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Email Marketing · head to head

EmailOctopus vs Flodesk

EmailOctopus logo

EmailOctopus

Email Marketing

Affordable email marketing

From
Free
Rated
-
Full reviewWebsite
Flodesk logo

Flodesk

Email Marketing

Email marketing built for creators and small business

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: EmailOctopus free tier limited to 2,500 subscribers; Flodesk variable pricing per subscriber with no clear rate card
  • Prices and features above were last checked on 29 August 2026.

Where they differ

Only the attributes on which EmailOctopus and Flodesk actually diverge.

Attributes where EmailOctopus and Flodesk differ
AttributeEmailOctopusFlodesk

Identical on both: starting price (Free), pricing model (freemium), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Email Marketing).

What people use each for

The jobs each tool is most often brought in to do.

EmailOctopus

  • Building email lists with unlimited landing pagesnot Flodesk
  • Team collaboration on email campaignsnot Flodesk
  • Automated subscriber onboarding flowsnot Flodesk
  • Multi-user email campaign managementnot Flodesk

Flodesk

  • Designers creating branded emails without external design softwarenot EmailOctopus
  • Content creators building automations with high form conversionnot EmailOctopus
  • Small entrepreneurs consolidating multiple email tool costsnot EmailOctopus
  • Membership businesses processing recurring payments through checkoutnot EmailOctopus

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

EmailOctopus

  • Free tier limited to 2,500 subscribers
  • Free tier requires EmailOctopus branding on emails
  • Free tier reports only retained 30 days

Flodesk

  • Variable pricing per subscriber with no clear rate card
  • Prices scale based on subscriber count and can vary significantly within each tier

Pricing, plan by plan

EmailOctopus

Free
  • StarterFree
    • Up to 2,500 subscribers
    • 10,000 monthly emails
    • 1 user account
  • Pro$9/month
    • Unlimited subscribers
    • 10,000 monthly emails
    • Unlimited user accounts

Flodesk

Free
  • FreeFree
    • Unlimited active subscribers
    • Forms, landing pages, audience segmentation
    • Email sending with analytics
  • Lite$0.25/month
    • Up to 25,000 subscribers
    • Unlimited email sends
    • Email analytics
  • Pro$0.28/month
    • Up to 255,000 subscribers
    • Unlimited workflows
    • Advanced analytics
  • Everything$0.54/month
    • Up to 255,000 subscribers
    • Unlimited integrated checkouts
    • Sales pages, subscriptions, payment plans

Which should you pick?

Choose EmailOctopus if

  • You want to start without paying.
EmailOctopus review

Choose Flodesk if

  • You want to start without paying.
Flodesk review

Questions people ask

Is EmailOctopus or Flodesk better?
Neither clearly leads. EmailOctopus starts at Free and Flodesk at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, EmailOctopus or Flodesk?
EmailOctopus starts at Free and Flodesk at Free.
Does EmailOctopus or Flodesk run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use EmailOctopus for free?
Both have a free tier, so you can try either at no cost before committing.
What is EmailOctopus best used for?
EmailOctopus is most often used for building email lists with unlimited landing pages, team collaboration on email campaigns, automated subscriber onboarding flows, multi-user email campaign management. Of those, building email lists with unlimited landing pages and team collaboration on email campaigns are not what Flodesk is typically brought in for.

Answered from the vendors’ own pages

EmailOctopus: Is there a free version of EmailOctopus?

Yes, EmailOctopus offers a free plan supporting up to 2,500 subscribers with 10,000 monthly emails. The free tier includes EmailOctopus branding on emails and reports are retained for only 30 days. The Pro plan starts at $9/month for unlimited subscribers.

Source
Flodesk: How much does Flodesk cost?

Flodesk offers a free plan and four paid plans with variable pricing based on subscriber count. Lite ranges from $0.25 to $25 per month, Pro from $0.28 to $1,457 per month, and Everything from $0.54 to $1,766 per month for up to 255,000 subscribers.

Source
EmailOctopus: What discount does EmailOctopus offer for annual billing?

EmailOctopus offers 10% savings when you pay annually versus monthly. Nonprofits receive an additional 20% lifetime discount on all plans.

Source
Flodesk: Is there a free version of Flodesk?

Yes, Flodesk offers a free plan that includes forms, landing pages, audience segmentation, and unlimited email sending to unlimited active subscribers.

Source
EmailOctopus: Are there any long-term contracts required?

No, EmailOctopus has no long-term contracts. You can cancel your plan anytime and switch between monthly and yearly billing options.

Source
Flodesk: Does Flodesk offer annual billing discounts?

Annual plans offer 1 month free compared to monthly billing, providing a discount for customers who commit to annual subscriptions.

Source
EmailOctopus: How many users can access one EmailOctopus account?

The free Starter plan includes 1 user. The Pro plan includes unlimited user accounts at no additional cost.

Source
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