Automotive · head to head
Fleetio vs Kelley Blue Book

Kelley Blue Book
Automotive
Industry-leading vehicle valuation and pricing
- From
- Free
- Rated
- -
The short version
- They diverge on capability: Fleetio covers Vehicle tracking, Kelley Blue Book covers Vehicle valuations.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Fleetio and Kelley Blue Book actually diverge.
| Attribute | Fleetio | Kelley Blue Book |
|---|---|---|
| Platforms | Web, Ios, Android, Api | Web, Mobile, App |
| Founded | 2012 | 1926 |
Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated), category (Automotive).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Fleetio
- Vehicle tracking
- Maintenance scheduling
- Fuel management
- Digital inspections
- Work orders
- Parts inventory
- Vendor management
- Analytics & reports
Only in Kelley Blue Book
- Vehicle valuations
- Market pricing
- Trade-in values
- Market trends
- Historical data
- Pricing intelligence
- Vehicle comparisons
- Mobile tools
Both cover
- Accounting software
What people use each for
The jobs each tool is most often brought in to do.
Fleetio
- Fleet maintenance scheduling and vehicle inspection trackingnot Kelley Blue Book
- Managing parts inventory, work orders and fuel across a vehicle fleetnot Kelley Blue Book
Kelley Blue Book
- Dealership Managementnot Fleetio
- Service Schedulingnot Fleetio
- Inventory Managementnot Fleetio
- Sales Operationsnot Fleetio
- Customer Relationshipnot Fleetio
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Fleetio
- Priced per vehicle per month, so cost scales with fleet size rather than with the number of people using it
- The Professional and Premium plans are billed annually only, with no monthly option
- Tire management is excluded from both Essential and Professional
- API access is rate limited by plan, at 50 requests a minute on Professional against 250 on Premium
- Active automations are rationed, at 5 on Professional against 40 on Premium
- The published per vehicle prices assume a 5 asset band, so a different fleet size is a different rate
Kelley Blue Book
Nothing recorded yet. See the Kelley Blue Book review.
Pricing, plan by plan
Fleetio
Free- FreeFree
- Up to 5 vehicles
- Basic tracking
- Service reminders
- Pro$5/month
- Unlimited vehicles
- Fuel tracking
- Inspections
- Advanced$8/month
- Everything in Pro
- GPS integrations
- Fuel card integration
Kelley Blue Book
Free- FreeFree
- Basic valuations
- Market data
- Pricing tools
- Professional$99/month
- Everything in Free
- Advanced valuations
- Historical data
- Enterprise$undefined/month
- Everything in Professional
- Bulk pricing
- Custom integrations
Which should you pick?
Choose Fleetio if
- You need vehicle tracking.
- You want to start without paying.
- You work on Web, Ios, Android, Api.
- You also want maintenance scheduling.
Choose Kelley Blue Book if
- You need vehicle valuations.
- You want to start without paying.
- You work on Web, Mobile, App.
- You also want market pricing.
Questions people ask
- Is Fleetio or Kelley Blue Book better?
- Neither clearly leads. Fleetio starts at Free and Kelley Blue Book at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Fleetio or Kelley Blue Book?
- Fleetio starts at Free and Kelley Blue Book at Free.
- Does Fleetio or Kelley Blue Book run on more platforms?
- Fleetio runs on Web, Ios, Android, Api. Kelley Blue Book runs on Web, Mobile, App.
- Can I use Fleetio for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Fleetio best used for?
- Fleetio is most often used for fleet maintenance scheduling and vehicle inspection tracking, managing parts inventory, work orders and fuel across a vehicle fleet. Of those, fleet maintenance scheduling and vehicle inspection tracking and managing parts inventory, work orders and fuel across a vehicle fleet are not what Kelley Blue Book is typically brought in for.
- What can Fleetio do that Kelley Blue Book cannot?
- Fleetio covers Vehicle tracking, Maintenance scheduling, Fuel management, Digital inspections. Kelley Blue Book covers Vehicle valuations, Market pricing, Trade-in values, Market trends. Both handle Accounting software.
Answered from the vendors’ own pages
Fleetio: How much does Fleetio cost per vehicle, and does billing frequency affect the price?
Essential costs $4 per vehicle per month when billed annually or $5 when billed monthly. Professional costs $7 per vehicle when billed annually. Premium costs $10 per vehicle when billed annually. Monthly billing is available only for the Essential plan at the higher rate.
SourceFleetio: What is included in the free trial, and how long does it last?
Fleetio offers a 14-day free trial with no credit card required. The trial includes full access to all features during the trial period.
SourceFleetio: What storage and automation limits come with each plan?
Essential includes 2.5GB storage and no automations. Professional includes 25GB storage and up to 5 automations. Premium includes 250GB storage and up to 40 automations.
SourceFleetio: How many vehicles can each plan manage?
Essential supports up to 100 vehicles. Professional and Premium both support unlimited vehicles.
SourceFleetio: Are there add-ons available beyond the base plans?
Yes. Fleetio offers a Tools add-on starting at approximately $0.50 per piece per month, which requires a core Fleetio subscription and cannot be purchased standalone.
SourceRelated pages
More on Kelley Blue Book
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