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Religion · head to head

Faithlife Proclaim vs Ministry Brands

Faithlife Proclaim logo

Faithlife Proclaim

Religion

Sermon presentation and delivery platform from Logos creator

From
On request
Rated
-
Full reviewWebsite
Ministry Brands logo

Ministry Brands

Religion

A church software holding company whose current product is the Amplify module suite

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Faithlife Proclaim no specific pricing amounts published; Ministry Brands the legacy acquired brands and Amplify are different software, so a church buying Shelby or Fellowship One today is buying a product line that is not receiving the development investment.
  • They diverge on capability: Faithlife Proclaim covers Sermon Presentation, Ministry Brands covers Amplify People.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Faithlife Proclaim and Ministry Brands actually diverge.

Attributes where Faithlife Proclaim and Ministry Brands differ
AttributeFaithlife ProclaimMinistry Brands
Pricing modelsubscriptionquote
PlatformsMac, Windows, WebWeb, iOS, Android
Founded1992Unknown

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Religion).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Faithlife Proclaim

  • Sermon Presentation
  • Automatic Slides
  • Logos Integration
  • Scripture Embedding
  • Logos Resources
  • Cloud Backup
  • Mobile Remote
  • Streaming Support

Only in Ministry Brands

  • Amplify People
  • Amplify Giving
  • Amplify Accounting
  • Amplify Websites and Streaming
  • Background screening
  • Amplify Service Planning

What people use each for

The jobs each tool is most often brought in to do.

Faithlife Proclaim

  • Member managementnot Ministry Brands
  • Donation trackingnot Ministry Brands
  • Event planningnot Ministry Brands
  • Volunteer schedulingnot Ministry Brands
  • Communicationnot Ministry Brands

Ministry Brands

  • A church that wants member records, giving, website and streaming from one vendor with one loginnot Faithlife Proclaim
  • A congregation needing fund accounting that understands restricted funds rather than a general ledger adapted from business softwarenot Faithlife Proclaim
  • Running volunteer background checks under a child protection policy without a separate screening vendornot Faithlife Proclaim
  • A denominational office standardising several congregations on one records and giving platformnot Faithlife Proclaim

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Faithlife Proclaim

  • No specific pricing amounts published
  • Yearly subscription model requires annual commitment
  • Recent price increase mentioned in community feedback

Ministry Brands

  • The legacy acquired brands and Amplify are different software, so a church buying Shelby or Fellowship One today is buying a product line that is not receiving the development investment.
  • Nothing is publicly priced at any level, so churches cannot compare modules against single-purpose competitors without running a full sales process.
  • Ministry Brands processes the giving, so the transaction rate is a large and negotiable part of the cost that is easy to overlook while comparing module subscriptions.
  • Module count creates upsell pressure, and churches often sign for a bundle then use three or four modules while paying for the rest.
  • Moving from a legacy brand onto Amplify is a full data migration with its own cost and risk, which weakens the argument that staying inside the family is the low-effort choice.

Pricing, plan by plan

Faithlife Proclaim

On request
  • Proclaim$10/month
    • Presentation software
    • Logos integration
    • Cloud sync

Ministry Brands

On request
  • Amplify$undefined/year
    • Modules bought individually or bundled
    • Priced by church size and modules selected
    • Giving processed by Ministry Brands at a negotiated transaction rate
  • Legacy products$undefined/year
    • Shelby Systems, Elexio, Fellowship One, easyTithe and others
    • Supported for existing customers
    • Not the go-forward investment line

Which should you pick?

Choose Faithlife Proclaim if

  • You need sermon presentation.
  • You work on Mac, Windows, Web.
  • You also want automatic slides.
Faithlife Proclaim review

Choose Ministry Brands if

  • You need amplify people.
  • You work on Web, iOS, Android.
  • You also want amplify giving.
Ministry Brands review

Questions people ask

Is Faithlife Proclaim or Ministry Brands better?
Neither clearly leads. Faithlife Proclaim starts at On request and Ministry Brands at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Faithlife Proclaim or Ministry Brands?
Faithlife Proclaim starts at On request and Ministry Brands at On request.
Does Faithlife Proclaim or Ministry Brands run on more platforms?
Faithlife Proclaim runs on Mac, Windows, Web. Ministry Brands runs on Web, iOS, Android.
What is Faithlife Proclaim best used for?
Faithlife Proclaim is most often used for member management, donation tracking, event planning, volunteer scheduling. Of those, member management and donation tracking are not what Ministry Brands is typically brought in for.
What can Faithlife Proclaim do that Ministry Brands cannot?
Faithlife Proclaim covers Sermon Presentation, Automatic Slides, Logos Integration, Scripture Embedding. Ministry Brands covers Amplify People, Amplify Giving, Amplify Accounting, Amplify Websites and Streaming.

Answered from the vendors’ own pages

Faithlife Proclaim: Does Proclaim publish its pricing publicly?

No. Proclaim does not disclose pricing information, subscription costs, or fee amounts on its website or the Faithlife forums.

Source
Ministry Brands: What do I actually buy from Ministry Brands?

Amplify, sold as modules. The older acquired brands are still supported but are not what new customers are sold.

Faithlife Proclaim: What is Proclaim's billing model?

Proclaim operates on a yearly subscription model. Community feedback indicates the product has experienced recent price increases, though specific amounts are not disclosed.

Source
Ministry Brands: Is pricing published?

No. Everything is quoted by church size and module selection, and the giving transaction rate is negotiated separately.

Ministry Brands: Are Shelby and Fellowship One discontinued?

They are supported but not the go-forward line. Ask for written end-of-support commitments before renewing.

Ministry Brands: Is Amplify Equip the same as Faithlife Equip?

No. Amplify Equip is an AI sermon preparation module. Faithlife Equip was a separate product that has been discontinued.

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