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Real Estate · head to head

DoorLoop vs Entrata

DoorLoop logo

DoorLoop

Real Estate

Cloud property management with double entry accounting, priced per unit above a monthly minimum

From
On request
Rated
-
Full reviewWebsite
Entrata logo

Entrata

Real Estate

Single-database multifamily platform covering accounting, leasing, resident services and payments

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: DoorLoop pricing is per unit against a monthly minimum, so a 20 unit portfolio pays the same as one two or three times the size and the real cost per unit lands far above the advertised figure.; Entrata it is built for United States conventional multifamily, so commercial, self-storage, international or mixed-asset portfolios are either unsupported or awkward.
  • They diverge on capability: DoorLoop covers Double entry accounting, Entrata covers Single database platform.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which DoorLoop and Entrata actually diverge.

Attributes where DoorLoop and Entrata differ
AttributeDoorLoopEntrata
Pricing modelPer unit per month with a monthly minimumquote

Identical on both: starting price (On request), free tier (No), platforms (Web, iOS, Android), user rating (Not yet rated), category (Real Estate).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in DoorLoop

  • Double entry accounting
  • Tenant and owner portals
  • Rent collection
  • Listing syndication
  • Maintenance and work orders
  • Tenant screening
  • E-signature
  • Reporting

Only in Entrata

  • Single database platform
  • Resident portal and payments
  • Leasing and marketing
  • Entrata insurance
  • Utility billing
  • AI leasing assistant

What people use each for

The jobs each tool is most often brought in to do.

DoorLoop

  • A third-party manager with 100 to 500 residential units moving off spreadsheets and a desktop accounting packagenot Entrata
  • A landlord who self-manages several small multifamily buildings and wants owners, tenants and the ledger in one placenot Entrata
  • A manager who needs trust accounting that survives a state audit without maintaining a separate bookkeeping systemnot Entrata
  • An operator consolidating rent collection onto one rail so that arrears reporting is accurate on the day rather than a week laternot Entrata

Entrata

  • A multifamily operator running Yardi or RealPage that wants one database instead of an integrated set of productsnot DoorLoop
  • A portfolio where marketing sites, ILS syndication and the lease record must stay in step without nightly importsnot DoorLoop
  • An operator trying to raise ancillary income from insurance and utility recovery without adding vendorsnot DoorLoop
  • A regional owner-operator consolidating accounting and site operations after acquisitionsnot DoorLoop

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

DoorLoop

  • Pricing is per unit against a monthly minimum, so a 20 unit portfolio pays the same as one two or three times the size and the real cost per unit lands far above the advertised figure.
  • Payment processing margin is part of how the vendor earns, so the subscription understates total cost: card fees are usually passed to residents, ACH terms differ by plan, and the spread is not negotiable at small volumes.
  • First term pricing is discounted aggressively, which means the renewal quote is materially higher than the number that won the deal, and the deeper discounts are attached to multi-year commitments.
  • Commercial lease administration is shallow: CAM reconciliation, percentage rent and complex escalation schedules are not handled at the level a mixed commercial and residential portfolio requires.
  • The vendor is younger than Buildium, AppFolio or Yardi, so the third-party integration catalogue and the pool of consultants who can migrate legacy data are both much smaller.

Entrata

  • It is built for United States conventional multifamily, so commercial, self-storage, international or mixed-asset portfolios are either unsupported or awkward.
  • Ancillary services including payments, insurance and utility billing carry their own economics, so the licence quote understates the total value of the relationship and should be negotiated as a package.
  • Configuration depth for unusual ownership and fund structures is narrower than Yardi, which pushes complex owners back to a separate accounting layer.
  • Implementation and data migration take months with paid services, and portfolios migrating mid-year face a painful accounting cutover.
  • The founder and chairman resigned from the board in 2022 after sending an antisemitic email, and the executive team was rebuilt afterwards, so reference checks about long-term relationships should focus on current management rather than the historical reputation.

Pricing, plan by plan

DoorLoop

On request
  • Starter$undefined/month
    • Charged per unit against a monthly minimum
    • Accounting, rent collection and tenant portal
    • Standard reporting
  • Pro$undefined/month
    • Charged per unit against a higher monthly minimum
    • Owner portal and owner statements
    • QuickBooks sync
  • Premium$undefined/month
    • Charged per unit against the highest monthly minimum
    • Dedicated onboarding and priority support
    • API access

Entrata

On request
  • Entrata$undefined/year
    • Quoted per unit per month against an annual contract
    • Modules such as insurance, utility billing and AI leasing priced separately
    • Payment processing revenue sits alongside the licence fee

Which should you pick?

Choose DoorLoop if

  • You need double entry accounting.
  • You work on Web, iOS, Android.
  • You also want tenant and owner portals.
DoorLoop review

Choose Entrata if

  • You need single database platform.
  • You work on Web, iOS, Android.
  • You also want resident portal and payments.
Entrata review

Questions people ask

Is DoorLoop or Entrata better?
Neither clearly leads. DoorLoop starts at On request and Entrata at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, DoorLoop or Entrata?
DoorLoop starts at On request and Entrata at On request.
Does DoorLoop or Entrata run on more platforms?
Both run on Web, iOS, Android, so platform support will not decide this one for you.
What is DoorLoop best used for?
DoorLoop is most often used for a third-party manager with 100 to 500 residential units moving off spreadsheets and a desktop accounting package, a landlord who self-manages several small multifamily buildings and wants owners, tenants and the ledger in one place, a manager who needs trust accounting that survives a state audit without maintaining a separate bookkeeping system, an operator consolidating rent collection onto one rail so that arrears reporting is accurate on the day rather than a week later. Of those, a third-party manager with 100 to 500 residential units moving off spreadsheets and a desktop accounting package and a landlord who self-manages several small multifamily buildings and wants owners, tenants and the ledger in one place are not what Entrata is typically brought in for.
What can DoorLoop do that Entrata cannot?
DoorLoop covers Double entry accounting, Tenant and owner portals, Rent collection, Listing syndication. Entrata covers Single database platform, Resident portal and payments, Leasing and marketing, Entrata insurance.

Answered from the vendors’ own pages

DoorLoop: What does it actually cost for a 20 unit portfolio?

You pay the monthly minimum, not 20 times the per unit rate, so the effective cost per unit is several times the headline. Ask for the minimum in writing before you discuss the per unit figure.

Entrata: Is Entrata pricing published?

No. It is quoted per unit per month on an annual contract, and modules such as insurance and utility billing are priced on top.

DoorLoop: Does DoorLoop handle trust accounting?

Yes. The ledger is double entry with separate trust and operating accounts, owner draws and statements, which is what state licensing audits look for.

Entrata: How small can a portfolio be?

Practically around 5,000 units. Smaller operators find the contract minimums and implementation effort hard to justify.

DoorLoop: Who pays the card fee on rent?

Normally the resident. ACH pricing varies by plan and by negotiated volume, and processing is where a meaningful share of the vendor revenue comes from.

Entrata: Does it support commercial property?

Only lightly. It is a multifamily product, and mixed portfolios usually keep a second system for commercial assets.

DoorLoop: Is it suitable for commercial property?

For simple commercial leases yes. For CAM reconciliation, percentage rent or institutional reporting you want Yardi or MRI instead.

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