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Automation Integration · head to head

Cyclr vs Salesforce Flows

Cyclr logo

Cyclr

Automation Integration

Embedded integration platform that SaaS vendors ship inside their own product

From
$1595/month
Rated
-
Full reviewWebsite
Salesforce Flows logo

Salesforce Flows

Automation Integration

Automation inside Salesforce

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Salesforce Flows has a free tier, so it costs nothing to try first.
  • Each has a real cost: Cyclr entry pricing of 1,595 US dollars a month for one connector and 100,000 API calls means small vendors will find building two or three integrations in-house genuinely cheaper, and Cyclr only pays off past a certain integration count.; Salesforce Flows not suitable for highly complex scenarios with intricate decision-making or bulk data processing
  • They diverge on capability: Cyclr covers White-label integration UI, Salesforce Flows covers Visual flow builder.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Cyclr and Salesforce Flows actually diverge.

Attributes where Cyclr and Salesforce Flows differ
AttributeCyclrSalesforce Flows
Starting price$1595/monthFree
Pricing modelPer month by API call volumeUnknown
Free tierNoYes
PlatformsWeb, APISalesforce Cloud, Web, Mobile
FoundedUnknown1999

Identical on both: user rating (Not yet rated), category (Automation Integration).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cyclr

  • White-label integration UI
  • Connector library
  • Workflow builder
  • Custom connectors
  • Regional hosting
  • MCP server offering
  • Usage metering
  • Templates

Only in Salesforce Flows

  • Visual flow builder
  • Approvals
  • Scheduled actions
  • Screen flows
  • Multi-step workflows
  • Conditional logic
  • Error handling
  • Salesforce native

What people use each for

The jobs each tool is most often brought in to do.

Cyclr

  • A mid-market SaaS vendor losing deals because prospects ask for a CRM integration it has not builtnot Salesforce Flows
  • A product team that would rather ship an integration marketplace this quarter than hire two engineers to maintain connectorsnot Salesforce Flows
  • A European software company that needs its customers' integration data processed inside the EU for procurement reasonsnot Salesforce Flows
  • A vendor whose customers each want a slightly different variation of the same integration and cannot be served by one hard-coded connectornot Salesforce Flows

Salesforce Flows

  • Workflow Automationnot Cyclr
  • Data Integrationnot Cyclr
  • Process Automationnot Cyclr
  • App Integrationnot Cyclr
  • API Connectivitynot Cyclr

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cyclr

  • Entry pricing of 1,595 US dollars a month for one connector and 100,000 API calls means small vendors will find building two or three integrations in-house genuinely cheaper, and Cyclr only pays off past a certain integration count.
  • Connectors and API calls are metered separately, so a successful integration marketplace pushes you up tiers as your customers adopt it, meaning the cost rises with usage rather than with the revenue that usage generates.
  • Custom connectors to APIs outside the library are your work to build and maintain, so the promise of not building integrations only holds for applications Cyclr already covers.
  • Debugging is harder when the integration runs in a third-party runtime, because your support team sees a failed workflow rather than an HTTP response and has to escalate to Cyclr for anything non-obvious.
  • Deep embedding creates real switching cost: your customers' live integrations run on Cyclr, so migrating later means recreating every customer workflow, which in practice means you rarely leave.

Salesforce Flows

  • Not suitable for highly complex scenarios with intricate decision-making or bulk data processing
  • No automatic record locking, causing conflicts when multiple users update same records
  • Limited error handling compared to Apex
  • Requires Enterprise edition or higher for full capabilities
  • Auto-launched Flows cannot display screens to users
  • Complex dependency management and configuration challenges when deploying between environments

Pricing, plan by plan

Cyclr

$1595/month
  • PAYG$1595/month
    • 100,000 API calls included
    • 1 connector included
    • Unlimited integrations and users
  • Growth$2595/month
    • 1,000,000 API calls included
    • 10 connectors included
    • Everything in PAYG
  • Scale$7195/month
    • 5,000,000 API calls included
    • Unlimited connectors
    • Everything in Growth
  • Private Cloud$undefined/month
    • Dedicated hosting in US, UK or EU
    • Configurable processing and runtime
    • Quoted pricing

Salesforce Flows

Free
  • Salesforce FreeFree
    • 2 user licenses
    • Basic workflows
    • Limited automation
  • Starter$25/user/month
    • Sales flows
    • Lead routing
    • Email marketing analytics
  • Professional$100/user/month
    • Sales quoting
    • Forecasting
    • AppExchange access
  • Enterprise$165/user/month
    • Full Flow Builder
    • Custom objects
    • Sandboxes

Which should you pick?

Choose Cyclr if

  • You need white-label integration ui.
  • You work on Web, API.
  • You also want connector library.
Cyclr review

Choose Salesforce Flows if

  • You need visual flow builder.
  • You want to start without paying.
  • You work on Salesforce Cloud, Web, Mobile.
  • You also want approvals.
Salesforce Flows review

Questions people ask

Is Cyclr or Salesforce Flows better?
Neither clearly leads. Cyclr starts at $1595/month and Salesforce Flows at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cyclr or Salesforce Flows?
Salesforce Flows has a free tier; the other does not. Paid plans start at $1595/month for Cyclr and Free for Salesforce Flows.
Does Cyclr or Salesforce Flows run on more platforms?
Cyclr runs on Web, API. Salesforce Flows runs on Salesforce Cloud, Web, Mobile.
Can I use Salesforce Flows for free?
Yes. Salesforce Flows has a free tier, so you can try it without paying. Cyclr starts at $1595/month.
What is Cyclr best used for?
Cyclr is most often used for a mid-market saas vendor losing deals because prospects ask for a crm integration it has not built, a product team that would rather ship an integration marketplace this quarter than hire two engineers to maintain connectors, a european software company that needs its customers' integration data processed inside the eu for procurement reasons, a vendor whose customers each want a slightly different variation of the same integration and cannot be served by one hard-coded connector. Of those, a mid-market saas vendor losing deals because prospects ask for a crm integration it has not built and a product team that would rather ship an integration marketplace this quarter than hire two engineers to maintain connectors are not what Salesforce Flows is typically brought in for.
What can Cyclr do that Salesforce Flows cannot?
Cyclr covers White-label integration UI, Connector library, Workflow builder, Custom connectors. Salesforce Flows covers Visual flow builder, Approvals, Scheduled actions, Screen flows.

Answered from the vendors’ own pages

Cyclr: What does Cyclr actually cost?

Published tiers start at 1,595 US dollars per month for 100,000 API calls and one connector, rising to 7,195 for unlimited connectors and five million calls.

Salesforce Flows: Which Salesforce editions include Flows?

Salesforce Flow Builder is included in Enterprise Edition ($165/user/month) and above. Professional Edition lacks advanced automation capabilities and Flow Builder access. Starter and lower editions have limited Flow support.

Source
Cyclr: Do my customers know they are using Cyclr?

No. The interface is white-labelled to appear as part of your product.

Salesforce Flows: What are the main limitations of Salesforce Flows?

Flows are limited by DML operations (max 150 data elements that modify data), SOQL queries (max 100 data elements that retrieve data), and are not designed for bulk processing. Auto-launched Flows do not support screens and have limited error handling compared to Apex.

Source
Cyclr: Can I host it in the EU or UK?

Yes, on the private cloud tiers, which matters for European procurement requirements.

Salesforce Flows: Can Salesforce Flows integrate with external systems?

Yes, through MuleSoft connectors and Salesforce API Catalog. Pre-built connectors exist for systems like Asana, and admins can create custom connectors. Complex integrations may still require Apex or third-party platforms.

Source
Cyclr: What if the connector I need does not exist?

You build a custom connector using Cyclr tooling, which is work you own rather than work the platform removes.

Salesforce Flows: When was Salesforce Flow redesigned?

Flow Builder was introduced in Spring '19 as a replacement for the previous Flow Designer, providing a more familiar interface similar to other Salesforce Lightning Builder tools.

Source
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