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Automation Integration · head to head

Automation Anywhere vs Salesforce Flows

Automation Anywhere logo

Automation Anywhere

Automation Integration

Enterprise automation software

From
$200/month
Rated
-
Full reviewWebsite
Salesforce Flows logo

Salesforce Flows

Automation Integration

Automation inside Salesforce

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Salesforce Flows has a free tier, so it costs nothing to try first.
  • Each has a real cost: Automation Anywhere no enterprise pricing tiers published; contact sales required for commercial deployment pricing; Salesforce Flows not suitable for highly complex scenarios with intricate decision-making or bulk data processing
  • They diverge on capability: Automation Anywhere covers Desktop RPA, Salesforce Flows covers Visual flow builder.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Automation Anywhere and Salesforce Flows actually diverge.

Attributes where Automation Anywhere and Salesforce Flows differ
AttributeAutomation AnywhereSalesforce Flows
Starting price$200/monthFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsDesktop, WebSalesforce Cloud, Web, Mobile
Founded20031999

Identical on both: user rating (Not yet rated), category (Automation Integration).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Automation Anywhere

  • Desktop RPA
  • Cloud RPA
  • No-code automation
  • Intelligent process automation
  • Analytics
  • Monitoring
  • Scalability
  • 500+ connectors

Only in Salesforce Flows

  • Visual flow builder
  • Approvals
  • Scheduled actions
  • Screen flows
  • Multi-step workflows
  • Conditional logic
  • Error handling
  • Salesforce native

Both cover

  • HIPAA
  • GDPR
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Automation Anywhere

  • Workflow Automation
  • Data Integration
  • Process Automation
  • App Integration
  • API Connectivity

Salesforce Flows

  • Workflow Automation
  • Data Integration
  • Process Automation
  • App Integration
  • API Connectivity

Both are used for workflow automation, data integration, process automation, app integration, api connectivity, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Automation Anywhere

  • No enterprise pricing tiers published; contact sales required for commercial deployment pricing
  • Cloud Community Edition is free but limited compared to enterprise offerings

Salesforce Flows

  • Not suitable for highly complex scenarios with intricate decision-making or bulk data processing
  • No automatic record locking, causing conflicts when multiple users update same records
  • Limited error handling compared to Apex
  • Requires Enterprise edition or higher for full capabilities
  • Auto-launched Flows cannot display screens to users
  • Complex dependency management and configuration challenges when deploying between environments

Pricing, plan by plan

Automation Anywhere

$200/month
  • CommunityFree
    • Community version
    • Limited use
  • Enterprise$200/month
    • Full RPA capabilities
  • Premium$500/month
    • Advanced features
    • Priority support

Salesforce Flows

Free
  • Salesforce FreeFree
    • 2 user licenses
    • Basic workflows
    • Limited automation
  • Starter$25/user/month
    • Sales flows
    • Lead routing
    • Email marketing analytics
  • Professional$100/user/month
    • Sales quoting
    • Forecasting
    • AppExchange access
  • Enterprise$165/user/month
    • Full Flow Builder
    • Custom objects
    • Sandboxes

Which should you pick?

Choose Automation Anywhere if

  • You need desktop rpa.
  • You work on Desktop, Web.
  • You also want cloud rpa.
Automation Anywhere review

Choose Salesforce Flows if

  • You need visual flow builder.
  • You want to start without paying.
  • You work on Salesforce Cloud, Web, Mobile.
  • You also want approvals.
Salesforce Flows review

Questions people ask

Is Automation Anywhere or Salesforce Flows better?
Neither clearly leads. Automation Anywhere starts at $200/month and Salesforce Flows at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Automation Anywhere or Salesforce Flows?
Salesforce Flows has a free tier; the other does not. Paid plans start at $200/month for Automation Anywhere and Free for Salesforce Flows.
Does Automation Anywhere or Salesforce Flows run on more platforms?
Automation Anywhere runs on Desktop, Web. Salesforce Flows runs on Salesforce Cloud, Web, Mobile.
Can I use Salesforce Flows for free?
Yes. Salesforce Flows has a free tier, so you can try it without paying. Automation Anywhere starts at $200/month.
What is Automation Anywhere best used for?
Automation Anywhere is most often used for workflow automation, data integration, process automation, app integration.
What can Automation Anywhere do that Salesforce Flows cannot?
Automation Anywhere covers Desktop RPA, Cloud RPA, No-code automation, Intelligent process automation. Salesforce Flows covers Visual flow builder, Approvals, Scheduled actions, Screen flows. Both handle HIPAA, GDPR, Cloud deployment, Web support.

Answered from the vendors’ own pages

Automation Anywhere: How much does Automation Anywhere cost?

Automation Anywhere provides a Cloud Community Edition available free with full-featured automation access. Enterprise and commercial deployment pricing is not publicly disclosed and requires contact with the sales team for a custom quote.

Source
Salesforce Flows: Which Salesforce editions include Flows?

Salesforce Flow Builder is included in Enterprise Edition ($165/user/month) and above. Professional Edition lacks advanced automation capabilities and Flow Builder access. Starter and lower editions have limited Flow support.

Source
Automation Anywhere: Does Automation Anywhere offer a free version?

Yes, Automation Anywhere offers the Cloud Community Edition as a free option with full-featured automation access for learning and development purposes. Commercial and enterprise use requires different licensing arrangements.

Source
Salesforce Flows: What are the main limitations of Salesforce Flows?

Flows are limited by DML operations (max 150 data elements that modify data), SOQL queries (max 100 data elements that retrieve data), and are not designed for bulk processing. Auto-launched Flows do not support screens and have limited error handling compared to Apex.

Source
Salesforce Flows: Can Salesforce Flows integrate with external systems?

Yes, through MuleSoft connectors and Salesforce API Catalog. Pre-built connectors exist for systems like Asana, and admins can create custom connectors. Complex integrations may still require Apex or third-party platforms.

Source
Salesforce Flows: When was Salesforce Flow redesigned?

Flow Builder was introduced in Spring '19 as a replacement for the previous Flow Designer, providing a more familiar interface similar to other Salesforce Lightning Builder tools.

Source
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