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Sales Enablement · head to head

Cognism vs Regie.ai

Cognism logo

Cognism

Sales Enablement

B2B contact data that notifies European contacts and screens do-not-call lists as a product feature

From
On request
Rated
-
Full reviewWebsite
Regie.ai logo

Regie.ai

Sales Enablement

AI sales agents that research, write and send outbound, with published per-seat pricing

From
$180/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Cognism united States coverage is behind ZoomInfo, and the gap shows most in mid-market American accounts where record density thins out.; Regie.ai the seat minimums invert the pricing logic: AI SEP at 180 US dollars requires ten seats while Force Multiplier at 499 requires five, so a small team is pushed to the expensive tier or excluded entirely.
  • They diverge on capability: Cognism covers Diamond Data, Regie.ai covers AI sales agents.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Cognism and Regie.ai actually diverge.

Attributes where Cognism and Regie.ai differ
AttributeCognismRegie.ai
Starting priceOn request$180/month
Pricing modelquotePer user per month
PlatformsWeb, Chrome extension, REST APIWeb, Chrome extension

Identical on both: free tier (No), user rating (Not yet rated), category (Sales Enablement).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Cognism

  • Diamond Data
  • Contact notification
  • DNC screening
  • Intent data
  • Browser extension
  • CRM enrichment

Only in Regie.ai

  • AI sales agents
  • Sequences
  • AI content generation
  • Power and parallel dialler
  • Enrichment
  • Mailbox management
  • Human-in-the-loop review
  • CRM integration

What people use each for

The jobs each tool is most often brought in to do.

Cognism

  • A European outbound team that needs a defensible answer when legal asks where the phone numbers came fromnot Regie.ai
  • Calling campaigns where verified mobile numbers rather than switchboard numbers determine connect ratenot Regie.ai
  • Enriching an existing CRM of stale records with current job titles and direct dialsnot Regie.ai
  • Prioritising accounts using intent signals before committing sales development capacitynot Regie.ai

Regie.ai

  • A sales team asked to double outbound coverage without adding SDR headcount, using agents to work the long tail of accounts nobody currently touchesnot Cognism
  • A company with a large dormant contact database that needs systematic re-engagement rather than a one-off campaignnot Cognism
  • A revenue leader who wants outbound messaging to stay on brand across a team where message quality currently varies by repnot Cognism
  • A team consolidating a sequencer, a dialler and an AI writing tool into one contract to reduce vendor countnot Cognism

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cognism

  • United States coverage is behind ZoomInfo, and the gap shows most in mid-market American accounts where record density thins out.
  • The commercial model combines an annual platform fee, per-seat licences and credit allowances, so a quoted seat price consistently understates the total.
  • Diamond Data verified mobiles are a subset of the wider database rather than the whole of it, and the subset available for your target market should be tested before signing.
  • There is no free tier and no monthly rolling contract, so evaluating properly means committing to a year or relying on a short trial with limited data.
  • Coverage density varies sharply by country, with the United Kingdom strong and DACH and the Nordics noticeably thinner, which matters if your expansion market is the weak one.

Regie.ai

  • The seat minimums invert the pricing logic: AI SEP at 180 US dollars requires ten seats while Force Multiplier at 499 requires five, so a small team is pushed to the expensive tier or excluded entirely.
  • Autonomous agents amplify whatever list quality you feed them, and a poorly segmented database produces high-volume irrelevant outbound that damages your sending domain reputation rather than the vendor.
  • Contact and account allocations on Force Multiplier are capped at 1,000 accounts and 4,000 contacts per seat, so a team working a large territory hits an overage conversation partway through the contract year.
  • It occupies the same ground as established sales engagement platforms while being much younger, so integrations and admin controls are thinner than teams migrating from Outreach or Salesloft expect.
  • Agent-written messaging still needs human review to avoid errors that reach prospects, which means the headcount saving is smaller than the pitch implies once someone is assigned to check the output.

Pricing, plan by plan

Cognism

On request
  • Cognism Platform$undefined/year
    • Annual platform fee plus per-seat licences
    • Credit allowances for exports and enrichment negotiated separately
    • No free tier and no monthly rolling term

Regie.ai

$180/month
  • AI SEP$180/month
    • 10 seat minimum
    • Sequences and cadences
    • Intent-based prioritisation
  • Force Multiplier Rep$499/month
    • 5 seat minimum
    • Everything in AI SEP
    • Autonomous outbound agents
  • AI Parallel Dialler add-on$150/month
    • Per user, on top of a base plan
    • Parallel dialling
    • 1,800 per user per year

Which should you pick?

Choose Cognism if

  • You need diamond data.
  • You work on Web, Chrome extension, REST API.
  • You also want contact notification.
Cognism review

Choose Regie.ai if

  • You need ai sales agents.
  • You work on Web, Chrome extension.
  • You also want sequences.
Regie.ai review

Questions people ask

Is Cognism or Regie.ai better?
Neither clearly leads. Cognism starts at On request and Regie.ai at $180/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cognism or Regie.ai?
Cognism starts at On request and Regie.ai at $180/month.
Does Cognism or Regie.ai run on more platforms?
Cognism runs on Web, Chrome extension, REST API. Regie.ai runs on Web, Chrome extension.
What is Cognism best used for?
Cognism is most often used for a european outbound team that needs a defensible answer when legal asks where the phone numbers came from, calling campaigns where verified mobile numbers rather than switchboard numbers determine connect rate, enriching an existing crm of stale records with current job titles and direct dials, prioritising accounts using intent signals before committing sales development capacity. Of those, a european outbound team that needs a defensible answer when legal asks where the phone numbers came from and calling campaigns where verified mobile numbers rather than switchboard numbers determine connect rate are not what Regie.ai is typically brought in for.
What can Cognism do that Regie.ai cannot?
Cognism covers Diamond Data, Contact notification, DNC screening, Intent data. Regie.ai covers AI sales agents, Sequences, AI content generation, Power and parallel dialler.

Answered from the vendors’ own pages

Cognism: Can a European company use it lawfully?

It notifies contacts held in its EU and UK database and screens do-not-call registers, which supports a legitimate interest basis. The balancing test, record keeping and handling of objections remain your obligation, not the obligation of the vendor.

Regie.ai: What is the minimum I can spend?

1,800 US dollars a month for AI SEP at its ten-seat minimum, or 2,495 a month for Force Multiplier at its five-seat minimum, both on annual terms.

Cognism: How does it compare with ZoomInfo on coverage?

ZoomInfo is stronger in the United States, Cognism is generally stronger on European mobile numbers. That, rather than feature lists, is what most head-to-head evaluations come down to.

Regie.ai: Does it replace SDRs?

It replaces some of the volume work, not the judgement. Teams still assign someone to review agent output, which reduces but does not eliminate the headcount argument.

Cognism: Can we buy a single seat monthly?

No. Contracts are annual with a platform fee, which makes a genuine pilot harder than with credit-based self-serve vendors.

Regie.ai: Does it replace Outreach or Salesloft?

It is sold as a replacement and covers sequencing and dialling, but admin depth and integration breadth are narrower than the incumbents.

Regie.ai: Are contacts included?

Force Multiplier includes 1,000 accounts and 4,000 contacts per seat with custom enrichment. Beyond that you are into an overage discussion.

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