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Podcasting · head to head

Castmagic vs Whatagraph

Castmagic logo

Castmagic

Podcasting

AI-powered podcast content generation

From
Free
Rated
-
Full reviewWebsite
Whatagraph logo

Whatagraph

Marketing

Automated marketing reporting and analytics

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Castmagic free plan limited to 3 files per month; Whatagraph the entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • They diverge on capability: Castmagic covers AI transcription, Whatagraph covers Automated reporting.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Castmagic and Whatagraph actually diverge.

Attributes where Castmagic and Whatagraph differ
AttributeCastmagicWhatagraph
Pricing modelUnknownsubscription
PlatformsWebWeb, Mobile, Api
CategoryPodcastingMarketing
Founded20222016

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Castmagic

  • AI transcription
  • Show notes generation
  • Social media content
  • Blog article creation
  • Quote extraction
  • RSS feeds
  • Google Drive
  • Dropbox

Only in Whatagraph

  • Automated reporting
  • Multi-channel integration
  • Custom dashboards
  • Data visualization
  • PDF reports
  • Real-time updates
  • Historical tracking
  • Anomaly detection

What people use each for

The jobs each tool is most often brought in to do.

Castmagic

  • Content generationnot Whatagraph
  • Show notes creationnot Whatagraph
  • Social media marketingnot Whatagraph

Whatagraph

  • Automated client marketing reports for agenciesnot Castmagic
  • Blending data from multiple ad platforms into one dashboardnot Castmagic
  • White-labelled reporting under an agency's own brandingnot Castmagic

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Castmagic

  • Free plan limited to 3 files per month
  • Pricing based on audio hours consumed
  • Not a full podcast hosting solution

Whatagraph

  • The entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • Only two plans exist and the Prime plan is custom priced with no published rate
  • Public API access, transfer to BigQuery and Looker, a custom report domain and premium integrations all require the Prime plan
  • Data sources are metered as credits at 1 credit per connected data account, so each additional ad account consumes quota
  • Extra credits can be bought only up to the next plan threshold, after which an upgrade is required
  • Moving to either the Max or Prime plan requires booking a call with sales rather than self-serve upgrade
  • The free trial is 14 days

Pricing, plan by plan

Castmagic

Free
  • FreeFree
    • 3 files per month
    • AI transcription
    • Basic content generation
  • Starter$39/month
    • 40 hours audio per month
    • All generation formats
    • 60+ language support
  • Pro$99/month
    • 100 hours audio per month
    • Priority support
  • Business$295/month
    • Unlimited content generation
    • API access
    • Team collaboration

Whatagraph

Free
  • FreeFree
    • Up to 3 data sources
    • Basic dashboards
    • Daily updates
  • Starter$99/month
    • Up to 10 data sources
    • Advanced dashboards
    • Hourly updates
  • Professional$299/month
    • Unlimited data sources
    • Real-time updates
    • White-label

Which should you pick?

Choose Castmagic if

  • You need ai transcription.
  • You want to start without paying.
  • You also want show notes generation.
Castmagic review

Choose Whatagraph if

  • You need automated reporting.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want multi-channel integration.
Whatagraph review

Questions people ask

Is Castmagic or Whatagraph better?
Neither clearly leads. Castmagic starts at Free and Whatagraph at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Castmagic or Whatagraph?
Castmagic starts at Free and Whatagraph at Free.
Does Castmagic or Whatagraph run on more platforms?
Castmagic runs on Web. Whatagraph runs on Web, Mobile, Api.
Can I use Castmagic for free?
Both have a free tier, so you can try either at no cost before committing.
What is Castmagic best used for?
Castmagic is most often used for content generation, show notes creation, social media marketing. Of those, content generation and show notes creation are not what Whatagraph is typically brought in for.
What can Castmagic do that Whatagraph cannot?
Castmagic covers AI transcription, Show notes generation, Social media content, Blog article creation. Whatagraph covers Automated reporting, Multi-channel integration, Custom dashboards, Data visualization.

Answered from the vendors’ own pages

Castmagic: What does Castmagic do?

Castmagic is an AI-powered content operating system that transforms audio and video files into show notes, blog articles, social media posts, newsletters, and other content formats automatically.

Source
Whatagraph: What is the starting price for Whatagraph's Max plan?

The Max plan starts at 699 euros per month when billed annually.

Source
Castmagic: How much does Castmagic cost?

Castmagic offers a free plan (3 files/month), Starter at $39/month (40 hours audio/month), Pro at $99/month (100 hours audio/month), and Business at $295/month with API and team features.

Source
Whatagraph: Do Whatagraph plans limit the number of users or reports?

No, both the Max and Prime plans include unlimited users and unlimited reports.

Source
Castmagic: What languages does Castmagic support?

Castmagic handles multilingual transcription in 60+ languages with timestamps and speaker detection on all plans.

Source
Whatagraph: What is a 'source credit' in Whatagraph pricing?

One source credit equals one connected data account. The Max plan starts with 50 source credits, and the Prime plan includes a custom amount based on needs.

Source
Whatagraph: What's included in both Whatagraph plans?

Both Max and Prime plans include Whatagraph IQ with automated report creation, live chat support, EU data center access, and version history.

Source
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