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NewsWhip vs Whatagraph

NewsWhip logo

NewsWhip

News

Viral content tracking and audience insights for media companies

From
On request
Rated
-
Whatagraph logo

Whatagraph

Marketing

Automated marketing reporting and analytics

From
Free
Rated
-

The short version

  • Only Whatagraph has a free tier, so it costs nothing to try first.
  • Each has a real cost: NewsWhip no pricing published on website; Whatagraph the entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • They diverge on capability: NewsWhip covers Viral content tracking, Whatagraph covers Automated reporting.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which NewsWhip and Whatagraph actually diverge.

Attributes where NewsWhip and Whatagraph differ
AttributeNewsWhipWhatagraph
Starting priceOn requestFree
Pricing modelquotesubscription
Free tierNoYes
PlatformsWebWeb, Mobile, Api
CategoryNewsMarketing
Founded20112016

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in NewsWhip

  • Viral content tracking
  • Social media monitoring
  • Competitor intelligence
  • Trend identification
  • Alert system
  • Content recommendations
  • Audience insights
  • Social media platforms

Only in Whatagraph

  • Automated reporting
  • Multi-channel integration
  • Data visualization
  • PDF reports
  • Real-time updates
  • Historical tracking
  • Anomaly detection
  • Google Analytics

Both cover

  • Custom dashboards

What people use each for

The jobs each tool is most often brought in to do.

NewsWhip

  • Viral trackingnot Whatagraph
  • Trend identificationnot Whatagraph
  • Competitor monitoringnot Whatagraph
  • Audience insightsnot Whatagraph

Whatagraph

  • Automated client marketing reports for agenciesnot NewsWhip
  • Blending data from multiple ad platforms into one dashboardnot NewsWhip
  • White-labelled reporting under an agency's own brandingnot NewsWhip

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

NewsWhip

  • No pricing published on website

Whatagraph

  • The entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • Only two plans exist and the Prime plan is custom priced with no published rate
  • Public API access, transfer to BigQuery and Looker, a custom report domain and premium integrations all require the Prime plan
  • Data sources are metered as credits at 1 credit per connected data account, so each additional ad account consumes quota
  • Extra credits can be bought only up to the next plan threshold, after which an upgrade is required
  • Moving to either the Max or Prime plan requires booking a call with sales rather than self-serve upgrade
  • The free trial is 14 days

Pricing, plan by plan

NewsWhip

On request
  • Enterprise$undefined/custom
    • Viral tracking
    • Competitor analysis
    • Trend identification

Whatagraph

Free
  • FreeFree
    • Up to 3 data sources
    • Basic dashboards
    • Daily updates
  • Starter$99/month
    • Up to 10 data sources
    • Advanced dashboards
    • Hourly updates
  • Professional$299/month
    • Unlimited data sources
    • Real-time updates
    • White-label

Which should you pick?

Choose NewsWhip if

  • You need viral content tracking.
  • You also want social media monitoring.

Choose Whatagraph if

  • You need automated reporting.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want multi-channel integration.

Questions people ask

Is NewsWhip or Whatagraph better?
Neither clearly leads. NewsWhip starts at On request and Whatagraph at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, NewsWhip or Whatagraph?
Whatagraph has a free tier; the other does not. Paid plans start at On request for NewsWhip and Free for Whatagraph.
Does NewsWhip or Whatagraph run on more platforms?
NewsWhip runs on Web. Whatagraph runs on Web, Mobile, Api.
Can I use Whatagraph for free?
Yes. Whatagraph has a free tier, so you can try it without paying. NewsWhip starts at On request.
What is NewsWhip best used for?
NewsWhip is most often used for viral tracking, trend identification, competitor monitoring, audience insights. Of those, viral tracking and trend identification are not what Whatagraph is typically brought in for.
What can NewsWhip do that Whatagraph cannot?
NewsWhip covers Viral content tracking, Social media monitoring, Competitor intelligence, Trend identification. Whatagraph covers Automated reporting, Multi-channel integration, Data visualization, PDF reports. Both handle Custom dashboards.

Answered from the vendors’ own pages

NewsWhip: What does NewsWhip cost?

NewsWhip does not publish pricing on its website. The company directs customers to request a demo to receive custom pricing based on their needs.

Source
Whatagraph: What is the starting price for Whatagraph's Max plan?

The Max plan starts at 699 euros per month when billed annually.

Source
Whatagraph: Do Whatagraph plans limit the number of users or reports?

No, both the Max and Prime plans include unlimited users and unlimited reports.

Source
Whatagraph: What is a 'source credit' in Whatagraph pricing?

One source credit equals one connected data account. The Max plan starts with 50 source credits, and the Prime plan includes a custom amount based on needs.

Source
Whatagraph: What's included in both Whatagraph plans?

Both Max and Prime plans include Whatagraph IQ with automated report creation, live chat support, EU data center access, and version history.

Source
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