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Podcasting · head to head

Libsyn vs Whatagraph

Libsyn logo

Libsyn

Podcasting

The original podcast hosting platform since 2004

From
Free
Rated
-
Whatagraph logo

Whatagraph

Marketing

Automated marketing reporting and analytics

From
Free
Rated
-

The short version

  • Each has a real cost: Libsyn basic plan at $12 per month allows only 3 hours of audio upload per month; Whatagraph the entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • They diverge on capability: Libsyn covers Reliable hosting, Whatagraph covers Automated reporting.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Libsyn and Whatagraph actually diverge.

Attributes where Libsyn and Whatagraph differ
AttributeLibsynWhatagraph
PlatformsWeb, Ios, AndroidWeb, Mobile, Api
CategoryPodcastingMarketing
Founded20042016

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Libsyn

  • Reliable hosting
  • Advanced analytics
  • Monetization platform
  • Distribution network
  • Custom website
  • Ad insertion
  • Apple Podcasts
  • Spotify

Only in Whatagraph

  • Automated reporting
  • Multi-channel integration
  • Custom dashboards
  • Data visualization
  • PDF reports
  • Real-time updates
  • Historical tracking
  • Anomaly detection

What people use each for

The jobs each tool is most often brought in to do.

Libsyn

  • Hosting podcast audio and distributing it to Apple Podcasts, Spotify and YouTubenot Whatagraph
  • Measuring audience with IAB certified download statisticsnot Whatagraph
  • Monetising shows through advertising on enterprise plansnot Whatagraph

Whatagraph

  • Automated client marketing reports for agenciesnot Libsyn
  • Blending data from multiple ad platforms into one dashboardnot Libsyn
  • White-labelled reporting under an agency's own brandingnot Libsyn

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Libsyn

  • Basic plan at $12 per month allows only 3 hours of audio upload per month
  • Advanced IAB verified stats require the $25 per month Advanced plan; Basic gets basic stats only
  • Spotify video distribution requires the Advanced or Max plan
  • Dynamic ad insertion sits on Professional and Enterprise plans that are quoted by sales with no published rate
  • The top published tier, Max at $150 per month, still caps audio uploads at 55 hours per month

Whatagraph

  • The entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • Only two plans exist and the Prime plan is custom priced with no published rate
  • Public API access, transfer to BigQuery and Looker, a custom report domain and premium integrations all require the Prime plan
  • Data sources are metered as credits at 1 credit per connected data account, so each additional ad account consumes quota
  • Extra credits can be bought only up to the next plan threshold, after which an upgrade is required
  • Moving to either the Max or Prime plan requires booking a call with sales rather than self-serve upgrade
  • The free trial is 14 days

Pricing, plan by plan

Libsyn

Free
  • Starter Plan$8/month
    • Basic plan for bare essentials
  • Basic$12/month
    • 3 hours audio uploads/month
    • Video uploads up to 100GB/month (~50 hours)
    • Basic IAB verified analytics
  • Advanced$25/month
    • 10 hours audio uploads/month
    • Video uploads up to 100GB/month (~50 hours)
    • Advanced IAB verified analytics
  • Max$150/month
    • 55 hours audio uploads/month
    • Video uploads up to 100GB/month (~50 hours)
    • Optimized for high-volume

Whatagraph

Free
  • FreeFree
    • Up to 3 data sources
    • Basic dashboards
    • Daily updates
  • Starter$99/month
    • Up to 10 data sources
    • Advanced dashboards
    • Hourly updates
  • Professional$299/month
    • Unlimited data sources
    • Real-time updates
    • White-label

Which should you pick?

Choose Libsyn if

  • You need reliable hosting.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want advanced analytics.

Choose Whatagraph if

  • You need automated reporting.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want multi-channel integration.

Questions people ask

Is Libsyn or Whatagraph better?
Neither clearly leads. Libsyn starts at Free and Whatagraph at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Libsyn or Whatagraph?
Libsyn starts at Free and Whatagraph at Free.
Does Libsyn or Whatagraph run on more platforms?
Libsyn runs on Web, Ios, Android. Whatagraph runs on Web, Mobile, Api.
Can I use Libsyn for free?
Both have a free tier, so you can try either at no cost before committing.
What is Libsyn best used for?
Libsyn is most often used for hosting podcast audio and distributing it to apple podcasts, spotify and youtube, measuring audience with iab certified download statistics, monetising shows through advertising on enterprise plans. Of those, hosting podcast audio and distributing it to apple podcasts, spotify and youtube and measuring audience with iab certified download statistics are not what Whatagraph is typically brought in for.
What can Libsyn do that Whatagraph cannot?
Libsyn covers Reliable hosting, Advanced analytics, Monetization platform, Distribution network. Whatagraph covers Automated reporting, Multi-channel integration, Custom dashboards, Data visualization.

Answered from the vendors’ own pages

Libsyn: How much does Libsyn cost?

Libsyn pricing starts at $8/month for basic use, $12/month for Basic plan, $25/month for Advanced (most popular), and $150/month for Max. Professional and Enterprise plans are available upon request.

Source
Whatagraph: What is the starting price for Whatagraph's Max plan?

The Max plan starts at 699 euros per month when billed annually.

Source
Libsyn: Does Libsyn offer a free trial?

Yes, Libsyn offers a 30-day free trial for every plan with no promo code required. You can cancel anytime.

Source
Whatagraph: Do Whatagraph plans limit the number of users or reports?

No, both the Max and Prime plans include unlimited users and unlimited reports.

Source
Libsyn: What is the difference between audio and video uploads?

Basic plan includes 3 hours of audio uploads per month, Advanced includes 10 hours, and Max includes 55 hours. All plans allow up to 100GB/month video uploads (~50 hours).

Source
Whatagraph: What is a 'source credit' in Whatagraph pricing?

One source credit equals one connected data account. The Max plan starts with 50 source credits, and the Prime plan includes a custom amount based on needs.

Source
Whatagraph: What's included in both Whatagraph plans?

Both Max and Prime plans include Whatagraph IQ with automated report creation, live chat support, EU data center access, and version history.

Source
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