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Employee Engagement · head to head

Burnalong vs Crossbeam

Burnalong logo

Burnalong

Employee Engagement

Employer wellness platform built around social classes and a wide instructor marketplace

From
On request
Free plan
No
Full reviewWebsite
Crossbeam logo

Crossbeam

Affiliate Marketing

Partner ecosystem platform for revenue teams

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only Crossbeam has a free tier, so it costs nothing to try first.
  • Each has a real cost: Burnalong nothing is published, so an employer cannot benchmark a Burnalong quote before entering a sales process, and third party estimates of a low single digit per employee per month rate are unconfirmed by the vendor.; Crossbeam the first paid plan is $4,800 a year and includes a single full access seat, with additional seats at $1,800 a year each
  • They diverge on capability: Burnalong covers Social classes, Crossbeam covers Account mapping.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Burnalong and Crossbeam actually diverge.

Attributes where Burnalong and Crossbeam differ
AttributeBurnalongCrossbeam
Starting priceOn requestFree
Pricing modelquotefreemium
Free tierNoYes
PlatformsWeb, iOS, Android, Roku, Apple TVWeb
CategoryEmployee EngagementAffiliate Marketing
FoundedUnknown2018

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Burnalong

  • Social classes
  • Instructor marketplace
  • Specialist populations
  • Beyond fitness content
  • Connected television
  • Challenges and programmes
  • Employer reporting
  • Reseller deployment

Only in Crossbeam

  • Account mapping
  • Secure data sharing
  • Co-selling workflows
  • Partner scoring
  • Revenue attribution
  • Salesforce
  • HubSpot
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Burnalong

  • An employer with a distributed or deskless workforce that cannot use an on site gym subsidy and needs something every employee can actually reachnot Crossbeam
  • A health plan or health system wanting a wellbeing library it can offer its own members under its own brandnot Crossbeam
  • An employer whose population skews older or includes many people with limited mobility, where a general fitness library gets no usenot Crossbeam
  • An HR team running a quarterly wellbeing challenge and needing structured multi week programmes rather than an unstructured content librarynot Crossbeam

Crossbeam

  • Mapping overlapping accounts and pipeline with partner companiesnot Burnalong
  • Running a partner ecosystem programme with shared datanot Burnalong

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Burnalong

  • Nothing is published, so an employer cannot benchmark a Burnalong quote before entering a sales process, and third party estimates of a low single digit per employee per month rate are unconfirmed by the vendor.
  • Content comes from a marketplace of independent instructors, so production quality and instructional rigour vary noticeably between classes and there is no consistent standard across the catalogue.
  • It is a wellbeing benefit rather than a clinical intervention, so it will not satisfy a plan looking for measurable clinical outcomes, and employers who buy it expecting claims reduction are buying the wrong category.
  • Per employee per month pricing across the whole population means an employer with typical wellbeing engagement is paying for the entire workforce to serve the minority who log in more than twice.
  • The social class feature only works if colleagues coordinate to attend at the same time, which requires organisational effort HR teams rarely sustain past the launch campaign, and without it the product is a video library like any other.

Crossbeam

  • The first paid plan is $4,800 a year and includes a single full access seat, with additional seats at $1,800 a year each
  • The free plan caps Deal Navigator and Pipeline Generation at 10 records each and offers no record exports at all
  • Record exports are the ladder, at 5,000 on Connector, 25,000 on Supernode and 100,000 on Enterprise
  • Sales seats are a separate $40 per user per month on top of the plan
  • SAML SSO and advanced access controls are excluded from the Connector plan
  • Both upper tiers are custom priced

Pricing, plan by plan

Burnalong

On request
  • Burnalong$undefined/year
    • Per employee per month across the eligible population, quoted not published
    • Third party review sites estimate a low single digit dollar rate but Burnalong does not confirm it
    • Rate varies by headcount, dependant eligibility and whether it is resold through a plan

Crossbeam

Free
  • FreeFree
    • Up to 3 full access seats
    • 3 standard populations
    • Single-partner account mapping (50 records)
  • Connector$4800/year
    • 1 full access seat
    • Additional seats $1,800/user/year
    • Full account mapping
  • Supernode$null/month
    • 3 full access seats
    • Unlimited sales seats at $40/user/month
    • 25,000 record exports
  • Enterprise$null/month
    • Custom full access seats
    • Custom sales seats
    • 100,000+ record exports

Which should you pick?

Choose Burnalong if

  • You need social classes.
  • You work on Web, iOS, Android, Roku, Apple TV.
  • You also want instructor marketplace.
Burnalong review

Choose Crossbeam if

  • You need account mapping.
  • You want to start without paying.
  • You also want secure data sharing.
Crossbeam review

Questions people ask

Is Burnalong or Crossbeam better?
Neither clearly leads. Burnalong starts at On request and Crossbeam at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Burnalong or Crossbeam?
Crossbeam has a free tier; the other does not. Paid plans start at On request for Burnalong and Free for Crossbeam.
Does Burnalong or Crossbeam run on more platforms?
Burnalong runs on Web, iOS, Android, Roku, Apple TV. Crossbeam runs on Web.
Can I use Crossbeam for free?
Yes. Crossbeam has a free tier, so you can try it without paying. Burnalong starts at On request.
What is Burnalong best used for?
Burnalong is most often used for an employer with a distributed or deskless workforce that cannot use an on site gym subsidy and needs something every employee can actually reach, a health plan or health system wanting a wellbeing library it can offer its own members under its own brand, an employer whose population skews older or includes many people with limited mobility, where a general fitness library gets no use, an hr team running a quarterly wellbeing challenge and needing structured multi week programmes rather than an unstructured content library. Of those, an employer with a distributed or deskless workforce that cannot use an on site gym subsidy and needs something every employee can actually reach and a health plan or health system wanting a wellbeing library it can offer its own members under its own brand are not what Crossbeam is typically brought in for.
What can Burnalong do that Crossbeam cannot?
Burnalong covers Social classes, Instructor marketplace, Specialist populations, Beyond fitness content. Crossbeam covers Account mapping, Secure data sharing, Co-selling workflows, Partner scoring.

Answered from the vendors’ own pages

Burnalong: Does Burnalong publish pricing?

No. It is quoted per employee per month. Third party review sites cite a low single digit dollar rate, but the vendor does not confirm any figure publicly.

Crossbeam: How much does Crossbeam cost?

Crossbeam offers a free tier with up to 3 seats, Connector at $4,800/year with 1 included seat ($1,800/year per additional seat), and Supernode and Enterprise with custom pricing. Sales seats cost $40/user/month in paid tiers.

Source
Burnalong: Is it a clinical programme?

No. It is a wellbeing content platform. It has content covering chronic conditions, but nobody is warranting clinical appropriateness for a given member, and it should not be compared against clinical vendors.

Crossbeam: What is included in the Crossbeam free plan?

The free plan includes up to 3 full access seats, 3 standard populations, single-partner account mapping with 50 records, Slack integration, AI Chat, and preview access to advanced features like Deal Navigator.

Source
Burnalong: What makes it different from a fitness app?

Two features: members can take a class together remotely, and the instructor marketplace covers niches such as adaptive, senior and cancer recovery that studio produced libraries do not.

Crossbeam: How much do additional Crossbeam seats cost?

In the Connector plan, additional full access seats cost $1,800/year each. Sales seats are priced at $40/user/month across Supernode and Enterprise tiers. Supernode includes 3 full access seats with unlimited sales seats available.

Source
Burnalong: Can health plans resell it?

Yes. Health plans and health systems are a significant channel and often deliver it under their own branding.

Crossbeam: What is the Crossbeam Supernode plan?

Supernode is Crossbeam's most popular plan with 3 full access seats, 25,000 record exports, revenue attribution, and dedicated customer success manager. It has custom pricing and supports unlimited sales seats at $40/user/month.

Source
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