Employee Engagement · head to head
Burnalong vs Referral Rock

Burnalong
Employee Engagement
Employer wellness platform built around social classes and a wide instructor marketplace
- From
- On request
- Free plan
- No

Referral Rock
Affiliate Marketing
Referral marketing software for any business
- From
- Free
- Free plan
- Yes
The short version
- Only Referral Rock has a free tier, so it costs nothing to try first.
- Each has a real cost: Burnalong nothing is published, so an employer cannot benchmark a Burnalong quote before entering a sales process, and third party estimates of a low single digit per employee per month rate are unconfirmed by the vendor.; Referral Rock there is one paid tier at $250 a month and no free plan, only a 14 day trial
- They diverge on capability: Burnalong covers Social classes, Referral Rock covers Multi-program support.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Burnalong and Referral Rock actually diverge.
| Attribute | Burnalong | Referral Rock |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | quote | subscription |
| Free tier | No | Yes |
| Platforms | Web, iOS, Android, Roku, Apple TV | Web |
| Category | Employee Engagement | Affiliate Marketing |
| Founded | Unknown | 2014 |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Burnalong
- Social classes
- Instructor marketplace
- Specialist populations
- Beyond fitness content
- Connected television
- Challenges and programmes
- Employer reporting
- Reseller deployment
Only in Referral Rock
- Multi-program support
- Customizable rewards
- Automated workflows
- Engagement widgets
- Detailed analytics
- Salesforce
- HubSpot
- Zapier
What people use each for
The jobs each tool is most often brought in to do.
Burnalong
- An employer with a distributed or deskless workforce that cannot use an on site gym subsidy and needs something every employee can actually reachnot Referral Rock
- A health plan or health system wanting a wellbeing library it can offer its own members under its own brandnot Referral Rock
- An employer whose population skews older or includes many people with limited mobility, where a general fitness library gets no usenot Referral Rock
- An HR team running a quarterly wellbeing challenge and needing structured multi week programmes rather than an unstructured content librarynot Referral Rock
Referral Rock
- affiliate marketing managementnot Burnalong
- Workflow automationnot Burnalong
- Reportingnot Burnalong
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Burnalong
- Nothing is published, so an employer cannot benchmark a Burnalong quote before entering a sales process, and third party estimates of a low single digit per employee per month rate are unconfirmed by the vendor.
- Content comes from a marketplace of independent instructors, so production quality and instructional rigour vary noticeably between classes and there is no consistent standard across the catalogue.
- It is a wellbeing benefit rather than a clinical intervention, so it will not satisfy a plan looking for measurable clinical outcomes, and employers who buy it expecting claims reduction are buying the wrong category.
- Per employee per month pricing across the whole population means an employer with typical wellbeing engagement is paying for the entire workforce to serve the minority who log in more than twice.
- The social class feature only works if colleagues coordinate to attend at the same time, which requires organisational effort HR teams rarely sustain past the launch campaign, and without it the product is a video library like any other.
Referral Rock
- There is one paid tier at $250 a month and no free plan, only a 14 day trial
- The plan includes 10,000 base members and a further 10,000 costs $125 a month
- Each additional referral program is $100 a month
- Extra users and extra recruiters are sold in blocks of 10 at $50 a month each
- Rewards are limited to coupons, pay-as-you-go gift cards or custom rewards
Pricing, plan by plan
Burnalong
On request- Burnalong$undefined/year
- Per employee per month across the eligible population, quoted not published
- Third party review sites estimate a low single digit dollar rate but Burnalong does not confirm it
- Rate varies by headcount, dependant eligibility and whether it is resold through a plan
Referral Rock
Free- Operator Plan$250/month
- 10000 base members included
- Unlimited referrals with no overages
- 1000 rolling members added monthly
Which should you pick?
Choose Burnalong if
- You need social classes.
- You work on Web, iOS, Android, Roku, Apple TV.
- You also want instructor marketplace.
Choose Referral Rock if
- You need multi-program support.
- You want to start without paying.
- You also want customizable rewards.
Questions people ask
- Is Burnalong or Referral Rock better?
- Neither clearly leads. Burnalong starts at On request and Referral Rock at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Burnalong or Referral Rock?
- Referral Rock has a free tier; the other does not. Paid plans start at On request for Burnalong and Free for Referral Rock.
- Does Burnalong or Referral Rock run on more platforms?
- Burnalong runs on Web, iOS, Android, Roku, Apple TV. Referral Rock runs on Web.
- Can I use Referral Rock for free?
- Yes. Referral Rock has a free tier, so you can try it without paying. Burnalong starts at On request.
- What is Burnalong best used for?
- Burnalong is most often used for an employer with a distributed or deskless workforce that cannot use an on site gym subsidy and needs something every employee can actually reach, a health plan or health system wanting a wellbeing library it can offer its own members under its own brand, an employer whose population skews older or includes many people with limited mobility, where a general fitness library gets no use, an hr team running a quarterly wellbeing challenge and needing structured multi week programmes rather than an unstructured content library. Of those, an employer with a distributed or deskless workforce that cannot use an on site gym subsidy and needs something every employee can actually reach and a health plan or health system wanting a wellbeing library it can offer its own members under its own brand are not what Referral Rock is typically brought in for.
- What can Burnalong do that Referral Rock cannot?
- Burnalong covers Social classes, Instructor marketplace, Specialist populations, Beyond fitness content. Referral Rock covers Multi-program support, Customizable rewards, Automated workflows, Engagement widgets.
Answered from the vendors’ own pages
Burnalong: Does Burnalong publish pricing?
No. It is quoted per employee per month. Third party review sites cite a low single digit dollar rate, but the vendor does not confirm any figure publicly.
Referral Rock: What does Referral Rock's Operator Plan cost?
The Operator Plan costs 250 USD monthly and includes 10000 base members, unlimited referrals, a dedicated advisor, and 10 user and 10 recruiter seats. Monthly rolling growth of 1000 members is included.
SourceBurnalong: Is it a clinical programme?
No. It is a wellbeing content platform. It has content covering chronic conditions, but nobody is warranting clinical appropriateness for a given member, and it should not be compared against clinical vendors.
Referral Rock: What are Referral Rock add-on costs?
Additional base members cost 125 USD per 10000 members monthly. Extra user seats cost 50 USD per 10 seats, and additional programs cost 100 USD monthly. A 10 percent discount applies for annual prepayment.
SourceBurnalong: What makes it different from a fitness app?
Two features: members can take a class together remotely, and the instructor marketplace covers niches such as adaptive, senior and cancer recovery that studio produced libraries do not.
Burnalong: Can health plans resell it?
Yes. Health plans and health systems are a significant channel and often deliver it under their own branding.
Related pages
More on Referral Rock
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- Referral Rock vs InviteReferrals
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- Referral Rock vs ClickMagick
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