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E-Commerce · head to head

Braze vs Monday Sales CRM

Braze logo

Braze

E-Commerce

Customer engagement platform built for the modern marketer

From
On request
Rated
-
Monday Sales CRM logo

Monday Sales CRM

Remote Work

Sales management and CRM platform

From
On request
Rated
-

The short version

  • Each has a real cost: Braze no free tier or monthly billing, requiring annual enterprise contracts with no flexibility; Monday Sales CRM every CRM plan carries a 3 seat minimum, so a solo user or a pair still pay for three
  • They diverge on capability: Braze covers Cross-channel messaging, Monday Sales CRM covers Deal management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Braze and Monday Sales CRM actually diverge.

Attributes where Braze and Monday Sales CRM differ
AttributeBrazeMonday Sales CRM
Pricing modelquotesubscription
PlatformsWeb, Ios, Android, ApiWeb, Mobile iOS, Mobile Android
CategoryE-CommerceRemote Work
Founded20112012

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Braze

  • Cross-channel messaging
  • Customer journey orchestration
  • Real-time personalization
  • A/B testing
  • Predictive analytics
  • Audience segmentation
  • Campaign analytics
  • Content cards

Only in Monday Sales CRM

  • Deal management
  • Lead tracking
  • Pipeline
  • Automations
  • Reporting
  • Slack
  • Zapier
  • Google Drive

Both cover

  • Salesforce

What people use each for

The jobs each tool is most often brought in to do.

Braze

  • Customer engagementnot Monday Sales CRM
  • Marketing automationnot Monday Sales CRM
  • Personalizationnot Monday Sales CRM
  • Retention campaignsnot Monday Sales CRM
  • Cross-channel messagingnot Monday Sales CRM

Monday Sales CRM

  • Sales pipeline and contact management on the monday platformnot Braze
  • Tracking deals and automating sales follow upnot Braze

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Braze

  • No free tier or monthly billing, requiring annual enterprise contracts with no flexibility
  • Implementation costs of $20k-$100k+ significantly increase total cost of ownership

Monday Sales CRM

  • Every CRM plan carries a 3 seat minimum, so a solo user or a pair still pay for three
  • Automation actions are metered monthly, at 250 on Standard against 25,000 on Pro, a hundredfold gap between adjacent tiers
  • The CRM is priced above the general Work Management product at the same tier, at 12 EUR against 9 EUR per seat on Basic
  • Published rates require annual billing, with monthly costing more
  • The Ultimate tier is custom priced

Pricing, plan by plan

Braze

On request
  • Pro$undefined/month
    • Core messaging channels
    • Basic segmentation
    • Campaign analytics
  • Plus$undefined/month
    • Advanced features
    • Predictive suite
    • Canvas Flow
  • Premier$undefined/month
    • All features
    • Dedicated CSM
    • Custom integrations

Monday Sales CRM

On request
  • Sales$15/month
    • Up to 5 users
    • Sales features
    • Automations
  • Sales+$35/month
    • Unlimited users
    • Advanced features
    • API access

Which should you pick?

Choose Braze if

  • You need cross-channel messaging.
  • You work on Web, Ios, Android, Api.
  • You also want customer journey orchestration.

Choose Monday Sales CRM if

  • You need deal management.
  • You work on Web, Mobile iOS, Mobile Android.
  • You also want lead tracking.

Questions people ask

Is Braze or Monday Sales CRM better?
Neither clearly leads. Braze starts at On request and Monday Sales CRM at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Braze or Monday Sales CRM?
Braze starts at On request and Monday Sales CRM at On request.
Does Braze or Monday Sales CRM run on more platforms?
Braze runs on Web, Ios, Android, Api. Monday Sales CRM runs on Web, Mobile iOS, Mobile Android.
What is Braze best used for?
Braze is most often used for customer engagement, marketing automation, personalization, retention campaigns. Of those, customer engagement and marketing automation are not what Monday Sales CRM is typically brought in for.
What can Braze do that Monday Sales CRM cannot?
Braze covers Cross-channel messaging, Customer journey orchestration, Real-time personalization, A/B testing. Monday Sales CRM covers Deal management, Lead tracking, Pipeline, Automations. Both handle Salesforce.

Answered from the vendors’ own pages

Braze: What is Braze's pricing model?

Braze uses a usage-based pricing model with custom annual contracts. There is no free plan or monthly billing. Typical contracts range from $60,000 to $200,000 per year for mid-market deployments.

Source
Braze: Does Braze offer implementation support?

Implementation through a Braze Solutions Partner typically costs $20,000 to $100,000 or more, as Braze is an enterprise platform requiring custom configuration.

Source
Braze: What messaging channels does Braze support?

Braze supports push notifications, in-app messaging, email, SMS, and web messaging across mobile apps and web platforms.

Source
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