Sales Enablement · head to head
Brainshark vs Orum

Orum
Sales Enablement
Parallel dialler that connects sales reps only when a human answers
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Brainshark user interface feels outdated with limited formatting customization options; Orum orum removed public pricing, so the only figures available are independent estimates around 250 US dollars per user per month at entry and several hundred above that for Ascend, and you cannot verify either without a sales call.
- They diverge on capability: Brainshark covers Content authoring, Orum covers Parallel dialling.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Brainshark and Orum actually diverge.
| Attribute | Brainshark | Orum |
|---|---|---|
| Pricing model | Unknown | quote |
| Platforms | Web, Ios, Android | Web, Chrome extension |
| Founded | 1999 | Unknown |
Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Sales Enablement).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Brainshark
- Content authoring
- Video coaching
- Training
- Assessments
- Analytics
- Salesforce
- Microsoft Dynamics
- Slack
Only in Orum
- Parallel dialling
- Voicemail and machine detection
- Local presence
- CRM activity logging
- Call recording and transcription
- Live listen and whisper
- Connect rate analytics
- Sequence integration
What people use each for
The jobs each tool is most often brought in to do.
Brainshark
- Customer Successnot Orum
- Sales Readinessnot Orum
- Content Authoringnot Orum
Orum
- A 20-person sales development team that needs to triple daily conversations without adding headcountnot Brainshark
- An outbound team whose reps spend most of the day listening to voicemail greetings and phone treesnot Brainshark
- A sales leader who needs live listen and whisper coaching on calls made by new startersnot Brainshark
- A team with a large but low-connect-rate list where reaching enough humans manually is arithmetically impossiblenot Brainshark
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Brainshark
- User interface feels outdated with limited formatting customization options
- Branching feature is very limited compared to competitors
- Course catalog and transcript management in Salesforce are clunky and unintuitive
- Administrative controls are complex and adjusting settings takes longer than expected
Orum
- Orum removed public pricing, so the only figures available are independent estimates around 250 US dollars per user per month at entry and several hundred above that for Ascend, and you cannot verify either without a sales call.
- Standard packaging carries a nine-seat minimum and every plan is annual, so a team of four cannot buy the main product and a team that shrinks mid-year keeps paying for empty seats.
- Parallel dialling burns through phone numbers and carrier reputation quickly, and once numbers get flagged as spam by carriers the connect rate advantage that justified the cost erodes.
- Consent and call recording rules differ by jurisdiction and several use cases that are routine in the United States are restricted in parts of Europe, so multinational teams cannot deploy it uniformly.
- The tool multiplies conversations but does nothing about list quality; pointed at bad data it simply reaches more wrong people faster, and teams without a working data source see no return on a five-figure annual commitment.
Pricing, plan by plan
Brainshark
On requestNo published plan breakdown. See the Brainshark review.
Orum
On request- Launch$undefined/year
- Parallel dialling
- Voicemail detection
- Local presence
- Ascend$undefined/year
- Higher concurrent dial lines
- Advanced coaching and live listen
- Full analytics
- Ascend Limited$undefined/year
- Reduced-rate seats for staff who do not dial full time
- Same platform access at lower usage
- Sold alongside a standard Ascend commitment
Which should you pick?
Choose Brainshark if
- You need content authoring.
- You work on Web, Ios, Android.
- You also want video coaching.
Choose Orum if
- You need parallel dialling.
- You work on Web, Chrome extension.
- You also want voicemail and machine detection.
Questions people ask
- Is Brainshark or Orum better?
- Neither clearly leads. Brainshark starts at On request and Orum at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Brainshark or Orum?
- Brainshark starts at On request and Orum at On request.
- Does Brainshark or Orum run on more platforms?
- Brainshark runs on Web, Ios, Android. Orum runs on Web, Chrome extension.
- What is Brainshark best used for?
- Brainshark is most often used for customer success, sales readiness, content authoring. Of those, customer success and sales readiness are not what Orum is typically brought in for.
- What can Brainshark do that Orum cannot?
- Brainshark covers Content authoring, Video coaching, Training, Assessments. Orum covers Parallel dialling, Voicemail and machine detection, Local presence, CRM activity logging.
Answered from the vendors’ own pages
Brainshark: What is Brainshark primarily used for?
Brainshark is used for sales enablement, onboarding, and continuous training to prepare customer-facing teams with content, coaching, and certifications for buyer interactions.
SourceOrum: Does Orum publish pricing?
No longer. Independent estimates put entry near 250 US dollars per user per month billed annually, but treat that as an estimate.
Brainshark: Does Brainshark integrate with PowerPoint?
Yes, Brainshark offers PowerPoint integrations along with a mobile app for on-demand training access and content authoring capabilities.
SourceOrum: What is the minimum team size?
Orum own pricing page cites a nine-seat minimum for standard packaging, with reported three-seat availability on the entry Launch package.
Brainshark: Can Brainshark track employee training completion?
Yes, Brainshark provides training tracking, analytics, and scorecards for monitoring completion and engagement across your sales team.
SourceOrum: Can I pay monthly?
No. All plans require an annual commitment.
Orum: Does it replace Outreach or Salesloft?
No. It handles the dialling and connects into your sequence platform, which still owns cadence and email.
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