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Employee Engagement · head to head

Betterworks vs Improvado

Betterworks logo

Betterworks

Employee Engagement

Align, develop, and inspire your workforce

From
$1/month
Rated
-
Full reviewWebsite
Improvado logo

Improvado

Marketing

Data integration platform for marketing teams

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Improvado has a free tier, so it costs nothing to try first.
  • Each has a real cost: Betterworks the $1 and $2 promotional rates require a three year agreement and expire on 31 August 2026; the standing prices are $8 and $9 per user per month; Improvado free tier limited to 50 MCP actions per week
  • They diverge on capability: Betterworks covers OKR & goal management, Improvado covers 500+ data source connectors.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Betterworks and Improvado actually diverge.

Attributes where Betterworks and Improvado differ
AttributeBetterworksImprovado
Starting price$1/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsWeb, Ios, Android, ApiWeb, Api, Data-warehouse
CategoryEmployee EngagementMarketing
Founded20132015

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Betterworks

  • OKR & goal management
  • Performance reviews
  • Continuous feedback
  • 1-on-1 meetings
  • Goal alignment
  • Calibration tools
  • Analytics & reporting
  • Mobile app

Only in Improvado

  • 500+ data source connectors
  • Data transformation
  • Real-time syncing
  • Data warehouse integration
  • ETL capabilities
  • Data quality monitoring
  • Historical data
  • Custom connectors

Both cover

  • Data encryption

What people use each for

The jobs each tool is most often brought in to do.

Betterworks

  • Goals and OKR tracking across an organisationnot Improvado
  • Performance reviews, 1:1s and continuous feedbacknot Improvado
  • Calibration and succession planning on the higher tiernot Improvado
  • Skills mapping and development plansnot Improvado
  • Engagement surveys on the Enterprise tiernot Improvado

Improvado

  • Marketing data integrationnot Betterworks
  • Multi-workspace data orchestrationnot Betterworks
  • Incrementality testing and attributionnot Betterworks
  • Multi-touch attribution modelingnot Betterworks

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Betterworks

  • The $1 and $2 promotional rates require a three year agreement and expire on 31 August 2026; the standing prices are $8 and $9 per user per month
  • Implementation is charged on top of the per-user price
  • Calibration, succession planning and skills intelligence need the Talent Intelligence tier
  • Engagement surveys and change management services are Enterprise only
  • The vendor states it adds most value above 500 employees, so smaller companies are not the target

Improvado

  • Free tier limited to 50 MCP actions per week
  • Advanced and Enterprise tiers require custom pricing quotes
  • No publicly listed Advanced or Enterprise rates

Pricing, plan by plan

Betterworks

$1/month
  • Performance$8/month
    • Real-time performance tracking
    • Goals & OKRs
    • Feedback and conversations
  • Performance + Talent Intelligence$9/month
    • All Performance features plus anytime calibration
    • Succession planning
    • Skills intelligence
  • Enterprise$null/mo
    • Custom pricing
    • Everything in Performance + Talent Intelligence plus transformational program design
    • Engagement measurement

Improvado

Free
  • Free LimitedFree
    • 50 MCP actions per week
    • 1 workspace
    • Live API requests to all sources
  • MCP Only$100/month
    • 2M rows per year
    • Daily data sync
    • 300 MCP actions per week
  • Advanced$null/custom
    • 600M rows per year
    • Up to 4x daily syncs
    • 200 actions per day
  • Enterprise$null/custom
    • 1B rows per year
    • 600 actions per day
    • Unlimited workspaces

Which should you pick?

Choose Betterworks if

  • You need okr & goal management.
  • You work on Web, Ios, Android, Api.
  • You also want performance reviews.
Betterworks review

Choose Improvado if

  • You need 500+ data source connectors.
  • You want to start without paying.
  • You work on Web, Api, Data-warehouse.
  • You also want data transformation.
Improvado review

Questions people ask

Is Betterworks or Improvado better?
Neither clearly leads. Betterworks starts at $1/month and Improvado at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Betterworks or Improvado?
Improvado has a free tier; the other does not. Paid plans start at $1/month for Betterworks and Free for Improvado.
Does Betterworks or Improvado run on more platforms?
Betterworks runs on Web, Ios, Android, Api. Improvado runs on Web, Api, Data-warehouse.
Can I use Improvado for free?
Yes. Improvado has a free tier, so you can try it without paying. Betterworks starts at $1/month.
What is Betterworks best used for?
Betterworks is most often used for goals and okr tracking across an organisation, performance reviews, 1:1s and continuous feedback, calibration and succession planning on the higher tier, skills mapping and development plans. Of those, goals and okr tracking across an organisation and performance reviews, 1:1s and continuous feedback are not what Improvado is typically brought in for.
What can Betterworks do that Improvado cannot?
Betterworks covers OKR & goal management, Performance reviews, Continuous feedback, 1-on-1 meetings. Improvado covers 500+ data source connectors, Data transformation, Real-time syncing, Data warehouse integration. Both handle Data encryption.

Answered from the vendors’ own pages

Betterworks: How much does Betterworks cost per user?

Betterworks costs $8 per user per month for the Performance plan or $9 per user per month for Performance + Talent Intelligence. Promotional pricing as low as $1-$2 per user per month is available for the first contract year with a 3-year commitment (expires August 31, 2026).

Source
Improvado: What is Improvado's free tier?

Improvado Free Limited tier costs $0/month and includes 50 MCP actions per week, 1 workspace, live API requests to all sources, AI Agent, and MCP. No credit card required to start.

Source
Betterworks: What does the Enterprise plan include?

The Enterprise plan includes everything in Performance + Talent Intelligence plus transformational program design, engagement measurement, in-app guides, and change management services. Pricing is custom and tailored to your organization.

Source
Improvado: What are Improvado's paid plans?

Paid tiers include MCP Only ($100/month with 2M rows/year and 300 weekly actions), Advanced (custom pricing with 600M rows/year and 50 workspaces), and Enterprise (custom pricing with 1B rows/year, unlimited workspaces, and SSO).

Source
Betterworks: Are there additional costs beyond per-user pricing?

Yes, implementation is a one-time cost separate from monthly per-user pricing. Betterworks' Professional Services team assists with design and launch.

Source
Improvado: Does Improvado offer data sync frequency limits?

MCP Only tier offers daily data sync, Advanced tier allows up to 4x daily syncs, and Enterprise tier includes no stated sync frequency limits. Free tier enables live API requests without scheduled syncing.

Source
Improvado: What compliance and security features does Improvado include?

Improvado holds SOC 2 Type II, HIPAA, GDPR, and CCPA compliance. Enterprise tier specifically includes SSO with Azure and Okta support for identity management.

Source
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