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Developer Tools · head to head

Azure DevOps vs Luzmo

Azure DevOps logo

Azure DevOps

Developer Tools

Plan smarter, collaborate better, and ship faster

From
Free
Free plan
Yes
Visit Azure DevOpsFull review
Luzmo logo

Luzmo

Business Intelligence

Embedded analytics for SaaS products, billed by monthly active dashboard users

From
€995/month
Free plan
No
Visit LuzmoFull review

The short version

  • Azure DevOps has a free plan, then $2/mo; Luzmo starts at €995/mo.
  • Where Azure DevOps falls short: first 5 users free applies to Basic plan only; Test Plans users are not included in free tier.
  • Prices and features on this page were last checked on 13 November 2026.

Where they differ

Only the attributes on which Azure DevOps and Luzmo actually diverge.

Attributes where Azure DevOps and Luzmo differ
AttributeAzure DevOpsLuzmo
Starting priceFree€995/month
Pricing modelMixedPer month by monthly active user count
Free tierYesNo
CategoryDeveloper ToolsBusiness Intelligence

Identical on both: platforms (Web).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Azure DevOps

Nothing recorded that Luzmo does not also cover.

Only in Luzmo

  • Multi-tenant row-level security
  • Embeddable editor
  • Theming and white labelling
  • SDKs and APIs
  • Luzmo IQ
  • Scheduled exports

What people use each for

The jobs each tool is most often brought in to do.

Azure DevOps

  • CI/CD pipelines and build automation for software development teamsnot Luzmo
  • Source code repository management and version controlnot Luzmo
  • Test planning and tracking for QA teamsnot Luzmo
  • Artifact storage for packages and binariesnot Luzmo

Luzmo

  • A B2B SaaS product that needs customer-facing dashboards without hiring a front-end data visualisation teamnot Azure DevOps
  • A vertical software vendor that wants to sell an analytics module as a paid add-onnot Azure DevOps
  • A product where each customer must only see their own rows and the security boundary has to be provable to an auditornot Azure DevOps
  • A team that wants end customers to build their own charts rather than filing feature requests for every new reportnot Azure DevOps

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Azure DevOps

  • First 5 users free applies to Basic plan only; Test Plans users are not included in free tier
  • Storage pricing increases per-GiB cost as volumes grow, with no volume discount threshold below $0.25

Luzmo

  • Billing by monthly active users means commercial success is punished: getting every one of your customers into the dashboard weekly is exactly the outcome that pushes you into the next tier
  • The entry price of EUR 995 per month billed annually rules it out for early-stage products, so the realistic buyer already has meaningful revenue
  • It is built for embedding rather than internal analysis, so most customers still pay for a second BI tool for their own staff, doubling the analytics line item
  • The semantic modelling layer is lighter than a dedicated one such as dbt or Cube, so complex metric definitions often have to be pre-computed in the warehouse before Luzmo sees them
  • As a smaller European vendor it has less connector breadth and a smaller partner ecosystem than the US incumbents, and unusual data sources frequently need an intermediate warehouse hop

Pricing, plan by plan

Azure DevOps

Free
  • Basic$6/user/mo
    • First 5 users free
    • Additional users $6/user/month
    • Pipelines (free tier)
  • Basic + Test Plans$52/user/mo
    • All Basic features
    • Test planning, tracking, and execution
  • Azure Pipelines CI/CD - Microsoft-hosted$40
    • 1 free parallel job with 1,800 minutes per month
    • Additional jobs at $40/month each
  • Azure Artifacts Storage$2/month per gib
    • First 2 GiB free
    • 2-10 GiB: $2/GiB
    • 10-100 GiB: $1/GiB

Luzmo

€995/month
  • Starter€995/mo
    • Embedded dashboards with white labelling
    • Custom charts
    • APIs and SDKs
  • Premium€2,495/mo
    • Everything in Starter
    • End-customer self-service dashboard building
    • Luzmo IQ conversational insights
  • EnterpriseOn request
    • Dedicated VPC option
    • Flexible hosting region
    • OIDC single sign-on

Which should you pick?

Choose Azure DevOps if

  • You want to start without paying.
Azure DevOps review

Choose Luzmo if

  • You need multi-tenant row-level security.
  • You also want embeddable editor.
Luzmo review

Questions people ask

Is Azure DevOps or Luzmo better?
Neither clearly leads. Azure DevOps starts at Free and Luzmo at €995/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Azure DevOps or Luzmo?
Azure DevOps has a free tier; the other does not. Paid plans start at Free for Azure DevOps and €995/month for Luzmo.
Does Azure DevOps or Luzmo run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Azure DevOps for free?
Yes. Azure DevOps has a free tier, so you can try it without paying. Luzmo starts at €995/month.
What is Azure DevOps best used for?
Azure DevOps is most often used for ci/cd pipelines and build automation for software development teams, source code repository management and version control, test planning and tracking for qa teams, artifact storage for packages and binaries. Of those, ci/cd pipelines and build automation for software development teams and source code repository management and version control are not what Luzmo is typically brought in for.
What can Azure DevOps do that Luzmo cannot?
Luzmo covers Multi-tenant row-level security, Embeddable editor, Theming and white labelling, SDKs and APIs.

Answered from the vendors’ own pages

Azure DevOps: How much does Azure DevOps cost?

Azure DevOps Basic plan is $6 per user per month after the first 5 users are free. Basic + Test Plans tier costs $52 per user per month. Azure Pipelines add-on for extra parallel jobs costs $40 per job for Microsoft-hosted runners and $15 per job for self-hosted runners.

Source
Luzmo: Is Luzmo the same as Cumul.io?

Yes. Cumul.io rebranded to Luzmo; it is the same company and product line.

Azure DevOps: Is there a free tier for Azure DevOps?

Yes, Azure DevOps includes 5 free users on the Basic plan. Additional free allocations include 1,800 free minutes per month on Azure Pipelines with a free parallel job, 2 GiB free storage on Azure Artifacts, and free access for Visual Studio subscribers and Stakeholders with limited functionality.

Source
Luzmo: How is it priced?

By monthly active users of your embedded dashboards, from EUR 995 per month on Starter billed annually.

Azure DevOps: What does the Basic + Test Plans tier add to Azure DevOps?

The Basic + Test Plans tier adds test planning and execution capabilities, browser-based testing, and centralized reporting features. This tier costs $52 per user per month compared to $6 per user for the Basic plan.

Source
Luzmo: Is there a free tier?

No, only a trial. There is no perpetual free plan.

Azure DevOps: How is Azure Artifacts priced?

Azure Artifacts provides 2 GiB of free storage, then charges $2 per GiB for 2-10 GiB, $1 per GiB for 10-100 GiB, $0.50 per GiB for 100-1,000 GiB, and $0.25 per GiB for over 1,000 GiB.

Source
Luzmo: Can our customers build their own dashboards?

Yes, but the embeddable editor for end-customer self-service sits on the Premium tier.

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