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Email Marketing · head to head

AWeber vs Zoho Campaigns

AWeber logo

AWeber

Email Marketing

Email marketing and automation for small business

From
Free
Rated
-
Full reviewWebsite
Zoho Campaigns logo

Zoho Campaigns

Email Marketing

Email marketing tool with a genuine free tier, priced by contact count once paid

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: AWeber pricing varies based on subscriber count; must contact for exact rates; Zoho Campaigns template design quality and out-of-the-box deliverability reputation tools are less polished than specialist platforms such as Klaviyo or Campaign Monitor.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which AWeber and Zoho Campaigns actually diverge.

Attributes where AWeber and Zoho Campaigns differ
AttributeAWeberZoho Campaigns
Pricing modelfreemiumPer month by contact tier once on a paid plan

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated), category (Email Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AWeber

Nothing recorded that Zoho Campaigns does not also cover.

Only in Zoho Campaigns

  • Drag-and-drop email builder
  • Zoho CRM integration
  • A/B testing
  • Advanced segmentation
  • Send time optimisation
  • WhatsApp and SMS add-ons

What people use each for

The jobs each tool is most often brought in to do.

AWeber

  • Growing subscriber lists through landing pagesnot Zoho Campaigns
  • Automating follow-up sequences from behavior triggersnot Zoho Campaigns
  • Selling digital products through integrated storefrontsnot Zoho Campaigns
  • Processing payments in 100+ currenciesnot Zoho Campaigns

Zoho Campaigns

  • A small business with under 2,000 contacts wanting a genuinely usable free email marketing tool rather than a crippled trialnot AWeber
  • An existing Zoho CRM or Desk customer wanting email marketing that syncs natively without a third-party connectornot AWeber
  • A growing list needing to scale from 500 up to 500,000 contacts within one vendor's pricing laddernot AWeber
  • A team wanting WhatsApp or SMS as an add-on channel alongside email from the same vendornot AWeber

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AWeber

  • Pricing varies based on subscriber count; must contact for exact rates
  • Late payment charge of $25 plus 1.5% monthly interest on outstanding balances
  • Data deleted 20 days after payment due date if unpaid

Zoho Campaigns

  • Template design quality and out-of-the-box deliverability reputation tools are less polished than specialist platforms such as Klaviyo or Campaign Monitor.
  • Advanced segmentation and dynamic content are reserved for the Professional tier, so mid-sized lists needing that capability face a real price step up from Standard.
  • WhatsApp and SMS are separate paid add-ons rather than included channels, so a genuinely multi-channel campaign costs more than the base email price suggests.
  • Its main structural advantage, native Zoho ecosystem integration, does not benefit a buyer using a non-Zoho CRM or helpdesk, who gets no more from Zoho Campaigns than from a specialist alternative.
  • Support responsiveness reflects Zoho's broad, lower-touch model across its whole portfolio rather than dedicated email marketing expertise.

Pricing, plan by plan

AWeber

Free
  • Lite$15/month
    • Pricing varies by subscriber count
    • 14-day free trial
    • Email sending limit: 10x subscriber count per month
  • Plus$30/month
    • Pricing varies by subscriber count
    • 14-day free trial
    • Email sending limit: 12x subscriber count per month
  • Done For You Service$30/month
    • One-time setup fee: $79
    • 14-day free trial

Zoho Campaigns

Free
  • Forever FreeFree
    • Up to 2,000 contacts
    • 6,000 emails per month
    • 5 users, basic templates and reporting
  • Standard$undefined/month
    • Starts at 500 contacts, scales to 100,000
    • Unlimited email sends
    • A/B testing and priority support
  • Professional$undefined/month
    • Starts at 500 contacts, scales to 500,000
    • Unlimited email sends
    • Advanced segmentation, dynamic content, custom roles and webhooks

Which should you pick?

Choose AWeber if

  • You want to start without paying.
AWeber review

Choose Zoho Campaigns if

  • You need drag-and-drop email builder.
  • You want to start without paying.
  • You also want zoho crm integration.
Zoho Campaigns review

Questions people ask

Is AWeber or Zoho Campaigns better?
Neither clearly leads. AWeber starts at Free and Zoho Campaigns at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AWeber or Zoho Campaigns?
AWeber starts at Free and Zoho Campaigns at Free.
Does AWeber or Zoho Campaigns run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use AWeber for free?
Both have a free tier, so you can try either at no cost before committing.
What is AWeber best used for?
AWeber is most often used for growing subscriber lists through landing pages, automating follow-up sequences from behavior triggers, selling digital products through integrated storefronts, processing payments in 100+ currencies. Of those, growing subscriber lists through landing pages and automating follow-up sequences from behavior triggers are not what Zoho Campaigns is typically brought in for.
What can AWeber do that Zoho Campaigns cannot?
Zoho Campaigns covers Drag-and-drop email builder, Zoho CRM integration, A/B testing, Advanced segmentation.

Answered from the vendors’ own pages

AWeber: How much does AWeber cost?

AWeber offers a free tier with unlimited basic access. Paid plans start at $15 per month for Lite and $30 per month for Plus, with pricing varying based on subscriber count. All plans include a 14-day free trial.

Source
Zoho Campaigns: Is the free tier good enough for real use, or just a trial?

It is a real, ongoing free tier for up to 2,000 contacts and 6,000 emails a month, not a time-limited trial.

AWeber: What are the current promotions for AWeber?

AWeber is offering promotional pricing: $79 for email marketing launch (87% off regular $599 price) or $1 for setup (marked down from $599) for a limited time.

Source
Zoho Campaigns: Does it integrate with non-Zoho CRMs?

Yes via Zapier and other connectors, but the native, no-extra-fee integration advantage is specific to other Zoho products.

AWeber: What fees and charges does AWeber assess for payment issues?

Returned check fee is $25. Late payment charge is $25 plus 1.5% per month interest on outstanding balances. Service interruption billing for spam violations is $50.00 per hour. Payment default occurs if unpaid within 20 days after invoice date.

Source
Zoho Campaigns: Are WhatsApp and SMS included?

No, they are separately purchased add-ons alongside the email plan.

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