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Backup · head to head

AvePoint Cloud Backup vs Unitrends Backup

AvePoint Cloud Backup logo

AvePoint Cloud Backup

Backup

Microsoft 365, Dynamics and Salesforce backup from a long-standing Microsoft partner

From
On request
Rated
-
Full reviewWebsite
Unitrends Backup logo

Unitrends Backup

Backup

All-in-one backup and recovery appliance

From
$55/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: AvePoint Cloud Backup no pricing is published, so the per-user cost has to be established through sales, and it varies with data volume rather than being a flat seat rate.; Unitrends Backup pricing is not transparent and requires contacting the company directly for a custom quote
  • They diverge on capability: AvePoint Cloud Backup covers Microsoft 365 backup, Unitrends Backup covers Predictive analytics.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which AvePoint Cloud Backup and Unitrends Backup actually diverge.

Attributes where AvePoint Cloud Backup and Unitrends Backup differ
AttributeAvePoint Cloud BackupUnitrends Backup
Starting priceOn request$55/month
Pricing modelquotesubscription
PlatformsWebOn-premises, Cloud, Hybrid
FoundedUnknown1989

Identical on both: free tier (No), user rating (Not yet rated), category (Backup).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AvePoint Cloud Backup

  • Microsoft 365 backup
  • Granular restore
  • Entra ID backup
  • Salesforce and Dynamics backup
  • Bring your own storage
  • Multiple daily backups
  • Governance portfolio

Only in Unitrends Backup

  • Predictive analytics
  • Automated recovery testing
  • Instant recovery
  • Ransomware detection
  • Adaptive deduplication
  • Cloud integration
  • VMware
  • Hyper-V

What people use each for

The jobs each tool is most often brought in to do.

AvePoint Cloud Backup

  • A tenant consolidation after an acquisition where backup, migration and governance are needed against the same Microsoft 365 estatenot Unitrends Backup
  • An organisation that has discovered Microsoft 365 native retention does not restore a deleted SharePoint site after the recycle bin windownot Unitrends Backup
  • Backing up Entra ID configuration so an accidental conditional access or group change can be reversednot Unitrends Backup
  • A regulated organisation that must hold backup data in its own storage account under its own encryption keysnot Unitrends Backup

Unitrends Backup

  • Data protectionnot AvePoint Cloud Backup
  • Disaster recoverynot AvePoint Cloud Backup
  • Business continuitynot AvePoint Cloud Backup
  • Ransomware protectionnot AvePoint Cloud Backup
  • Compliancenot AvePoint Cloud Backup

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AvePoint Cloud Backup

  • No pricing is published, so the per-user cost has to be established through sales, and it varies with data volume rather than being a flat seat rate.
  • Whether AvePoint or your organisation holds the storage account and encryption keys is a configuration decision that is expensive to reverse later, and buyers often accept the vendor-managed default without considering it.
  • Per-user pricing means organisations with many low-activity accounts, such as education institutions with dormant student mailboxes, pay for seats with almost no data.
  • Restore of very large SharePoint sites and Teams structures is slow and API-throttled by Microsoft rather than by the product, so recovery time objectives set on paper often cannot be met in practice.
  • The breadth of the AvePoint portfolio means sales conversations quickly widen into governance and migration products, and buyers who wanted only backup should expect to defend that scope.

Unitrends Backup

  • Pricing is not transparent and requires contacting the company directly for a custom quote
  • Minimum pricing starts at approximately $995, limiting accessibility for very small deployments
  • Unified pricing approach means less flexibility for scaling individual components

Pricing, plan by plan

AvePoint Cloud Backup

On request
  • AvePoint Cloud Backup$undefined/year
    • Priced per user, with variation by protected data volume
    • AvePoint-managed or bring your own storage
    • Microsoft 365, Entra ID, Dynamics, Salesforce and Google Workspace

Unitrends Backup

$55/month
  • Recovery Series$55/month
    • Predictive analytics
    • Instant recovery
    • Ransomware detection

Which should you pick?

Choose AvePoint Cloud Backup if

  • You need microsoft 365 backup.
  • You also want granular restore.
AvePoint Cloud Backup review

Choose Unitrends Backup if

  • You need predictive analytics.
  • You work on On-premises, Cloud, Hybrid.
  • You also want automated recovery testing.
Unitrends Backup review

Questions people ask

Is AvePoint Cloud Backup or Unitrends Backup better?
Neither clearly leads. AvePoint Cloud Backup starts at On request and Unitrends Backup at $55/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AvePoint Cloud Backup or Unitrends Backup?
AvePoint Cloud Backup starts at On request and Unitrends Backup at $55/month.
Does AvePoint Cloud Backup or Unitrends Backup run on more platforms?
AvePoint Cloud Backup runs on Web. Unitrends Backup runs on On-premises, Cloud, Hybrid.
What is AvePoint Cloud Backup best used for?
AvePoint Cloud Backup is most often used for a tenant consolidation after an acquisition where backup, migration and governance are needed against the same microsoft 365 estate, an organisation that has discovered microsoft 365 native retention does not restore a deleted sharepoint site after the recycle bin window, backing up entra id configuration so an accidental conditional access or group change can be reversed, a regulated organisation that must hold backup data in its own storage account under its own encryption keys. Of those, a tenant consolidation after an acquisition where backup, migration and governance are needed against the same microsoft 365 estate and an organisation that has discovered microsoft 365 native retention does not restore a deleted sharepoint site after the recycle bin window are not what Unitrends Backup is typically brought in for.
What can AvePoint Cloud Backup do that Unitrends Backup cannot?
AvePoint Cloud Backup covers Microsoft 365 backup, Granular restore, Entra ID backup, Salesforce and Dynamics backup. Unitrends Backup covers Predictive analytics, Automated recovery testing, Instant recovery, Ransomware detection.

Answered from the vendors’ own pages

AvePoint Cloud Backup: Can we keep backups in our own storage?

Yes, bring your own Azure or Amazon S3 storage is supported. Decide this before rollout, because moving to it afterwards is a migration.

Unitrends Backup: What does Unitrends Backup include in its pricing?

Unitrends offers all-in-one backup and disaster recovery with a single flat rate including installation, storage, VIP support, and recoveries, plus two DR tests per year and a 5-year warranty.

Source
AvePoint Cloud Backup: Is Microsoft 365 native retention not enough?

No. Native retention covers deletion within limited windows and does not provide point-in-time restore of arbitrary items after those windows expire.

Unitrends Backup: What are Unitrends' key disaster recovery features?

Unitrends provides instant recovery, automated recovery assurance, automatic testing capabilities to measure recovery time and points, ransomware protection with behavioral analysis, and bare metal recovery to dissimilar hardware.

Source
AvePoint Cloud Backup: How is it priced?

Per user, varying by protected data volume, quoted rather than published. Ask for the volume assumption behind the per-user figure.

Unitrends Backup: How long has Unitrends been in the backup market?

Unitrends was founded in 1989 and has over three decades of experience in backup and disaster recovery solutions, pioneering the first hardware-based backup appliance in 2002.

Source
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