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Software · head to head

Audiense vs Julius

Audiense logo

Audiense

Software

Audience intelligence for influencer discovery

From
$948/year
Rated
-
Julius logo

Julius

Software

AI-powered influencer marketing analytics

From
On request
Rated
-

The short version

  • Each has a real cost: Audiense platform is heavily Twitter-focused with limited data from other social media platforms; Julius julius is owned by Triller, with the site footer reading JuliusWorks, LLC, A Triller Company
  • They diverge on capability: Audiense covers Audience segmentation, Julius covers AI-powered analytics.

Where they differ

Only the attributes on which Audiense and Julius actually diverge.

Attributes where Audiense and Julius differ
AttributeAudienseJulius
Starting price$948/yearOn request
Pricing modelUnknownsubscription
PlatformsWebWeb, Api
Founded20112017

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Audiense

  • Audience segmentation
  • Personality insights
  • Influencer identification
  • Affinity mapping
  • Demographics analysis
  • Interest analysis
  • Custom reports
  • Data export

Only in Julius

  • AI-powered analytics
  • Creator recommendations
  • Audience insights
  • Campaign analysis
  • Performance tracking
  • Competitive benchmarking
  • Report generation
  • Predictive analytics

Both cover

  • Instagram
  • GDPR
  • Cloud deployment
  • Web support
  • Api support
  • English language support

What people use each for

The jobs each tool is most often brought in to do.

Audiense

  • Audience researchnot Julius
  • Influencer discoverynot Julius
  • Campaign planningnot Julius
  • Segmentationnot Julius

Julius

  • Searching influencer profiles across eight social networksnot Audiense
  • Managing influencer campaigns for brands and agencies in one placenot Audiense

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Audiense

  • Platform is heavily Twitter-focused with limited data from other social media platforms
  • Limited utility in markets or demographics where Twitter is not a primary social media platform
  • Free and low-tier plans severely restrict report generation to three per month
  • Limited to three segments per report on lower-tier plans
  • Missing key features on cheaper version limiting the spectrum of tasks possible

Julius

  • Julius is owned by Triller, with the site footer reading JuliusWorks, LLC, A Triller Company
  • Pricing is by quote only, with no rate, tier or minimum published; the site offers only a demo request or sign in

Pricing, plan by plan

Audiense

$948/year

No published plan breakdown. See the Audiense review.

Julius

On request
  • Professional$undefined/month
    • AI analytics
    • Creator recommendations
    • Campaign insights

Which should you pick?

Choose Audiense if

  • You need audience segmentation.
  • You also want personality insights.

Choose Julius if

  • You need ai-powered analytics.
  • You work on Web, Api.
  • You also want creator recommendations.

Questions people ask

Is Audiense or Julius better?
Neither clearly leads. Audiense starts at $948/year and Julius at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Audiense or Julius?
Audiense starts at $948/year and Julius at On request.
Does Audiense or Julius run on more platforms?
Audiense runs on Web. Julius runs on Web, Api.
What is Audiense best used for?
Audiense is most often used for audience research, influencer discovery, campaign planning, segmentation. Of those, audience research and influencer discovery are not what Julius is typically brought in for.
What can Audiense do that Julius cannot?
Audiense covers Audience segmentation, Personality insights, Influencer identification, Affinity mapping. Julius covers AI-powered analytics, Creator recommendations, Audience insights, Campaign analysis. Both handle Instagram, GDPR, Cloud deployment, Web support.

Answered from the vendors’ own pages

Audiense: What is Audiense primarily used for?

Audiense is an Audience Intelligence platform that analyzes social media audiences. While influencer marketing is a use case, the platform primarily provides audience insights for marketing agencies, market research firms, and PR professionals.

Source
Audiense: What is the main limitation of the free or low-tier plans?

Users on Free or Twitter Marketing plans can only create three sample insights reports per month, limited to sample audiences of 10,000 members, generate only three segments, and see only 15-20 top influencers.

Source
Audiense: What social platforms does Audiense support?

Audiense is fundamentally centered on Twitter data as its primary offering, though it acknowledges access to additional data sources beyond Twitter.

Source

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