Audiensevs
HypeAuditor
HypeAuditor: Comprehensive influencer marketing platform with multi-platform support beyond Twitter, offering discovery and vetting capabilities
Audiense
Audience intelligence for influencer discovery
As of 30 August 2026, Audiense starts at $948/year. Audiense is an audience intelligence platform that helps marketers understand their audiences and discover relevant influencers through deep social data analysi. Softwr lists it under Influencer Marketing. Audiense is made by Audiense Ltd, launched in 2011, available on Web.
Overview
What Audiense does
Audiense is an audience intelligence platform that helps marketers understand their audiences and discover relevant influencers through deep social data analysis.
What people use it for
- Audience research
- Influencer discovery
- Campaign planning
- Segmentation
Related searches
The honest half
Where it falls short
Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Audiense.
- Platform is heavily Twitter-focused with limited data from other social media platforms
- Limited utility in markets or demographics where Twitter is not a primary social media platform
- Free and low-tier plans severely restrict report generation to three per month
- Limited to three segments per report on lower-tier plans
- Missing key features on cheaper version limiting the spectrum of tasks possible
Cross-shopped
What people choose instead of Audiense
Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.
- AudiensevsJulius
Julius: Influencer marketing software with search, discovery, campaign management, and robust reporting for creator management
- AudiensevsCreatorIQ
CreatorIQ: Creator management platform for brands scaling influencer programs with full workflow automation
- AudiensevsGrin
Grin: All-in-one creator management platform spanning discovery, relationship management, and campaign metrics
- AudiensevsCaptiv8
Captiv8: Influencer marketing platform with discovery, campaign management, and performance measurement capabilities
Capabilities
Features
Audience segmentation
Personality insights
Influencer identification
Affinity mapping
Demographics analysis
Interest analysis
Custom reports
Data export
Twitter API
Integration with Twitter API
Facebook
Integration with Facebook
Instagram
Integration with Instagram
GDPR
GDPR security feature
Answered, with sources
Questions people ask
Each answer names the page it came from, so you can check it rather than take our word for it.
What is Audiense primarily used for?
Audiense is an Audience Intelligence platform that analyzes social media audiences. While influencer marketing is a use case, the platform primarily provides audience insights for marketing agencies, market research firms, and PR professionals.
SourceWhat is the main limitation of the free or low-tier plans?
Users on Free or Twitter Marketing plans can only create three sample insights reports per month, limited to sample audiences of 10,000 members, generate only three segments, and see only 15-20 top influencers.
SourceWhat social platforms does Audiense support?
Audiense is fundamentally centered on Twitter data as its primary offering, though it acknowledges access to additional data sources beyond Twitter.
SourceBehind it
Who makes Audiense
- Company
- Audiense Ltd
- Based in
- London, UK
Keep looking
Where to go from Audiense
- Audiense alternativesEvery product people weigh against it
- Audiense pricingPlans, floors and what the tiers exclude
- Audiense badgesWhich rules it meets, and the figure behind each
- All Influencer Marketing softwareThe full category
- Best Influencer Marketing softwareThe shortlist, and how it was cut
Best Influencer Marketing software for
Compare Audiense with
- CreatorIQ
- Grin
- HypeAuditor
- Julius
- Captiv8
- Storyclash
- Tagger
- Heepsy
- Influential
- Modash
- Later Influence
- Obviously
- NeoReach
- OpenInfluence
- Popular Pays
- Skeepers
- Socialyte
- Obviously
Other Influencer Marketing software
Softwr does not host reviews and shows no star rating for Audiense, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.
More on Audiense
Audiense alternatives
What people switch to, and what they give up
Audiense pricing
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