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Nonprofits · head to head

Aplos vs Fundraise Up

Aplos logo

Aplos

Nonprofits

Fund accounting for nonprofits and churches, with donor management and online giving attached

From
On request
Rated
-
Fundraise Up logo

Fundraise Up

Nonprofits

Donation checkout layer that replaces the giving form on an existing nonprofit website

From
On request
Rated
-

The short version

  • Each has a real cost: Aplos the donor management side is record keeping rather than fundraising software, so any organisation running segmented appeals or automation will still buy a CRM and pay twice.; Fundraise Up the fee is a percentage of donations, so cost rises exactly as the product succeeds, and a single large gift routed through the checkout carries the same rate as a twenty pound one unless the agreement caps it.
  • They diverge on capability: Aplos covers Fund accounting ledger, Fundraise Up covers Embedded donation checkout.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Aplos and Fundraise Up actually diverge.

Attributes where Aplos and Fundraise Up differ
AttributeAplosFundraise Up
Pricing modelPer month by feature tierPercentage of each donation
PlatformsWeb, iOS, AndroidWeb

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Nonprofits).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Aplos

  • Fund accounting ledger
  • Nonprofit financial statements
  • Donor management
  • Online giving pages
  • Budgeting by fund
  • Church tools

Only in Fundraise Up

  • Embedded donation checkout
  • Digital wallet payments
  • Recurring gift upgrade prompts
  • Multi currency and multi language
  • Donor covered fees
  • CRM sync

What people use each for

The jobs each tool is most often brought in to do.

Aplos

  • A nonprofit whose auditor has raised restricted fund reporting as a findingnot Fundraise Up
  • A church tracking contributions, designated funds and giving statements in one systemnot Fundraise Up
  • A small organisation replacing QuickBooks plus a spreadsheet of fund balancesnot Fundraise Up
  • An Aplos and Keela buyer wanting gifts to post from the CRM into the ledger without exportnot Fundraise Up

Fundraise Up

  • A charity with a working CRM and website that wants to raise online conversion without replatformingnot Aplos
  • An international organisation needing donors to give in local currency and languagenot Aplos
  • A campaign pushing one time givers into monthly recurring support at the point of donationnot Aplos
  • A digital team that can measure conversion before and after and justify a percentage fee with datanot Aplos

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Aplos

  • The donor management side is record keeping rather than fundraising software, so any organisation running segmented appeals or automation will still buy a CRM and pay twice.
  • It is not a general ledger for complex structures, so multi entity groups, consolidations and intercompany transactions push organisations back to a mainstream accounting package.
  • Higher tiers are needed for the budgeting and custom reporting many buyers assume are standard, so the entry price is rarely the real price.
  • Payroll is handled through a partner rather than natively, which adds a vendor and a reconciliation step for organisations with staff.
  • The bookkeeper ecosystem is far smaller than QuickBooks, so finding an accountant already fluent in the product is harder and handover after staff turnover takes longer.

Fundraise Up

  • The fee is a percentage of donations, so cost rises exactly as the product succeeds, and a single large gift routed through the checkout carries the same rate as a twenty pound one unless the agreement caps it.
  • It is a checkout, not a CRM, so it is always an additional cost on top of a donor database rather than a replacement for one.
  • Donor covered fee opt in rates vary widely by audience, so an organisation with an older or offline leaning donor base absorbs more of the fee than the sales model assumes.
  • Design control is limited to what the embedded component exposes, so brand teams that want full control over the giving experience will hit boundaries.
  • Live recurring gift authorisations are held in the platform, which makes leaving considerably harder than adopting, because migrating active mandates risks lapsing donors.

Pricing, plan by plan

Aplos

On request
  • Aplos$undefined/month
    • Published monthly tiers separating core accounting from the full suite
    • Advanced accounting, budgeting by fund and custom reporting sit in higher tiers
    • Card and bank processing on donations charged separately

Fundraise Up

On request
  • Fundraise Up$undefined/year
    • Platform fee taken as a percentage of every donation processed
    • Card processing billed separately on top of the platform fee
    • Optional donor covered fee prompt shifts the cost to the giver rather than removing it

Which should you pick?

Choose Aplos if

  • You need fund accounting ledger.
  • You work on Web, iOS, Android.
  • You also want nonprofit financial statements.

Choose Fundraise Up if

  • You need embedded donation checkout.
  • You also want digital wallet payments.

Questions people ask

Is Aplos or Fundraise Up better?
Neither clearly leads. Aplos starts at On request and Fundraise Up at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Aplos or Fundraise Up?
Aplos starts at On request and Fundraise Up at On request.
Does Aplos or Fundraise Up run on more platforms?
Aplos runs on Web, iOS, Android. Fundraise Up runs on Web.
What is Aplos best used for?
Aplos is most often used for a nonprofit whose auditor has raised restricted fund reporting as a finding, a church tracking contributions, designated funds and giving statements in one system, a small organisation replacing quickbooks plus a spreadsheet of fund balances, an aplos and keela buyer wanting gifts to post from the crm into the ledger without export. Of those, a nonprofit whose auditor has raised restricted fund reporting as a finding and a church tracking contributions, designated funds and giving statements in one system are not what Fundraise Up is typically brought in for.
What can Aplos do that Fundraise Up cannot?
Aplos covers Fund accounting ledger, Nonprofit financial statements, Donor management, Online giving pages. Fundraise Up covers Embedded donation checkout, Digital wallet payments, Recurring gift upgrade prompts, Multi currency and multi language.

Answered from the vendors’ own pages

Aplos: Is Aplos an accounting system or a CRM?

Primarily fund accounting. The donor management is included but shallow compared with a dedicated nonprofit CRM.

Fundraise Up: Is Fundraise Up a CRM?

No. It is a donation checkout that syncs into a CRM you already run, so budget for both.

Aplos: What is the relationship with Keela?

Aplos acquired Keela in 2023. The two are being integrated, so a buyer comparing them is comparing products from one company.

Fundraise Up: How does it charge?

A percentage of each donation, plus separately billed card processing. There is no flat licence that insulates you from volume.

Aplos: Can it replace QuickBooks?

For a single entity nonprofit, usually yes, and it handles restricted funds far better. For multi entity consolidation, no.

Fundraise Up: Does the donor covered fee option remove the cost?

It shifts it. When donors opt in they pay the platform and processing fee; when they do not, the charity does.

Aplos: Does it handle payroll?

Through a partner integration rather than natively, so payroll is an extra subscription and an extra reconciliation.

Fundraise Up: What happens to recurring donors if we leave?

Active recurring authorisations sit with the platform and its processor, and migrating them is the part of an exit most organisations underestimate.

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