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Maps · head to head

AllTrails vs Motive

AllTrails logo

AllTrails

Maps

Discover the best hiking and biking trails

From
Free
Free plan
Yes
Full reviewWebsite
Motive logo

Motive

Fleet Management

ELD compliance, AI dashcams and spend management for North American commercial fleets

From
On request
Free plan
No
Full reviewWebsite

The short version

  • Only AllTrails has a free tier, so it costs nothing to try first.
  • Each has a real cost: AllTrails the App Store listing shows AllTrails is a free download with an in-app Pro subscription; the visible listing text does not state the Pro price, so the reader must check in-app purchases for the current rate.; Motive contracts are multi-year and per vehicle with hardware embedded, so a fleet that shrinks keeps paying for units that are sitting in a yard.
  • They diverge on capability: AllTrails covers Trail discovery, Motive covers ELD compliance.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which AllTrails and Motive actually diverge.

Attributes where AllTrails and Motive differ
AttributeAllTrailsMotive
Starting priceFreeOn request
Pricing modelfreemiumquote
Free tierYesNo
PlatformsIos, Android, WebWeb, iOS, Android
CategoryMapsFleet Management
Founded2010Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AllTrails

  • Trail discovery
  • Offline maps
  • GPS navigation
  • Activity recording
  • Trail reviews
  • Apple Health
  • Garmin
  • Apple Watch

Only in Motive

  • ELD compliance
  • AI dashcams
  • GPS tracking
  • Driver safety scoring
  • Vehicle diagnostics
  • Spend management

What people use each for

The jobs each tool is most often brought in to do.

AllTrails

  • Trail discoverynot Motive
  • Hiking navigationnot Motive
  • Outdoor fitness trackingnot Motive

Motive

  • A trucking fleet that must run FMCSA compliant electronic logs and wants cameras from the same vendornot AllTrails
  • An operator facing an insurance renewal that requires evidence of a driver coaching programmenot AllTrails
  • A construction fleet tracking both vehicles and unpowered assets such as trailers and generatorsnot AllTrails
  • A fleet suspecting fuel card misuse and wanting transactions matched against vehicle locationnot AllTrails

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AllTrails

  • The App Store listing shows AllTrails is a free download with an in-app Pro subscription; the visible listing text does not state the Pro price, so the reader must check in-app purchases for the current rate.

Motive

  • Contracts are multi-year and per vehicle with hardware embedded, so a fleet that shrinks keeps paying for units that are sitting in a yard.
  • Driver facing cameras generate real workforce resistance, and fleets in tight labour markets have lost drivers over the rollout rather than the technology.
  • Installation and calibration across a distributed fleet takes weeks of vehicle downtime, which is rarely costed into the comparison at the point of purchase.
  • The rebrand from KeepTruckin means older documentation, integration guides and third-party references are inconsistent, which slows technical work on connections.
  • Coverage depends on cellular networks, so remote route segments produce gaps in tracking and delayed log uploads that drivers then have to reconcile.

Pricing, plan by plan

AllTrails

Free
  • FreeFree
    • Trail search
    • Community reviews
    • Basic maps
  • AllTrails+$35.99/year
    • Offline maps
    • Real-time navigation
    • Trail conditions

Motive

On request
  • Motive$undefined/year
    • Per-vehicle subscription over a multi-year term
    • Hardware supplied within the agreement rather than purchased outright
    • Dashcams, asset trackers and spend management priced as separate lines

Which should you pick?

Choose AllTrails if

  • You need trail discovery.
  • You want to start without paying.
  • You work on Ios, Android, Web.
  • You also want offline maps.
AllTrails review

Choose Motive if

  • You need eld compliance.
  • You work on Web, iOS, Android.
  • You also want ai dashcams.
Motive review

Questions people ask

Is AllTrails or Motive better?
Neither clearly leads. AllTrails starts at Free and Motive at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AllTrails or Motive?
AllTrails has a free tier; the other does not. Paid plans start at Free for AllTrails and On request for Motive.
Does AllTrails or Motive run on more platforms?
AllTrails runs on Ios, Android, Web. Motive runs on Web, iOS, Android.
Can I use AllTrails for free?
Yes. AllTrails has a free tier, so you can try it without paying. Motive starts at On request.
What is AllTrails best used for?
AllTrails is most often used for trail discovery, hiking navigation, outdoor fitness tracking. Of those, trail discovery and hiking navigation are not what Motive is typically brought in for.
What can AllTrails do that Motive cannot?
AllTrails covers Trail discovery, Offline maps, GPS navigation, Activity recording. Motive covers ELD compliance, AI dashcams, GPS tracking, Driver safety scoring.

Answered from the vendors’ own pages

AllTrails: Is AllTrails free to use?

AllTrails offers both free and paid membership options. The basic free tier allows users to explore trails, see maps, and access core features for discovering hiking and outdoor activities.

Source
Motive: Is Motive the same company as KeepTruckin?

Yes. KeepTruckin renamed to Motive in 2022. The products and account relationships carried over.

AllTrails: Can I create custom routes on AllTrails?

Yes, AllTrails allows users to build and edit custom trails. The platform provides route converter tools and options to print custom maps for your own trail designs.

Source
Motive: Can hardware be bought outright?

It is normally supplied inside a multi-year subscription rather than sold, which is why the exit cost of a shrinking fleet is high.

Motive: Does it work outside the United States?

Canada and Mexico are supported, including Canadian electronic logging requirements. Coverage elsewhere is limited.

Motive: Are the driver facing cameras optional?

Yes, road facing only configurations are available, and fleets worried about driver retention often start there.

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