Software · head to head
AllTrails vs HERE Technologies

HERE Technologies
Software
Location data and technology company that provides mapping and location services to businesses globally
- From
- Free
- Rated
- -
The short version
- Each has a real cost: AllTrails the App Store listing shows AllTrails is a free download with an in-app Pro subscription; the visible listing text does not state the Pro price, so the reader must check in-app purchases for the current rate.; HERE Technologies pricing is complex and unpredictable, with additional fees for common functionalities creating surprise costs at scale
- They diverge on capability: AllTrails covers Trail discovery, HERE Technologies covers Core Functionality.
Where they differ
Only the attributes on which AllTrails and HERE Technologies actually diverge.
| Attribute | AllTrails | HERE Technologies |
|---|---|---|
| Pricing model | freemium | Unknown |
| Platforms | Ios, Android, Web | Web, iOS, Android, Cross-platform |
| Founded | 2010 | 1985 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in AllTrails
- Trail discovery
- Offline maps
- GPS navigation
- Activity recording
- Trail reviews
- Apple Health
- Garmin
- Apple Watch
Only in HERE Technologies
- Core Functionality
- User Interface
What people use each for
The jobs each tool is most often brought in to do.
AllTrails
- Trail discoverynot HERE Technologies
- Hiking navigationnot HERE Technologies
- Outdoor fitness trackingnot HERE Technologies
HERE Technologies
- Map data for automated and assisted drivingnot AllTrails
- Connected driving, including hazard alerts and road surface analysisnot AllTrails
- Supply chain planning and logistics digital twinsnot AllTrails
- Geocoding, search and map rendering through hosted location servicesnot AllTrails
- Fleet tour planning and routing across 200 countriesnot AllTrails
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
AllTrails
- The App Store listing shows AllTrails is a free download with an in-app Pro subscription; the visible listing text does not state the Pro price, so the reader must check in-app purchases for the current rate.
HERE Technologies
- Pricing is complex and unpredictable, with additional fees for common functionalities creating surprise costs at scale
- Lack of transparency in cost projections makes budgeting and forecasting difficult
- Requires separate API keys and subscriptions for different feature categories, complicating integration
- Customer support quality and responsiveness is inconsistent compared to competitors like Google Maps
Pricing, plan by plan
AllTrails
Free- FreeFree
- Trail search
- Community reviews
- Basic maps
- AllTrails+$35.99/year
- Offline maps
- Real-time navigation
- Trail conditions
HERE Technologies
FreeNo published plan breakdown. See the HERE Technologies review.
Which should you pick?
Choose AllTrails if
- You need trail discovery.
- You want to start without paying.
- You work on Ios, Android, Web.
- You also want offline maps.
Choose HERE Technologies if
- You need core functionality.
- You want to start without paying.
- You work on Web, iOS, Android, Cross-platform.
- You also want user interface.
Questions people ask
- Is AllTrails or HERE Technologies better?
- Neither clearly leads. AllTrails starts at Free and HERE Technologies at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, AllTrails or HERE Technologies?
- AllTrails starts at Free and HERE Technologies at Free.
- Does AllTrails or HERE Technologies run on more platforms?
- AllTrails runs on Ios, Android, Web. HERE Technologies runs on Web, iOS, Android, Cross-platform.
- Can I use AllTrails for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is AllTrails best used for?
- AllTrails is most often used for trail discovery, hiking navigation, outdoor fitness tracking. Of those, trail discovery and hiking navigation are not what HERE Technologies is typically brought in for.
- What can AllTrails do that HERE Technologies cannot?
- AllTrails covers Trail discovery, Offline maps, GPS navigation, Activity recording. HERE Technologies covers Core Functionality, User Interface.
Answered from the vendors’ own pages
HERE Technologies: What does HERE Technologies provide?
HERE Technologies provides a comprehensive location platform including digital maps, routing and navigation APIs, geocoding, search, traffic, positioning, and telematics services for automotive, logistics, and enterprise applications.
SourceHERE Technologies: Does HERE offer a free tier?
Yes. HERE provides a free tier with 30,000 map requests per month, 5,000 routing transactions, and 30,000 geocoding transactions. Usage beyond these limits is charged on a pay-as-you-go basis.
SourceHERE Technologies: What SDKs and APIs does HERE offer?
HERE provides REST APIs for maps, routing, geocoding, and search, plus SDKs for Android, iOS, Flutter, and JavaScript. The HERE SDK enables turn-by-turn navigation and location services for mobile and web applications.
SourceHERE Technologies: Is HERE's pricing transparent?
No. HERE uses a complex transaction-based pricing model with separate costs for different API categories. The pricing structure lacks transparency, making it difficult for customers to forecast costs at scale.
SourceHERE Technologies: How has HERE's pricing changed?
HERE moved to a simplified transaction-based pricing model with free monthly allowances for common APIs. Users pay per transaction beyond the free tier, though the structure has been criticized for complexity and lack of cost transparency.
SourceRelated pages
More on HERE Technologies
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