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Maps · head to head

AllTrails vs Ridecell

AllTrails logo

AllTrails

Maps

Discover the best hiking and biking trails

From
Free
Free plan
Yes
Ridecell logo

Ridecell

Fleet Management

Fleet automation that sits on top of the telematics you already run

From
On request
Free plan
No

The short version

  • Only AllTrails has a free tier, so it costs nothing to try first.
  • Each has a real cost: AllTrails the App Store listing shows AllTrails is a free download with an in-app Pro subscription; the visible listing text does not state the Pro price, so the reader must check in-app purchases for the current rate.; Ridecell it requires an existing telematics or connected-vehicle data source, so it is always an additional line of spend rather than a consolidation, and its output is only as good as that underlying feed.
  • They diverge on capability: AllTrails covers Trail discovery, Ridecell covers Telematics-agnostic ingestion.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which AllTrails and Ridecell actually diverge.

Attributes where AllTrails and Ridecell differ
AttributeAllTrailsRidecell
Starting priceFreeOn request
Pricing modelfreemiumquote
Free tierYesNo
PlatformsIos, Android, WebWeb, iOS, Android
CategoryMapsFleet Management
Founded2010Unknown

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AllTrails

  • Trail discovery
  • Offline maps
  • GPS navigation
  • Activity recording
  • Trail reviews
  • Apple Health
  • Garmin
  • Apple Watch

Only in Ridecell

  • Telematics-agnostic ingestion
  • Workflow automation
  • Digital keys and access
  • Damage and readiness detection
  • Fleet recovery
  • Mobility platform

What people use each for

The jobs each tool is most often brought in to do.

AllTrails

  • Trail discoverynot Ridecell
  • Hiking navigationnot Ridecell
  • Outdoor fitness trackingnot Ridecell

Ridecell

  • A rental or carsharing operator that needs keyless handover, damage detection and automated recovery across thousands of vehiclesnot AllTrails
  • A large corporate fleet with several telematics vendors from past acquisitions that wants one automation layer rather than a device replacement programmenot AllTrails
  • An OEM or dealer group launching a subscription or shared vehicle service without building the booking and access stack itselfnot AllTrails
  • A fleet operations team spending significant staff time manually triaging telematics alerts into work ordersnot AllTrails

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AllTrails

  • The App Store listing shows AllTrails is a free download with an in-app Pro subscription; the visible listing text does not state the Pro price, so the reader must check in-app purchases for the current rate.

Ridecell

  • It requires an existing telematics or connected-vehicle data source, so it is always an additional line of spend rather than a consolidation, and its output is only as good as that underlying feed.
  • Pricing is enterprise and quoted, with implementation services attached, so the first-year cost is dominated by a project rather than a subscription and small fleets are effectively excluded.
  • Much of the automation overlaps with rules and workflow features that Geotab and Samsara now include, so the business case depends on needing more than those platforms do natively.
  • The company has repositioned from consumer mobility software to fleet automation, so reference customers from the carsharing era do not tell you much about how it performs for a utility or leasing fleet.
  • It is a small vendor next to the telematics platforms it sits on, which means a thinner partner network for implementation and a real concentration risk if it is embedded in daily fleet operations.

Pricing, plan by plan

AllTrails

Free
  • FreeFree
    • Trail search
    • Community reviews
    • Basic maps
  • AllTrails+$35.99/year
    • Offline maps
    • Real-time navigation
    • Trail conditions

Ridecell

On request
  • Ridecell$undefined/year
    • Enterprise agreement priced by fleet size and modules
    • Implementation and integration services quoted separately
    • No hardware sold; existing telematics or OEM data feeds required

Which should you pick?

Choose AllTrails if

  • You need trail discovery.
  • You want to start without paying.
  • You work on Ios, Android, Web.
  • You also want offline maps.

Choose Ridecell if

  • You need telematics-agnostic ingestion.
  • You work on Web, iOS, Android.
  • You also want workflow automation.

Questions people ask

Is AllTrails or Ridecell better?
Neither clearly leads. AllTrails starts at Free and Ridecell at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AllTrails or Ridecell?
AllTrails has a free tier; the other does not. Paid plans start at Free for AllTrails and On request for Ridecell.
Does AllTrails or Ridecell run on more platforms?
AllTrails runs on Ios, Android, Web. Ridecell runs on Web, iOS, Android.
Can I use AllTrails for free?
Yes. AllTrails has a free tier, so you can try it without paying. Ridecell starts at On request.
What is AllTrails best used for?
AllTrails is most often used for trail discovery, hiking navigation, outdoor fitness tracking. Of those, trail discovery and hiking navigation are not what Ridecell is typically brought in for.
What can AllTrails do that Ridecell cannot?
AllTrails covers Trail discovery, Offline maps, GPS navigation, Activity recording. Ridecell covers Telematics-agnostic ingestion, Workflow automation, Digital keys and access, Damage and readiness detection.

Answered from the vendors’ own pages

AllTrails: Is AllTrails free to use?

AllTrails offers both free and paid membership options. The basic free tier allows users to explore trails, see maps, and access core features for discovering hiking and outdoor activities.

Source
Ridecell: Does Ridecell replace my telematics provider?

No. It sits above your existing devices or OEM data feed. Budget for both, and confirm your current provider exposes the data Ridecell needs before signing.

AllTrails: Can I create custom routes on AllTrails?

Yes, AllTrails allows users to build and edit custom trails. The platform provides route converter tools and options to print custom maps for your own trail designs.

Source
Ridecell: Is this useful for a fleet of fifty vehicles?

Rarely. The value comes from automating high-volume repetitive coordination, and the pricing and implementation model assume a much larger operation.

Ridecell: Can it work with OEM data instead of aftermarket devices?

Yes, that is one of the reasons to consider it, though coverage depends on which manufacturers and model years are in your fleet and what their APIs expose.

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