Surveys · head to head
Alchemer vs Postscript

Alchemer
Surveys
Survey and feedback platform for research teams
- From
- On request
- Free plan
- No

Postscript
Marketing
SMS marketing built for Shopify merchants, with carrier fees billed on top of message rates
- From
- $49/month
- Free plan
- No
The short version
- Each has a real cost: Alchemer more expensive than the simple form builders, which is the fair comparison for a short survey; Postscript carrier pass-through fees are billed on top of the per-message rate, roughly $0.00418 per SMS and $0.00841 per MMS in the United States, and are routinely missing from the cost comparisons buyers build.
- They diverge on capability: Alchemer covers Deep question logic, Postscript covers Shopify segmentation.
- Prices and features above were last checked on 31 August 2026.
Where they differ
Only the attributes on which Alchemer and Postscript actually diverge.
| Attribute | Alchemer | Postscript |
|---|---|---|
| Starting price | On request | $49/month |
| Pricing model | Tiered annual subscription published on the vendor site | Per month plus per message sent |
| Platforms | Web, Cloud | Web, iOS |
| Category | Surveys | Marketing |
Identical on both: free tier (No), user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Alchemer
- Deep question logic
- Wide question types
- Workflow automation
- Integrations
- Panel and distribution
- Reporting
Only in Postscript
- Shopify segmentation
- Automated flows
- Subscriber acquisition
- Two-way conversations
- MMS campaigns
- Revenue attribution
- Headless SDK
- Usage-based tiers
What people use each for
The jobs each tool is most often brought in to do.
Alchemer
- Research questionnaires too conditional for a simple form buildernot Postscript
- Teams needing survey data routed into Salesforce or a warehousenot Postscript
- Organisations wanting research depth without enterprise experience-platform pricingnot Postscript
Postscript
- A Shopify direct-to-consumer brand that wants abandoned cart recovery by text rather than another email in an ignored inboxnot Alchemer
- A brand running a product drop where a timed broadcast to an opted-in list is the whole launch mechanismnot Alchemer
- A merchant segmenting by past purchase and variant to send replenishment reminders at the right intervalnot Alchemer
- A store on headless Shopify or a custom stack that still wants SMS built on order data through the SDKnot Alchemer
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Alchemer
- More expensive than the simple form builders, which is the fair comparison for a short survey
- The interface carries a long product history and is less immediately friendly than newer tools
- Advanced logic is powerful and correspondingly easy to misconfigure, and testing a complex survey is real work
- Named Alchemer since 2020, so much of the searchable material still says SurveyGizmo
Postscript
- Carrier pass-through fees are billed on top of the per-message rate, roughly $0.00418 per SMS and $0.00841 per MMS in the United States, and are routinely missing from the cost comparisons buyers build.
- The cheapest per-message rates require the $500 a month plan, so a small sender pays more than double the headline low rate per text.
- The $0 Starter plan carries a $49 minimum monthly spend, so it is not a free tier and quiet months still generate a bill.
- US SMS marketing carries real legal exposure under consent, quiet hours and carrier registration rules, and the compliance obligation sits with the merchant, not the platform.
- It is SMS and MMS only, so email, push and on-site messaging live in a separate tool and audience suppression between the two has to be managed across systems.
Pricing, plan by plan
Alchemer
On requestNo published plan breakdown. See the Alchemer review.
Postscript
$49/month- Starter$49/month
- $0 base fee but a $49 minimum monthly spend
- SMS at $0.015 and MMS at $0.045 per message
- Campaigns, automations, acquisition tools and analytics
- Growth$100/month
- Lower per-message rates than Starter
- Full campaign and automation feature set
- No contract required
- Professional$500/month
- Rates falling towards $0.007 SMS and $0.024 MMS
- Suited to high-volume senders
- Upgrade or downgrade at any time
- Enterprise$undefined/month
- Custom pricing on a contract
- Negotiated message rates and support terms
Which should you pick?
Choose Alchemer if
- You need deep question logic.
- You work on Web, Cloud.
- You also want wide question types.
Choose Postscript if
- You need shopify segmentation.
- You work on Web, iOS.
- You also want automated flows.
Questions people ask
- Is Alchemer or Postscript better?
- Neither clearly leads. Alchemer starts at On request and Postscript at $49/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Alchemer or Postscript?
- Alchemer starts at On request and Postscript at $49/month.
- Does Alchemer or Postscript run on more platforms?
- Alchemer runs on Web, Cloud. Postscript runs on Web, iOS.
- What is Alchemer best used for?
- Alchemer is most often used for research questionnaires too conditional for a simple form builder, teams needing survey data routed into salesforce or a warehouse, organisations wanting research depth without enterprise experience-platform pricing. Of those, research questionnaires too conditional for a simple form builder and teams needing survey data routed into salesforce or a warehouse are not what Postscript is typically brought in for.
- What can Alchemer do that Postscript cannot?
- Alchemer covers Deep question logic, Wide question types, Workflow automation, Integrations. Postscript covers Shopify segmentation, Automated flows, Subscriber acquisition, Two-way conversations.
Answered from the vendors’ own pages
Alchemer: What does Alchemer cost?
Tiered annual subscriptions published on the vendor site. Check current rates there.
Postscript: Is Postscript only for Shopify?
It is built for Shopify and that is where its segmentation advantage lies, but headless and non-Shopify stores are supported through an SDK with more setup work.
Alchemer: Is Alchemer the same as SurveyGizmo?
Yes. SurveyGizmo was renamed Alchemer in 2020, which is why older reviews and documentation use the former name.
Postscript: What is the real cost per text?
The plan rate plus carrier fees. On Starter that is about $0.015 plus roughly $0.00418 in US carrier fees per SMS, so budget close to two cents a message before discounts.
Alchemer: When is it worth more than a simple form builder?
When the questionnaire has real conditional logic, or when responses need to route into Salesforce or a data warehouse.
Postscript: Is the Starter plan free?
No. The base fee is $0 but there is a $49 minimum monthly spend, so it functions as a $49 floor.
Postscript: Do I need a contract?
No. Contracts are offered but not required, and plans can be moved up or down at any time under usage-based billing.
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