Softwr

Accounting · head to head

Airbase vs Braze

Airbase logo

Airbase

Accounting

The first all-in-one spend management platform

From
$29/month
Rated
-
Braze logo

Braze

E-Commerce

Customer engagement platform built for the modern marketer

From
On request
Rated
-

The short version

  • Each has a real cost: Airbase airbase was acquired by Paylocity; its pricing page now redirects to paylocity.com/pricing and the product is marketed as 'Airbase, a Paylocity Company' within Paylocity's HCM platform rather than as a standalone product.; Braze no free tier or monthly billing, requiring annual enterprise contracts with no flexibility
  • They diverge on capability: Airbase covers Corporate cards, Braze covers Cross-channel messaging.

Where they differ

Only the attributes on which Airbase and Braze actually diverge.

Attributes where Airbase and Braze differ
AttributeAirbaseBraze
Starting price$29/monthOn request
Pricing modelsubscriptionquote
PlatformsWeb, Ios, AndroidWeb, Ios, Android, Api
CategoryAccountingE-Commerce
Founded20172011

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Airbase

  • Corporate cards
  • Bill payments
  • Expense management
  • Procurement
  • Approvals
  • NetSuite
  • Sage Intacct
  • QuickBooks

Only in Braze

  • Cross-channel messaging
  • Customer journey orchestration
  • Real-time personalization
  • A/B testing
  • Predictive analytics
  • Audience segmentation
  • Campaign analytics
  • Content cards

What people use each for

The jobs each tool is most often brought in to do.

Airbase

  • Spend managementnot Braze
  • Expense reportingnot Braze
  • Vendor paymentsnot Braze

Braze

  • Customer engagementnot Airbase
  • Marketing automationnot Airbase
  • Personalizationnot Airbase
  • Retention campaignsnot Airbase
  • Cross-channel messagingnot Airbase

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Airbase

  • Airbase was acquired by Paylocity; its pricing page now redirects to paylocity.com/pricing and the product is marketed as 'Airbase, a Paylocity Company' within Paylocity's HCM platform rather than as a standalone product.

Braze

  • No free tier or monthly billing, requiring annual enterprise contracts with no flexibility
  • Implementation costs of $20k-$100k+ significantly increase total cost of ownership

Pricing, plan by plan

Airbase

$29/month
  • StandardFree
    • Corporate cards
    • Expense reports
    • Bill pay
  • Premium$10/month
    • Advanced approvals
    • NetSuite sync
    • Procurement
  • Enterprise$undefined/month
    • Custom workflows
    • API access
    • Dedicated support

Braze

On request
  • Pro$undefined/month
    • Core messaging channels
    • Basic segmentation
    • Campaign analytics
  • Plus$undefined/month
    • Advanced features
    • Predictive suite
    • Canvas Flow
  • Premier$undefined/month
    • All features
    • Dedicated CSM
    • Custom integrations

Which should you pick?

Choose Airbase if

  • You need corporate cards.
  • You work on Web, Ios, Android.
  • You also want bill payments.

Choose Braze if

  • You need cross-channel messaging.
  • You work on Web, Ios, Android, Api.
  • You also want customer journey orchestration.

Questions people ask

Is Airbase or Braze better?
Neither clearly leads. Airbase starts at $29/month and Braze at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Airbase or Braze?
Airbase starts at $29/month and Braze at On request.
Does Airbase or Braze run on more platforms?
Airbase runs on Web, Ios, Android. Braze runs on Web, Ios, Android, Api.
What is Airbase best used for?
Airbase is most often used for spend management, expense reporting, vendor payments. Of those, spend management and expense reporting are not what Braze is typically brought in for.
What can Airbase do that Braze cannot?
Airbase covers Corporate cards, Bill payments, Expense management, Procurement. Braze covers Cross-channel messaging, Customer journey orchestration, Real-time personalization, A/B testing.

Answered from the vendors’ own pages

Airbase: What is Airbase and why is no pricing published on its website?

Airbase is a Paylocity Company offering unified expense management across finance, HR, and IT functions. Pricing is not published on the Airbase website and customers must contact Paylocity directly for a quote.

Source
Braze: What is Braze's pricing model?

Braze uses a usage-based pricing model with custom annual contracts. There is no free plan or monthly billing. Typical contracts range from $60,000 to $200,000 per year for mid-market deployments.

Source
Airbase: Does Airbase integrate with Paylocity?

Yes, Airbase is owned by Paylocity and integrates with Paylocity's human resources and payroll systems for unified financial management.

Source
Braze: Does Braze offer implementation support?

Implementation through a Braze Solutions Partner typically costs $20,000 to $100,000 or more, as Braze is an enterprise platform requiring custom configuration.

Source
Airbase: How do I get pricing information and schedule a demo for Airbase?

Airbase directs customers to contact Paylocity or explore interactive product tours, but specific pricing rates must be obtained directly from the sales team. The company does not publish rate information publicly.

Source
Braze: What messaging channels does Braze support?

Braze supports push notifications, in-app messaging, email, SMS, and web messaging across mobile apps and web platforms.

Source
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