Software · head to head
AgencyZoom vs Hippo

AgencyZoom
Software
Unified agency management and brokerage platform
- From
- $249/month
- Rated
- -
The short version
- Each has a real cost: AgencyZoom starts at $149 a month for independent agencies, rising to $349 for the Pro tier; Hippo no premium figures are published; the site names only Basic and Enhanced coverage tiers and routes every quote through comparing personalized rates from over 70 carrier partners rather than Hippo's own underwriting
- They diverge on capability: AgencyZoom covers Policy management, Hippo covers Personalized quotes.
Where they differ
Only the attributes on which AgencyZoom and Hippo actually diverge.
| Attribute | AgencyZoom | Hippo |
|---|---|---|
| Starting price | $249/month | On request |
| Pricing model | subscription | quote |
| Founded | 2009 | 2015 |
Identical on both: free tier (No), platforms (Web, Ios, Android), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in AgencyZoom
- Policy management
- Integrated accounting
- Client management
- Reporting
- Document management
- Carrier downloads
- Client portal
- QuickBooks
Only in Hippo
- Personalized quotes
- Digital policy management
- 24/7 customer support
- Smart home integrations
- Claims support
- Customizable coverage
- Instant policy changes
- Smart home devices
Both cover
- Mobile app
- Data encryption
- Cloud deployment
- Web support
- Ios support
- Android support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
AgencyZoom
- Lead management and prospecting for insurance agenciesnot Hippo
- Automated follow-up and winback campaignsnot Hippo
- Producer goal tracking and commission calculationnot Hippo
- Collecting Google reviews from policyholdersnot Hippo
- Multi-location management for captive agency groupsnot Hippo
Hippo
- Comparing home insurance quotes across multiple carrier partnersnot AgencyZoom
- Bundling home coverage with auto, flood, pet or landlord add on policiesnot AgencyZoom
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
AgencyZoom
- Starts at $149 a month for independent agencies, rising to $349 for the Pro tier
- All plans include up to 7 user seats and extra seats require contacting sales
- Zapier, Google Reviews and two-way email and texting need the Growth tier at $199 a month
- AgencyHR, the service centre and events automation are Pro only
- Integrating with an agency management system may cost extra depending on the system
Hippo
- No premium figures are published; the site names only Basic and Enhanced coverage tiers and routes every quote through comparing personalized rates from over 70 carrier partners rather than Hippo's own underwriting
Pricing, plan by plan
AgencyZoom
$249/month- Professional$249/month
- Policy management
- Accounting
- Client management
Hippo
On request- Essential$undefined/month
- Dwelling coverage
- Personal property
- Liability protection
Which should you pick?
Choose AgencyZoom if
- You need policy management.
- You work on Web, Ios, Android.
- You also want integrated accounting.
Choose Hippo if
- You need personalized quotes.
- You work on Web, Ios, Android.
- You also want digital policy management.
Questions people ask
- Is AgencyZoom or Hippo better?
- Neither clearly leads. AgencyZoom starts at $249/month and Hippo at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, AgencyZoom or Hippo?
- AgencyZoom starts at $249/month and Hippo at On request.
- Does AgencyZoom or Hippo run on more platforms?
- Both run on Web, Ios, Android, so platform support will not decide this one for you.
- What is AgencyZoom best used for?
- AgencyZoom is most often used for lead management and prospecting for insurance agencies, automated follow-up and winback campaigns, producer goal tracking and commission calculation, collecting google reviews from policyholders. Of those, lead management and prospecting for insurance agencies and automated follow-up and winback campaigns are not what Hippo is typically brought in for.
- What can AgencyZoom do that Hippo cannot?
- AgencyZoom covers Policy management, Integrated accounting, Client management, Reporting. Hippo covers Personalized quotes, Digital policy management, 24/7 customer support, Smart home integrations. Both handle Mobile app, Data encryption, Cloud deployment, Web support.
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