Software · head to head
Affinity vs Microsoft Defender for Endpoint

Affinity
Software
Relationship intelligence platform for professionals
- From
- $49/month
- Rated
- -
Microsoft Defender for Endpoint
Software
Enterprise endpoint security built into Microsoft 365
- From
- On request
- Rated
- -
The short version
- Each has a real cost: Affinity built specifically for private capital firms, so it is not a general purpose CRM; Microsoft Defender for Endpoint pricing not published on public websites; quote required from Microsoft sales
- They diverge on capability: Affinity covers Contact management, Microsoft Defender for Endpoint covers Threat & vulnerability management.
Where they differ
Only the attributes on which Affinity and Microsoft Defender for Endpoint actually diverge.
| Attribute | Affinity | Microsoft Defender for Endpoint |
|---|---|---|
| Starting price | $49/month | On request |
| Pricing model | subscription | quote |
| Platforms | Web | Windows, macOS, Linux, iOS, Android |
| Founded | 2013 | 1975 |
Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Affinity
- Contact management
- Deal tracking
- Intelligence engine
- Relationship mapping
- Integration aggregation
- Gmail
- Outlook
Only in Microsoft Defender for Endpoint
- Threat & vulnerability management
- Attack surface reduction
- Next-gen protection
- EDR
- Auto investigation
- Microsoft Threat Experts
- Threat analytics
- Secure score
Both cover
- SOC2
- GDPR
- Cloud deployment
What people use each for
The jobs each tool is most often brought in to do.
Affinity
- Deal sourcing and pipeline management for venture capital and private equitynot Microsoft Defender for Endpoint
- Automatic capture of email and meeting activity into relationship recordsnot Microsoft Defender for Endpoint
- Finding warm introductions through existing relationship networksnot Microsoft Defender for Endpoint
- Investor relations and fundraising trackingnot Microsoft Defender for Endpoint
- Portfolio company support and reportingnot Microsoft Defender for Endpoint
Microsoft Defender for Endpoint
- Enterprise endpoint security across Windows, macOS, Linux, Android, and iOS via Plans 1 or 2not Affinity
- Small and medium-sized businesses using Microsoft Defender for Business as alternativenot Affinity
- Organisations using Microsoft 365 E5 which includes Defender for Endpoint Plan 2not Affinity
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Affinity
- Built specifically for private capital firms, so it is not a general purpose CRM
- Pricing is not published and requires a demo
Microsoft Defender for Endpoint
- Pricing not published on public websites; quote required from Microsoft sales
- Defender for Endpoint Plan 1 and Plan 2 do not include server licenses; additional licensing required for server protection
- Specific feature differences between Plan 1 and Plan 2 require consulting Microsoft documentation
Pricing, plan by plan
Affinity
$49/month- Pro$49/month
- Contact management
- Deal tracking
- Intelligence
- Enterprise$undefined/month
- Everything in Pro
- Advanced customization
- Dedicated support
Microsoft Defender for Endpoint
On requestNo published plan breakdown. See the Microsoft Defender for Endpoint review.
Which should you pick?
Choose Microsoft Defender for Endpoint if
- You need threat & vulnerability management.
- You work on Windows, macOS, Linux, iOS, Android.
- You also want attack surface reduction.
Questions people ask
- Is Affinity or Microsoft Defender for Endpoint better?
- Neither clearly leads. Affinity starts at $49/month and Microsoft Defender for Endpoint at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Affinity or Microsoft Defender for Endpoint?
- Affinity starts at $49/month and Microsoft Defender for Endpoint at On request.
- Does Affinity or Microsoft Defender for Endpoint run on more platforms?
- Affinity runs on Web. Microsoft Defender for Endpoint runs on Windows, macOS, Linux, iOS, Android.
- What is Affinity best used for?
- Affinity is most often used for deal sourcing and pipeline management for venture capital and private equity, automatic capture of email and meeting activity into relationship records, finding warm introductions through existing relationship networks, investor relations and fundraising tracking. Of those, deal sourcing and pipeline management for venture capital and private equity and automatic capture of email and meeting activity into relationship records are not what Microsoft Defender for Endpoint is typically brought in for.
- What can Affinity do that Microsoft Defender for Endpoint cannot?
- Affinity covers Contact management, Deal tracking, Intelligence engine, Relationship mapping. Microsoft Defender for Endpoint covers Threat & vulnerability management, Attack surface reduction, Next-gen protection, EDR. Both handle SOC2, GDPR, Cloud deployment.
Related pages
More on Microsoft Defender for Endpoint
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