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Wealthfront

Automated investing for your money

Overview

What Wealthfront does

Wealthfront is a robo-advisor that automates investment management through algorithms. Offers portfolio optimization, tax-loss harvesting, and financial planning tools.

What people use it for

  • Automated index fund investing with periodic rebalancing
  • Tax loss harvesting in a taxable brokerage account
  • Buying fractional shares of individual stocks with no commission

The honest half

Where it falls short

Concrete and checkable, so you can decide whether any of them matter to you. This is the half of a review a vendor will not write about Wealthfront.

  • The Automated Investing Account carries a 0.25% annual advisory fee on top of the underlying fund expenses
  • Tax-Loss Harvesting and automated rebalancing apply to the Automated Investing Account, not the self-directed Stock Investing Account
  • It is a US brokerage product and is not offered to investors outside the United States

Cross-shopped

What people choose instead of Wealthfront

Each pairing was judged by two reviewers asking whether a buyer would genuinely weigh the two against each other. The ones that failed were deleted rather than published.

Pricing

What Wealthfront costs

Taken from the vendor's own pricing page. Prices move, so check before you buy.

Basic

Free

  • Automated investing
  • Tax-loss harvesting
  • Rebalancing

Premium Plus

$50 /mo

  • All Basic features
  • Financial planning
  • Human advisor access

Capabilities

Features

  • Automated portfolio management

    Automated portfolio management capability

  • Tax-loss harvesting

    Tax-loss harvesting capability

  • Financial planning

    Financial planning capability

  • Index fund investing

    Index fund investing capability

  • Bank accounts

    Integration with Bank accounts

  • Investment accounts

    Integration with Investment accounts

  • Web support

    Available on Web

  • IOS support

    Available on iOS

  • Android support

    Available on Android

Behind it

Who makes Wealthfront

Company
Wealthfront Inc.
Based in
Palo Alto, California

Keep looking

Where to go from Wealthfront

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Softwr does not host reviews and shows no star rating for Wealthfront, because a rating we did not collect is not ours to publish. What is here is the pricing and platform detail from the vendor’s own pages, limitations we could state concretely, and alternatives a reviewer confirmed people weigh against it. Tell us if any of it is wrong.

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