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Affiliate Marketing · head to head

ReferralCandy vs FlexOffers

ReferralCandy logo

ReferralCandy

Affiliate Marketing

Customer referral program for e-commerce

From
Free
Rated
-
Full reviewWebsite
FlexOffers logo

FlexOffers

Affiliate Marketing

Affiliate network with 12,000+ advertisers

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only ReferralCandy has a free tier, so it costs nothing to try first.
  • Each has a real cost: ReferralCandy limited transparency on pricing tiers without account registration; FlexOffers the Internet Archive's capture of FlexOffers' homepage on 14 January 2022 stated Net 7 payout terms for top-performing publishers, with commission rates negotiated per program across over 12,000 advertisers and no flat price list published.
  • They diverge on capability: ReferralCandy covers Automated referral tracking, FlexOffers covers Large advertiser network.

Where they differ

Only the attributes on which ReferralCandy and FlexOffers actually diverge.

Attributes where ReferralCandy and FlexOffers differ
AttributeReferralCandyFlexOffers
Starting priceFreeOn request
Pricing modelUnknownusage-based
Free tierYesNo
PlatformsWeb, ShopifyWeb
Founded20092008

Identical on both: user rating (Not yet rated), category (Affiliate Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ReferralCandy

  • Automated referral tracking
  • Customizable rewards
  • Email campaigns
  • Fraud detection
  • A/B testing
  • Shopify
  • WooCommerce
  • BigCommerce

Only in FlexOffers

  • Large advertiser network
  • Deep linking
  • Real-time reporting
  • API access
  • Content feeds
  • WordPress
  • Various CMS platforms

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

ReferralCandy

  • affiliate marketing managementnot FlexOffers
  • Workflow automationnot FlexOffers
  • Reportingnot FlexOffers

FlexOffers

  • Affiliate marketing network connecting advertisers with publishersnot ReferralCandy
  • Performance-based marketing campaigns with commission structurenot ReferralCandy
  • Access to 12,000+ advertiser programs and 75,000+ publisher opportunitiesnot ReferralCandy

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ReferralCandy

  • Limited transparency on pricing tiers without account registration
  • Primary focus on Shopify integration limits effectiveness for non-Shopify platforms
  • Email CC/BCC limitations for looping in stakeholders

FlexOffers

  • The Internet Archive's capture of FlexOffers' homepage on 14 January 2022 stated Net 7 payout terms for top-performing publishers, with commission rates negotiated per program across over 12,000 advertisers and no flat price list published.

Pricing, plan by plan

ReferralCandy

Free

No published plan breakdown. See the ReferralCandy review.

FlexOffers

On request

No published plan breakdown. See the FlexOffers review.

Which should you pick?

Choose ReferralCandy if

  • You need automated referral tracking.
  • You want to start without paying.
  • You work on Web, Shopify.
  • You also want customizable rewards.
ReferralCandy review

Choose FlexOffers if

  • You need large advertiser network.
  • You also want deep linking.
FlexOffers review

Questions people ask

Is ReferralCandy or FlexOffers better?
Neither clearly leads. ReferralCandy starts at Free and FlexOffers at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ReferralCandy or FlexOffers?
ReferralCandy has a free tier; the other does not. Paid plans start at Free for ReferralCandy and On request for FlexOffers.
Does ReferralCandy or FlexOffers run on more platforms?
ReferralCandy runs on Web, Shopify. FlexOffers runs on Web.
Can I use ReferralCandy for free?
Yes. ReferralCandy has a free tier, so you can try it without paying. FlexOffers starts at On request.
What is ReferralCandy best used for?
ReferralCandy is most often used for affiliate marketing management, workflow automation, reporting. Of those, affiliate marketing management and workflow automation are not what FlexOffers is typically brought in for.
What can ReferralCandy do that FlexOffers cannot?
ReferralCandy covers Automated referral tracking, Customizable rewards, Email campaigns, Fraud detection. FlexOffers covers Large advertiser network, Deep linking, Real-time reporting, API access. Both handle Web support.

Answered from the vendors’ own pages

ReferralCandy: Does ReferralCandy work with Shopify?

Yes, ReferralCandy integrates natively with Shopify with one-click installation, making it easy to set up referral programs on Shopify stores.

Source
ReferralCandy: What types of rewards can I offer?

ReferralCandy supports multiple reward types including store credit, discount coupons, PayPal cash transfers, gift cards, and free products.

Source
ReferralCandy: Does ReferralCandy include fraud detection?

Yes, ReferralCandy includes built-in fraud detection to catch self-referrals and leaked coupon codes before payouts are processed.

Source
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Related pages

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