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Affiliate Marketing · head to head

ClickBank vs ReferralCandy

ClickBank logo

ClickBank

Affiliate Marketing

Digital product affiliate marketplace

From
Free
Rated
-
Full reviewWebsite
ReferralCandy logo

ReferralCandy

Affiliate Marketing

Customer referral program for e-commerce

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: ClickBank a one time activation fee of $49.95 is charged when a seller's first product is approved; ReferralCandy limited transparency on pricing tiers without account registration
  • They diverge on capability: ClickBank covers Digital product marketplace, ReferralCandy covers Automated referral tracking.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which ClickBank and ReferralCandy actually diverge.

Attributes where ClickBank and ReferralCandy differ
AttributeClickBankReferralCandy
Pricing modeltransactionUnknown
PlatformsWebWeb, Shopify
Founded19982009

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Affiliate Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ClickBank

  • Digital product marketplace
  • High commission rates
  • Recurring billing
  • Refund management
  • Affiliate tools
  • ClickFunnels
  • WordPress
  • Teachable

Only in ReferralCandy

  • Automated referral tracking
  • Customizable rewards
  • Email campaigns
  • Fraud detection
  • A/B testing
  • Shopify
  • WooCommerce
  • BigCommerce

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

ClickBank

  • Selling digital products through an affiliate marketplacenot ReferralCandy
  • Recruiting affiliates to promote an info product or supplementnot ReferralCandy
  • Earning commission as an affiliate on third party digital productsnot ReferralCandy

ReferralCandy

  • affiliate marketing managementnot ClickBank
  • Workflow automationnot ClickBank
  • Reportingnot ClickBank

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ClickBank

  • A one time activation fee of $49.95 is charged when a seller's first product is approved
  • ClickBank retains 7.5% plus $1 on each sale
  • A $5.00 pay period processing fee is charged on every payment issued
  • Refunds cost the seller $0.50 or $1 depending on product price and return date
  • Dormant accounts are charged $1 per pay period after 90 days without earnings, $5 after 180 days and $50 after 365 days
  • Payment is withheld until the account reaches the payment threshold, which defaults to $100

ReferralCandy

  • Limited transparency on pricing tiers without account registration
  • Primary focus on Shopify integration limits effectiveness for non-Shopify platforms
  • Email CC/BCC limitations for looping in stakeholders

Pricing, plan by plan

ClickBank

Free
  • AffiliateFree
    • Free to join
    • Up to 75% commissions
    • Weekly payouts

ReferralCandy

Free

No published plan breakdown. See the ReferralCandy review.

Which should you pick?

Choose ClickBank if

  • You need digital product marketplace.
  • You want to start without paying.
  • You also want high commission rates.
ClickBank review

Choose ReferralCandy if

  • You need automated referral tracking.
  • You want to start without paying.
  • You work on Web, Shopify.
  • You also want customizable rewards.
ReferralCandy review

Questions people ask

Is ClickBank or ReferralCandy better?
Neither clearly leads. ClickBank starts at Free and ReferralCandy at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ClickBank or ReferralCandy?
ClickBank starts at Free and ReferralCandy at Free.
Does ClickBank or ReferralCandy run on more platforms?
ClickBank runs on Web. ReferralCandy runs on Web, Shopify.
Can I use ClickBank for free?
Both have a free tier, so you can try either at no cost before committing.
What is ClickBank best used for?
ClickBank is most often used for selling digital products through an affiliate marketplace, recruiting affiliates to promote an info product or supplement, earning commission as an affiliate on third party digital products. Of those, selling digital products through an affiliate marketplace and recruiting affiliates to promote an info product or supplement are not what ReferralCandy is typically brought in for.
What can ClickBank do that ReferralCandy cannot?
ClickBank covers Digital product marketplace, High commission rates, Recurring billing, Refund management. ReferralCandy covers Automated referral tracking, Customizable rewards, Email campaigns, Fraud detection. Both handle Web support.

Answered from the vendors’ own pages

ClickBank: Is there a cost to sign up for ClickBank?

No. ClickBank account creation is free for both affiliates and sellers. There is no upfront fee to access the marketplace.

Source
ReferralCandy: Does ReferralCandy work with Shopify?

Yes, ReferralCandy integrates natively with Shopify with one-click installation, making it easy to set up referral programs on Shopify stores.

Source
ClickBank: How does ClickBank pay affiliates and sellers?

ClickBank uses two commission models: RevShare (revenue sharing) and CPA (cost-per-action). Payments are made twice weekly to your account.

Source
ReferralCandy: What types of rewards can I offer?

ReferralCandy supports multiple reward types including store credit, discount coupons, PayPal cash transfers, gift cards, and free products.

Source
ClickBank: What commission percentages does ClickBank charge?

The homepage does not specify exact commission percentages. You would need to contact ClickBank or review their Help Center to find detailed commission tier information.

Source
ReferralCandy: Does ReferralCandy include fraud detection?

Yes, ReferralCandy includes built-in fraud detection to catch self-referrals and leaked coupon codes before payouts are processed.

Source
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