Affiliate Marketing · head to head
Affiliatly vs ReferralCandy
Affiliatly
Affiliate Marketing
Simple affiliate software for e-commerce stores
- From
- Free
- Rated
- -
ReferralCandy
Affiliate Marketing
Customer referral program for e-commerce
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Affiliatly limited to 10 platform integrations, which may exclude niche or emerging e-commerce platforms; ReferralCandy limited transparency on pricing tiers without account registration
- They diverge on capability: Affiliatly covers Automatic tracking, ReferralCandy covers Automated referral tracking.
Where they differ
Only the attributes on which Affiliatly and ReferralCandy actually diverge.
| Attribute | Affiliatly | ReferralCandy |
|---|---|---|
| Platforms | Web | Web, Shopify |
| Founded | 2014 | 2009 |
Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Affiliate Marketing).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Affiliatly
- Automatic tracking
- Custom commission rates
- Affiliate dashboard
- Coupon tracking
- Manual payouts
- Ecwid
- Squarespace
Only in ReferralCandy
- Automated referral tracking
- Customizable rewards
- Email campaigns
- Fraud detection
- A/B testing
- Magento
- ReCharge
Both cover
- Shopify
- WooCommerce
- BigCommerce
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Affiliatly
- affiliate marketing management
- Workflow automation
- Reporting
ReferralCandy
- affiliate marketing management
- Workflow automation
- Reporting
Both are used for affiliate marketing management, workflow automation, reporting, on those jobs the choice comes down to price and fit rather than capability.
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Affiliatly
- Limited to 10 platform integrations, which may exclude niche or emerging e-commerce platforms
- Affiliate tier capped at 50 on the Starter plan, requiring upgrade for programs with more affiliates
- Advanced customization options are limited compared to enterprise-level affiliate platforms
ReferralCandy
- Limited transparency on pricing tiers without account registration
- Primary focus on Shopify integration limits effectiveness for non-Shopify platforms
- Email CC/BCC limitations for looping in stakeholders
Pricing, plan by plan
Affiliatly
Free- FreeFree
- First 50 tracked orders
- Starter$16/month
- Unlimited orders
- 50 affiliates max
- Advanced$24/month
- 200 affiliates
- Branded portal
- Professional$39/month
- 500 affiliates
- Custom SKU commissions
ReferralCandy
FreeNo published plan breakdown. See the ReferralCandy review.
Which should you pick?
Choose Affiliatly if
- You need automatic tracking.
- You want to start without paying.
- You also want custom commission rates.
Choose ReferralCandy if
- You need automated referral tracking.
- You want to start without paying.
- You work on Web, Shopify.
- You also want customizable rewards.
Questions people ask
- Is Affiliatly or ReferralCandy better?
- Neither clearly leads. Affiliatly starts at Free and ReferralCandy at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Affiliatly or ReferralCandy?
- Affiliatly starts at Free and ReferralCandy at Free.
- Does Affiliatly or ReferralCandy run on more platforms?
- Affiliatly runs on Web. ReferralCandy runs on Web, Shopify.
- Can I use Affiliatly for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Affiliatly best used for?
- Affiliatly is most often used for affiliate marketing management, workflow automation, reporting.
- What can Affiliatly do that ReferralCandy cannot?
- Affiliatly covers Automatic tracking, Custom commission rates, Affiliate dashboard, Coupon tracking. ReferralCandy covers Automated referral tracking, Customizable rewards, Email campaigns, Fraud detection. Both handle Shopify, WooCommerce, BigCommerce, Web support.
Answered from the vendors’ own pages
Affiliatly: Does Affiliatly offer a free plan?
Yes, Affiliatly is free for your first 50 tracked orders. Once you exceed 50 orders, you must upgrade to a paid plan starting at $16 per month for the Starter tier.
SourceReferralCandy: Does ReferralCandy work with Shopify?
Yes, ReferralCandy integrates natively with Shopify with one-click installation, making it easy to set up referral programs on Shopify stores.
SourceAffiliatly: Which e-commerce platforms does Affiliatly integrate with?
Affiliatly integrates with 10 major e-commerce platforms: Shopify, WooCommerce, BigCommerce, Squarespace, Storeden, Magento, Jumpseller, Ecwid, Lightspeed, and Wix.
SourceReferralCandy: What types of rewards can I offer?
ReferralCandy supports multiple reward types including store credit, discount coupons, PayPal cash transfers, gift cards, and free products.
SourceAffiliatly: Can I track offline affiliate sales?
Yes. Affiliatly supports offline tracking through coupon codes and QR codes. Affiliates can share unique QR codes online or print them for physical promotions, and purchases made by customers scanning those codes are automatically tracked and credited.
SourceReferralCandy: Does ReferralCandy include fraud detection?
Yes, ReferralCandy includes built-in fraud detection to catch self-referrals and leaked coupon codes before payouts are processed.
SourceAffiliatly: How does Affiliatly's API pricing work?
Affiliatly's API integration is completely free. The API enables tracking via link clicks, product codes/SKUs, or customer emails, and supports automatic order status updates and product information syncing.
Source