Software · head to head
FlexOffers vs RedTrack
The short version
- Only RedTrack has a free tier, so it costs nothing to try first.
- Each has a real cost: FlexOffers the Internet Archive's capture of FlexOffers' homepage on 14 January 2022 stated Net 7 payout terms for top-performing publishers, with commission rates negotiated per program across over 12,000 advertisers and no flat price list published.; RedTrack the Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours
- They diverge on capability: FlexOffers covers Large advertiser network, RedTrack covers Cookieless tracking.
Where they differ
Only the attributes on which FlexOffers and RedTrack actually diverge.
| Attribute | FlexOffers | RedTrack |
|---|---|---|
| Starting price | On request | Free |
| Pricing model | usage-based | subscription |
| Free tier | No | Yes |
| Founded | 2008 | 2015 |
Identical on both: platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in FlexOffers
- Large advertiser network
- Deep linking
- Real-time reporting
- API access
- Content feeds
- WordPress
- Various CMS platforms
Only in RedTrack
- Cookieless tracking
- Multi-touch attribution
- Auto-optimization
- Fraud detection
- Team collaboration
- Google Ads
- TikTok
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
FlexOffers
- Affiliate marketing network connecting advertisers with publishersnot RedTrack
- Performance-based marketing campaigns with commission structurenot RedTrack
- Access to 12,000+ advertiser programs and 75,000+ publisher opportunitiesnot RedTrack
RedTrack
- Tracking paid media and affiliate conversions across ad networksnot FlexOffers
- Server side conversion tracking for ecommerce storesnot FlexOffers
- Automating rules to pause or scale ad campaignsnot FlexOffers
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
FlexOffers
- The Internet Archive's capture of FlexOffers' homepage on 14 January 2022 stated Net 7 payout terms for top-performing publishers, with commission rates negotiated per program across over 12,000 advertisers and no flat price list published.
RedTrack
- The Builder plan at $69 per month includes 1 seat and 2M events, with ad spend sync only every 6 hours
- Events above the plan allowance are billed as overage, at $0.04 per 1,000 on Builder and Solo
- Data retention is 12 months on Builder and Solo and reaches 36 months only on the $833 per month Enterprise plan
- Read and write Ads Manager access is Enterprise only at base tier
- Scale Rules are a paid add on unless on Enterprise
- Setup assistance requires the Team plan or Agency plan
- The free ecommerce Relay plan covers 1 store, 1 user and basic conversion API only
- The Brand ecommerce plan is capped at 3 stores
Pricing, plan by plan
FlexOffers
On requestNo published plan breakdown. See the FlexOffers review.
RedTrack
Free- FreeFree
- 100K events
- Basic tracking
- Community support
Which should you pick?
Choose RedTrack if
- You need cookieless tracking.
- You want to start without paying.
- You also want multi-touch attribution.
Questions people ask
- Is FlexOffers or RedTrack better?
- Neither clearly leads. FlexOffers starts at On request and RedTrack at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, FlexOffers or RedTrack?
- RedTrack has a free tier; the other does not. Paid plans start at On request for FlexOffers and Free for RedTrack.
- Does FlexOffers or RedTrack run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use RedTrack for free?
- Yes. RedTrack has a free tier, so you can try it without paying. FlexOffers starts at On request.
- What is FlexOffers best used for?
- FlexOffers is most often used for affiliate marketing network connecting advertisers with publishers, performance-based marketing campaigns with commission structure, access to 12,000+ advertiser programs and 75,000+ publisher opportunities. Of those, affiliate marketing network connecting advertisers with publishers and performance-based marketing campaigns with commission structure are not what RedTrack is typically brought in for.
- What can FlexOffers do that RedTrack cannot?
- FlexOffers covers Large advertiser network, Deep linking, Real-time reporting, API access. RedTrack covers Cookieless tracking, Multi-touch attribution, Auto-optimization, Fraud detection. Both handle Web support.
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