E-commerce & Retail · head to head
Printful vs Sellfy

Sellfy
E-commerce & Retail
Ecommerce platform for creators and entrepreneurs
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Printful the Growth plan is $24.99 a month and only becomes free once a store reaches $12,000 a year in sales; Sellfy every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
- They diverge on capability: Printful covers Print on demand, Sellfy covers Physical & digital products.
Where they differ
Only the attributes on which Printful and Sellfy actually diverge.
Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated), category (E-commerce & Retail), founded (2013).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Printful
- Print on demand
- Custom products
- Dropshipping
- Automated fulfillment
- Quality control
- Inventory sync
- Bulk orders
- Designer tool
Only in Sellfy
- Physical & digital products
- Membership/subscription sales
- Email marketing
- Marketing automation
- Affiliate program
- Analytics
- Mobile app
- Multi-currency support
What people use each for
The jobs each tool is most often brought in to do.
Printful
- Print on demand fulfilment for apparel and merchandisenot Sellfy
- Attaching a fulfilment backend to an existing online storenot Sellfy
Sellfy
- Selling digital downloads, subscriptions or print on demand goods from a hosted storefrontnot Printful
- Running a small creator store without building a sitenot Printful
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Printful
- The Growth plan is $24.99 a month and only becomes free once a store reaches $12,000 a year in sales
- Product discounts of up to 33% are tied to that paid plan, so the lowest unit costs are unavailable to small sellers
- The free plan allows one sample order a month, capped at 3 items
- Shipping and taxes are calculated separately from the quoted product price
Sellfy
- Every plan caps annual sales volume: $10k on Starter, $50k on Business and $200k on Premium
- Exceeding the cap forces a plan upgrade rather than an overage charge, so growth is a step change in cost
- Maximum file size per digital product is tied to the plan, at 10 GB, 15 GB and 20 GB
- Email marketing credits are metered per plan, from 2,000 to 50,000
- Cart abandonment, upselling and the affiliate programme all require the Business plan
- Payment processing fees from PayPal or Stripe are charged on top of the subscription
Pricing, plan by plan
Printful
Free- FreeFree
- Unlimited integrations
- Basic dashboard
- Order fulfillment
Sellfy
Free- FreeFree
- Unlimited products
- Basic store
- Email support
- Pro$29/month
- All Free features
- Custom domain
- Email marketing
Which should you pick?
Choose Printful if
- You need print on demand.
- You want to start without paying.
- You also want custom products.
Choose Sellfy if
- You need physical & digital products.
- You want to start without paying.
- You also want membership/subscription sales.
Questions people ask
- Is Printful or Sellfy better?
- Neither clearly leads. Printful starts at Free and Sellfy at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Printful or Sellfy?
- Printful starts at Free and Sellfy at Free.
- Does Printful or Sellfy run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use Printful for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Printful best used for?
- Printful is most often used for print on demand fulfilment for apparel and merchandise, attaching a fulfilment backend to an existing online store. Of those, print on demand fulfilment for apparel and merchandise and attaching a fulfilment backend to an existing online store are not what Sellfy is typically brought in for.
- What can Printful do that Sellfy cannot?
- Printful covers Print on demand, Custom products, Dropshipping, Automated fulfillment. Sellfy covers Physical & digital products, Membership/subscription sales, Email marketing, Marketing automation.

