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E-Commerce · head to head

Heartland Retail vs Printful

Heartland Retail logo

Heartland Retail

E-Commerce

Cloud point of sale and inventory management sold alongside Heartland card processing

From
$150/month
Rated
-
Full reviewWebsite
Printful logo

Printful

E-Commerce

Print on demand dropshipping service

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Printful has a free tier, so it costs nothing to try first.
  • Each has a real cost: Heartland Retail the software is sold as part of a card processing relationship, so the monthly licence understates the real cost and the processing rate is the number that determines what you pay over a year.; Printful the Growth plan is $24.99 a month and only becomes free once a store reaches $12,000 a year in sales
  • They diverge on capability: Heartland Retail covers Multi-store inventory, Printful covers Print on demand.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Heartland Retail and Printful actually diverge.

Attributes where Heartland Retail and Printful differ
AttributeHeartland RetailPrintful
Starting price$150/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
Founded19972013

Identical on both: platforms (Web), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Heartland Retail

  • Multi-store inventory
  • Cloud point of sale
  • Purchasing and receiving
  • Customer records
  • Sales and stock reporting
  • Integrated card processing
  • E-commerce integrations

Only in Printful

  • Print on demand
  • Custom products
  • Dropshipping
  • Automated fulfillment
  • Quality control
  • Inventory sync
  • Bulk orders
  • Designer tool

What people use each for

The jobs each tool is most often brought in to do.

Heartland Retail

  • A specialty retailer opening a third or fourth site that needs one stock position across all of themnot Printful
  • Replacing a legacy on-premise till system that requires a server in the back office of every storenot Printful
  • A retailer whose buying team needs purchase orders and receiving rather than just a cash registernot Printful
  • An existing Heartland processing customer consolidating software and payments under one suppliernot Printful

Printful

  • Print on demand fulfilment for apparel and merchandisenot Heartland Retail
  • Attaching a fulfilment backend to an existing online storenot Heartland Retail

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Heartland Retail

  • The software is sold as part of a card processing relationship, so the monthly licence understates the real cost and the processing rate is the number that determines what you pay over a year.
  • Leaving means changing till software and merchant account together, and since the payment terminals, the reporting history and the staff training are all tied to the same supplier, the switching cost is far higher than a software migration alone.
  • It is not an online store platform, so a merchant selling on the web still buys and maintains a separate e-commerce platform, and the stock and order integration between the two is an ongoing operational dependency rather than a one-off setup.
  • Historical sales and customer purchase history rarely migrate cleanly out of a point of sale system, so a retailer who switches typically starts with an empty history and keeps the old system read-only, paying for it, for years.
  • Heartland sits within Global Payments, a group that has repeatedly restructured its portfolio through acquisitions and divestitures, so which entity owns and invests in this specific product is not stable over a long contract term.

Printful

  • The Growth plan is $24.99 a month and only becomes free once a store reaches $12,000 a year in sales
  • Product discounts of up to 33% are tied to that paid plan, so the lowest unit costs are unavailable to small sellers
  • The free plan allows one sample order a month, capped at 3 items
  • Shipping and taxes are calculated separately from the quoted product price

Pricing, plan by plan

Heartland Retail

$150/month
  • Core$150/month
    • POS system
    • Inventory management
    • Customer management
  • Professional$350/month
    • All Core features
    • Omnichannel
    • Advanced analytics

Printful

Free
  • Free PlanFree
    • Access to 548 custom products
    • Unlimited stores
    • 10 Quick Stores
  • Growth Plan$24.99/month
    • All Free features
    • Up to 33% off product pricing
    • 9% off branding
  • Growth Plan (Alternative)Free
    • Free at $12K/year in sales
  • Enterprise Plan$null/month
    • All Growth features
    • Dedicated Success Manager
    • Custom solutions

Which should you pick?

Choose Heartland Retail if

  • You need multi-store inventory.
  • You also want cloud point of sale.
Heartland Retail review

Choose Printful if

  • You need print on demand.
  • You want to start without paying.
  • You also want custom products.
Printful review

Questions people ask

Is Heartland Retail or Printful better?
Neither clearly leads. Heartland Retail starts at $150/month and Printful at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Heartland Retail or Printful?
Printful has a free tier; the other does not. Paid plans start at $150/month for Heartland Retail and Free for Printful.
Does Heartland Retail or Printful run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Printful for free?
Yes. Printful has a free tier, so you can try it without paying. Heartland Retail starts at $150/month.
What is Heartland Retail best used for?
Heartland Retail is most often used for a specialty retailer opening a third or fourth site that needs one stock position across all of them, replacing a legacy on-premise till system that requires a server in the back office of every store, a retailer whose buying team needs purchase orders and receiving rather than just a cash register, an existing heartland processing customer consolidating software and payments under one supplier. Of those, a specialty retailer opening a third or fourth site that needs one stock position across all of them and replacing a legacy on-premise till system that requires a server in the back office of every store are not what Printful is typically brought in for.
What can Heartland Retail do that Printful cannot?
Heartland Retail covers Multi-store inventory, Cloud point of sale, Purchasing and receiving, Customer records. Printful covers Print on demand, Custom products, Dropshipping, Automated fulfillment.

Answered from the vendors’ own pages

Heartland Retail: Can I use it as my online store?

No. It manages the shop floor and stock. Selling online means a separate e-commerce platform and an integration to keep the catalogue and stock aligned.

Printful: Does Printful have a free plan?

Yes, Printful offers a free plan with access to 548 custom products, unlimited stores, 10 Quick Stores, free design tools, and 24/7 support. Subscribers get 20% off sample orders.

Source
Heartland Retail: Do I have to use Heartland for card processing?

The product is sold as part of a payments relationship, and that is where the supplier's margin sits. Ask explicitly what the software costs standalone before assuming you have a choice.

Printful: How much does Printful's Growth plan cost?

Printful's Growth plan costs $24.99 per month, or is free if you reach $12,000 in annual sales. It includes up to 33% off product pricing, 9% off branding, and 25% off sample orders.

Source
Heartland Retail: What should I negotiate hardest on?

The card processing rate and the contract term, not the software subscription. Ask for interchange-plus pricing in writing rather than a blended rate.

Printful: Does Printful charge for shipping and taxes?

Yes, product pricing includes the blank item, one design placement, and fulfillment. Shipping varies by product type, order size, and destination. Taxes are based on customer location. Additional charges apply for extra print placements ($0.99-$2.49 per label), embroidery digitization ($2.95-$6.50), and premium images ($1 per use).

Source
Heartland Retail: What happens to my sales history if I leave?

Assume products and current stock export cleanly and that years of transaction history do not. Budget for keeping the old system available read-only during any transition.

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