Software · head to head
OpenInfluence vs Dovetale
The short version
- They diverge on capability: OpenInfluence covers Campaign tracking, Dovetale covers Application management.
Where they differ
Only the attributes on which OpenInfluence and Dovetale actually diverge.
| Attribute | OpenInfluence | Dovetale |
|---|---|---|
| Pricing model | open-source | freemium |
| Platforms | Web, Self-hosted, Api | Web |
| Founded | 2019 | 2006 |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in OpenInfluence
- Campaign tracking
- Analytics engine
- Custom workflows
- API endpoints
- Data export
- Community plugins
- Full customization
- Custom APIs
Only in Dovetale
- Application management
- Gift tracking
- Affiliate links
- Commission tracking
- Performance analytics
- Direct messaging
- Shopify integration
- Shopify
Both cover
- Creator discovery
- TikTok
- YouTube
- Cloud deployment
- Web support
- English language support
What people use each for
The jobs each tool is most often brought in to do.
OpenInfluence
No use cases recorded yet. See the OpenInfluence review.
Dovetale
- Creator partnershipsnot OpenInfluence
- Product giftingnot OpenInfluence
- Affiliate programsnot OpenInfluence
- Ambassador programsnot OpenInfluence
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
OpenInfluence
Nothing recorded yet. See the OpenInfluence review.
Dovetale
- Before its acquisition by Shopify (now sold as Shopify Collabs), Dovetale's Starter plan was $99 USD per month for only 3 users, and jumping to 10 users required the Pro plan at $499 USD per month, a five-fold price increase for roughly triple the seats (archived pricing page, 7 August 2020)
Pricing, plan by plan
OpenInfluence
Free- Open SourceFree
- Source code access
- Self-hosted deployment
- Community support
Dovetale
Free- FreeFree
- Creator discovery
- Application forms
- Basic analytics
- Premium$99/month
- Advanced search
- Affiliate management
- Commission tracking
Which should you pick?
Choose OpenInfluence if
- You need campaign tracking.
- You want to start without paying.
- You work on Web, Self-hosted, Api.
- You also want analytics engine.
Choose Dovetale if
- You need application management.
- You want to start without paying.
- You also want gift tracking.
Questions people ask
- Is OpenInfluence or Dovetale better?
- Neither clearly leads. OpenInfluence starts at Free and Dovetale at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, OpenInfluence or Dovetale?
- OpenInfluence starts at Free and Dovetale at Free.
- Does OpenInfluence or Dovetale run on more platforms?
- OpenInfluence runs on Web, Self-hosted, Api. Dovetale runs on Web.
- Can I use OpenInfluence for free?
- Both have a free tier, so you can try either at no cost before committing.
- What can OpenInfluence do that Dovetale cannot?
- OpenInfluence covers Campaign tracking, Analytics engine, Custom workflows, API endpoints. Dovetale covers Application management, Gift tracking, Affiliate links, Commission tracking. Both handle Creator discovery, Instagram, TikTok, YouTube.