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Influencer Marketing · head to head

OpenInfluence vs Refersion

O

OpenInfluence

Influencer Marketing

Open-source influencer marketing tools

From
Free
Rated
-
Full reviewWebsite
R

Refersion

Influencer Marketing

Affiliate and influencer marketing for e-commerce

From
$99/month
Rated
-
Full reviewWebsite

The short version

  • Only OpenInfluence has a free tier, so it costs nothing to try first.
  • They diverge on capability: OpenInfluence covers Creator discovery, Refersion covers Affiliate recruitment.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which OpenInfluence and Refersion actually diverge.

Attributes where OpenInfluence and Refersion differ
AttributeOpenInfluenceRefersion
Starting priceFree$99/month
Pricing modelopen-sourcesubscription
Free tierYesNo
PlatformsWeb, Self-hosted, ApiWeb
Founded20192014

Identical on both: user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in OpenInfluence

  • Creator discovery
  • Campaign tracking
  • Analytics engine
  • Custom workflows
  • API endpoints
  • Data export
  • Community plugins
  • Full customization

Only in Refersion

  • Affiliate recruitment
  • Coupon tracking
  • Commission automation
  • Influencer management
  • Performance analytics
  • Shopify
  • BigCommerce
  • WooCommerce

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

OpenInfluence

No use cases recorded yet. See the OpenInfluence review.

Refersion

  • affiliate marketing managementnot OpenInfluence
  • Workflow automationnot OpenInfluence
  • Reportingnot OpenInfluence

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

OpenInfluence

Nothing recorded yet. See the OpenInfluence review.

Refersion

  • No influencer discovery tools; requires using separate platforms to identify creators
  • Limited audience analysis and insights compared to competitors
  • Minimal customization options for reports and analytics
  • Higher starting price (39-99 USD/month) may be prohibitive for small businesses

Pricing, plan by plan

OpenInfluence

Free
  • Open SourceFree
    • Source code access
    • Self-hosted deployment
    • Community support

Refersion

$99/month
  • Professional$99/month
    • 130 monthly order conversions
    • Unlimited affiliates
    • Shopify integration

Which should you pick?

Choose OpenInfluence if

  • You need creator discovery.
  • You want to start without paying.
  • You work on Web, Self-hosted, Api.
  • You also want campaign tracking.
OpenInfluence review

Choose Refersion if

  • You need affiliate recruitment.
  • You also want coupon tracking.
Refersion review

Questions people ask

Is OpenInfluence or Refersion better?
Neither clearly leads. OpenInfluence starts at Free and Refersion at $99/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, OpenInfluence or Refersion?
OpenInfluence has a free tier; the other does not. Paid plans start at Free for OpenInfluence and $99/month for Refersion.
Does OpenInfluence or Refersion run on more platforms?
OpenInfluence runs on Web, Self-hosted, Api. Refersion runs on Web.
Can I use OpenInfluence for free?
Yes. OpenInfluence has a free tier, so you can try it without paying. Refersion starts at $99/month.
What can OpenInfluence do that Refersion cannot?
OpenInfluence covers Creator discovery, Campaign tracking, Analytics engine, Custom workflows. Refersion covers Affiliate recruitment, Coupon tracking, Commission automation, Influencer management. Both handle Web support.

Answered from the vendors’ own pages

Refersion: How much does Refersion cost?

Refersion offers tiered pricing starting at 39 USD per month for the base plan, with Growth tier at 129 USD/month and Scale tier at 599 USD/month. Professional plans start at 99 USD/month with a 14-day free trial, and Business plans cost 249 USD/month. Pricing scales with advanced features at 599 USD/month.

Source
Refersion: How fast can I set up Refersion?

Refersion integrates with Shopify, WooCommerce, and BigCommerce stores in as little as 10-15 minutes with no developer required. This is significantly faster than competitors like Impact.com which typically requires 2-4 weeks and developer resources for implementation.

Source
Refersion: What integrations does Refersion support?

Refersion integrates with Shopify, WooCommerce, BigCommerce, Magento, and Stripe. The platform also connects with Klaviyo for email marketing and Postscript for SMS campaigns, enabling seamless affiliate program management across ecommerce platforms.

Source
Refersion: Does Refersion include influencer discovery?

No. Refersion does not include tools for discovering influencers, which requires brands to use additional platforms or manually identify creators. The platform focuses on tracking and managing existing affiliate and influencer relationships rather than discovery.

Source
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