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Marketing · head to head

Octoboard vs QuestionPro

Octoboard logo

Octoboard

Marketing

Low-cost white-label client reporting and dashboards priced per connected client

From
€25/month
Free plan
No
QuestionPro logo

QuestionPro

Surveys

Survey and experience management platform with a permanently free tier capped at 200 responses

From
Free
Free plan
Yes

The short version

  • Only QuestionPro has a free tier, so it costs nothing to try first.
  • Each has a real cost: Octoboard the interface and documentation are visibly less polished than AgencyAnalytics or Whatagraph, and agencies often spend longer than expected getting a first report to look presentable.; QuestionPro team Edition has a five-seat minimum, so a small team that only needs two or three licences still pays for five.
  • They diverge on capability: Octoboard covers White-label client portal, QuestionPro covers Survey builder.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Octoboard and QuestionPro actually diverge.

Attributes where Octoboard and QuestionPro differ
AttributeOctoboardQuestionPro
Starting price€25/monthFree
Pricing modelPer month by connected client countPer user per month
Free tierNoYes
PlatformsWebWeb, iOS, Android
CategoryMarketingSurveys

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Octoboard

  • White-label client portal
  • Client-based pricing
  • Automated SEO audits
  • Business analytics
  • Scheduled report delivery
  • Data streaming and export

Only in QuestionPro

  • Survey builder
  • QuestionPro CX
  • QuestionPro Workforce
  • Research Suite
  • Offline data collection
  • White label reporting

What people use each for

The jobs each tool is most often brought in to do.

Octoboard

  • A freelancer or two-person agency that needs client-branded reports without a two hundred dollar monthly platform billnot QuestionPro
  • An agency that wants white labelling in the entry tier rather than paying to unlock itnot QuestionPro
  • A small SEO shop that wants automated site audits and channel reporting from one subscriptionnot QuestionPro
  • An agency with a large but shallow client roster where per-client pricing beats per-data-source pricingnot QuestionPro

QuestionPro

  • A researcher or student who needs unlimited surveys but stays under 200 responses and wants to pay nothingnot Octoboard
  • A single analyst who needs advanced logic and unlimited responses and can justify one Advanced seatnot Octoboard
  • A CX team that wants closed-loop case management bundled with survey distributionnot Octoboard
  • A market research agency needing MaxDiff and conjoint analysis that SurveyMonkey does not offernot Octoboard

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Octoboard

  • The interface and documentation are visibly less polished than AgencyAnalytics or Whatagraph, and agencies often spend longer than expected getting a first report to look presentable.
  • Connector reliability is the recurring complaint in this price bracket, and a silently stale connection means a client receives a report with wrong numbers before anyone notices.
  • Support is email based with no dedicated onboarding on the entry tiers, so a broken integration during a month-end reporting crunch can sit unresolved for days.
  • Because pricing is per connected client, an agency serving few clients with many channels each pays for capacity it does not use compared with per-source pricing.
  • Data retention and export options are thinner on lower tiers, so leaving Octoboard means losing report history rather than migrating it.

QuestionPro

  • Team Edition has a five-seat minimum, so a small team that only needs two or three licences still pays for five.
  • CX, Workforce and Research Suite are effectively separate products with their own pricing and onboarding, not tiers of the same subscription, which complicates a multi-department rollout.
  • The free Essentials plan caps at 200 responses per survey, which a single moderately popular customer survey can exceed in days.
  • The interface is denser than Typeform or SurveyMonkey, and teams that want a fast, visually simple survey builder often find QuestionPro slower to set up.
  • Enterprise CX and Research Suite pricing is never published, so budgeting for a programme rollout requires a sales conversation before any commitment is possible.

Pricing, plan by plan

Octoboard

€25/month
  • Agencies$25/month
    • Five connected clients
    • Unlimited users, dashboards and reports
    • White labelling and custom email domain included

QuestionPro

Free
  • EssentialsFree
    • 1 user
    • 200 responses per survey
    • Unlimited surveys and questions
  • Advanced$99/month
    • 1 user
    • Unlimited responses
    • Advanced logic and reporting
  • Team Edition$83/month
    • Minimum 5 users, billed per seat
    • Collaboration and role permissions
    • Advanced analysis tools
  • CX, Workforce, Research Suite$undefined/year
    • Sold as separate products with separate quotes
    • Volume and module dependent

Which should you pick?

Choose Octoboard if

  • You need white-label client portal.
  • You also want client-based pricing.

Choose QuestionPro if

  • You need survey builder.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want questionpro cx.

Questions people ask

Is Octoboard or QuestionPro better?
Neither clearly leads. Octoboard starts at €25/month and QuestionPro at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Octoboard or QuestionPro?
QuestionPro has a free tier; the other does not. Paid plans start at €25/month for Octoboard and Free for QuestionPro.
Does Octoboard or QuestionPro run on more platforms?
Octoboard runs on Web. QuestionPro runs on Web, iOS, Android.
Can I use QuestionPro for free?
Yes. QuestionPro has a free tier, so you can try it without paying. Octoboard starts at €25/month.
What is Octoboard best used for?
Octoboard is most often used for a freelancer or two-person agency that needs client-branded reports without a two hundred dollar monthly platform bill, an agency that wants white labelling in the entry tier rather than paying to unlock it, a small seo shop that wants automated site audits and channel reporting from one subscription, an agency with a large but shallow client roster where per-client pricing beats per-data-source pricing. Of those, a freelancer or two-person agency that needs client-branded reports without a two hundred dollar monthly platform bill and an agency that wants white labelling in the entry tier rather than paying to unlock it are not what QuestionPro is typically brought in for.
What can Octoboard do that QuestionPro cannot?
Octoboard covers White-label client portal, Client-based pricing, Automated SEO audits, Business analytics. QuestionPro covers Survey builder, QuestionPro CX, QuestionPro Workforce, Research Suite.

Answered from the vendors’ own pages

Octoboard: Is white labelling an upgrade?

No, it is included from the entry tier along with a custom email sending domain.

QuestionPro: Is the free plan actually usable long-term?

Yes. Essentials has no time limit, but it caps at 200 responses per survey and one user, which rules it out for anything with meaningful reach.

Octoboard: How is it priced?

Per connected client per month, roughly five dollars or euros each, with the entry bundle covering five clients.

QuestionPro: Is QuestionPro CX the same product as the survey builder?

No. CX is a separate product built for closed-loop customer experience programmes, priced and sold on its own.

Octoboard: Are users charged?

No, users, dashboards and reports are unlimited on all tiers.

QuestionPro: Does Team Edition have a minimum seat count?

Yes, five seats at roughly $83 per user per month billed annually, so the minimum monthly spend is around $415.

Octoboard: Does it do SEO audits?

Yes, automated site crawls are built in and can be scheduled into client reports.

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