Surveys · head to head
QuestionPro vs WebEngage

QuestionPro
Surveys
Survey and experience management platform with a permanently free tier capped at 200 responses
- From
- Free
- Free plan
- Yes

WebEngage
Marketing
Customer engagement and retention automation for consumer businesses in India and Southeast Asia
- From
- On request
- Free plan
- No
The short version
- Only QuestionPro has a free tier, so it costs nothing to try first.
- Each has a real cost: QuestionPro team Edition has a five-seat minimum, so a small team that only needs two or three licences still pays for five.; WebEngage nothing about pricing is published, and since the entire commercial argument for WebEngage is that it undercuts Braze and CleverTap, you cannot evaluate the one thing that makes it interesting without entering a sales process.
- They diverge on capability: QuestionPro covers Survey builder, WebEngage covers Journey designer.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which QuestionPro and WebEngage actually diverge.
| Attribute | QuestionPro | WebEngage |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | Per user per month | quote |
| Free tier | Yes | No |
| Platforms | Web, iOS, Android | Web, iOS SDK, Android SDK, React Native, Flutter, API |
| Category | Surveys | Marketing |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in QuestionPro
- Survey builder
- QuestionPro CX
- QuestionPro Workforce
- Research Suite
- Offline data collection
- White label reporting
Only in WebEngage
- Journey designer
- Behavioural segmentation
- Push and in-app
- Analytics
- Personalisation
- On-site surveys
- Customer data platform
What people use each for
The jobs each tool is most often brought in to do.
QuestionPro
- A researcher or student who needs unlimited surveys but stays under 200 responses and wants to pay nothingnot WebEngage
- A single analyst who needs advanced logic and unlimited responses and can justify one Advanced seatnot WebEngage
- A CX team that wants closed-loop case management bundled with survey distributionnot WebEngage
- A market research agency needing MaxDiff and conjoint analysis that SurveyMonkey does not offernot WebEngage
WebEngage
- A consumer app in India or Southeast Asia with several million monthly users needs Braze-class journey automation at a price its marketing budget can absorb.not QuestionPro
- A fintech or edtech business needs WhatsApp as a primary retention channel rather than a secondary one, in a market where email open rates are low and WhatsApp is universal.not QuestionPro
- A media or ecommerce company wants behavioural segmentation and lifecycle journeys without building a customer data platform separately first.not QuestionPro
- A team wants funnels, cohorts and retention analysis in the same tool that sends the messages, so the analyst and the campaign manager are not reconciling two systems.not QuestionPro
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
QuestionPro
- Team Edition has a five-seat minimum, so a small team that only needs two or three licences still pays for five.
- CX, Workforce and Research Suite are effectively separate products with their own pricing and onboarding, not tiers of the same subscription, which complicates a multi-department rollout.
- The free Essentials plan caps at 200 responses per survey, which a single moderately popular customer survey can exceed in days.
- The interface is denser than Typeform or SurveyMonkey, and teams that want a fast, visually simple survey builder often find QuestionPro slower to set up.
- Enterprise CX and Research Suite pricing is never published, so budgeting for a programme rollout requires a sales conversation before any commitment is possible.
WebEngage
- Nothing about pricing is published, and since the entire commercial argument for WebEngage is that it undercuts Braze and CleverTap, you cannot evaluate the one thing that makes it interesting without entering a sales process.
- Message volumes across email, SMS and WhatsApp are metered separately from the platform fee, so a campaign that succeeds increases the bill in ways the monthly tracked user figure does not capture.
- It requires genuine engineering investment to instrument events and user attributes correctly, and a poorly instrumented deployment produces segments that are wrong rather than merely incomplete, which is expensive to discover after launch.
- Enterprise assurance is lighter than the American incumbents: procurement teams expecting extensive compliance documentation, regional data residency guarantees and 24 hour follow-the-sun support may find gaps.
- Its centre of gravity is India, Southeast Asia and the Middle East, so partner availability, agency expertise and support hours all favour those regions and a European or North American buyer is a peripheral customer.
Pricing, plan by plan
QuestionPro
Free- EssentialsFree
- 1 user
- 200 responses per survey
- Unlimited surveys and questions
- Advanced$99/month
- 1 user
- Unlimited responses
- Advanced logic and reporting
- Team Edition$83/month
- Minimum 5 users, billed per seat
- Collaboration and role permissions
- Advanced analysis tools
- CX, Workforce, Research Suite$undefined/year
- Sold as separate products with separate quotes
- Volume and module dependent
WebEngage
On request- WebEngage$undefined/year
- Priced by monthly tracked users and channels enabled
- Journeys, segmentation and analytics included
- Email, SMS and WhatsApp volumes charged separately
Which should you pick?
Choose QuestionPro if
- You need survey builder.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want questionpro cx.
Choose WebEngage if
- You need journey designer.
- You work on Web, iOS SDK, Android SDK, React Native, Flutter, API.
- You also want behavioural segmentation.
Questions people ask
- Is QuestionPro or WebEngage better?
- Neither clearly leads. QuestionPro starts at Free and WebEngage at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, QuestionPro or WebEngage?
- QuestionPro has a free tier; the other does not. Paid plans start at Free for QuestionPro and On request for WebEngage.
- Does QuestionPro or WebEngage run on more platforms?
- QuestionPro runs on Web, iOS, Android. WebEngage runs on Web, iOS SDK, Android SDK, React Native, Flutter, API.
- Can I use QuestionPro for free?
- Yes. QuestionPro has a free tier, so you can try it without paying. WebEngage starts at On request.
- What is QuestionPro best used for?
- QuestionPro is most often used for a researcher or student who needs unlimited surveys but stays under 200 responses and wants to pay nothing, a single analyst who needs advanced logic and unlimited responses and can justify one advanced seat, a cx team that wants closed-loop case management bundled with survey distribution, a market research agency needing maxdiff and conjoint analysis that surveymonkey does not offer. Of those, a researcher or student who needs unlimited surveys but stays under 200 responses and wants to pay nothing and a single analyst who needs advanced logic and unlimited responses and can justify one advanced seat are not what WebEngage is typically brought in for.
- What can QuestionPro do that WebEngage cannot?
- QuestionPro covers Survey builder, QuestionPro CX, QuestionPro Workforce, Research Suite. WebEngage covers Journey designer, Behavioural segmentation, Push and in-app, WhatsApp.
Answered from the vendors’ own pages
QuestionPro: Is the free plan actually usable long-term?
Yes. Essentials has no time limit, but it caps at 200 responses per survey and one user, which rules it out for anything with meaningful reach.
WebEngage: How much does WebEngage cost?
It does not publish pricing. It is quoted by monthly tracked users with message volumes charged separately, and it typically comes in below Braze and CleverTap for equivalent volumes.
QuestionPro: Is QuestionPro CX the same product as the survey builder?
No. CX is a separate product built for closed-loop customer experience programmes, priced and sold on its own.
WebEngage: Is it a CDP or a marketing automation tool?
Both, in practice. It assembles unified user profiles from event streams and then acts on them, though it is lighter than a dedicated CDP on data warehousing and identity resolution.
QuestionPro: Does Team Edition have a minimum seat count?
Yes, five seats at roughly $83 per user per month billed annually, so the minimum monthly spend is around $415.
WebEngage: Is WebEngage owned by anyone else?
No. It remains an independent Mumbai-based company.
WebEngage: Which channels does it support?
Mobile push, in-app, web push, email, SMS and WhatsApp, with WhatsApp treated as a first-class channel rather than an add-on.
Related pages
More on QuestionPro
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