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Software · head to head

Metricool vs Typeform

Metricool logo

Metricool

Software

All-in-one platform to plan, publish, and analyze social media content

From
Free
Rated
-
Full reviewWebsite
Typeform logo

Typeform

Software

People-friendly forms and surveys

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Metricool full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.; Typeform free plan limited to 10 responses per month; Basic plan capped at 100/month
  • They diverge on capability: Metricool covers Content Planner, Typeform covers Conversational forms.

Where they differ

Only the attributes on which Metricool and Typeform actually diverge.

Attributes where Metricool and Typeform differ
AttributeMetricoolTypeform
Pricing modelfreemiumUnknown
Platformsweb, ios, android, apiWeb
FoundedUnknown2012

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Metricool

  • Content Planner
  • Analytics & Competitor Analysis
  • Automated Reporting
  • Unified Inbox
  • Ads Management
  • SmartLinks
  • AI Assistant

Only in Typeform

  • Conversational forms
  • Logic jumps
  • Calculator fields
  • Payment collection
  • File uploads
  • Multi-language forms
  • Mobile responsive
  • Real-time analytics

What people use each for

The jobs each tool is most often brought in to do.

Metricool

  • Scheduling posts across multiple social networksnot Typeform
  • Tracking competitor social performancenot Typeform
  • Automating client and team reportsnot Typeform
  • Managing paid social ad campaignsnot Typeform
  • Building a link-in-bio landing pagenot Typeform

Typeform

  • Customer feedback surveysnot Metricool
  • Lead generation formsnot Metricool
  • Event registrationsnot Metricool
  • Job applicationsnot Metricool
  • Market researchnot Metricool

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Metricool

  • Full Twitter/X analytics and post approval workflows are locked behind the Advanced plan.
  • Unlimited scheduling on paid plans is still capped by an undisclosed fair use policy.
  • Free plan is limited to a single brand and 20 posts per month.
  • API access is only available on the top Advanced tier.

Typeform

  • Free plan limited to 10 responses per month; Basic plan capped at 100/month
  • Branding removal only available on Plus plan ($56/month) and above
  • No self-hosting or on-premise deployment options

Pricing, plan by plan

Metricool

Free
  • FreeFree
    • 1 brand
    • 20 posts/month
    • 5 competitor profiles
  • Starter$20/month
    • Up to 10 brands
    • Unlimited publishing (fair use)
    • 100 competitor profiles
  • Advanced$53/month
    • Up to 50 brands
    • Team management and post approval
    • Full Twitter/X analytics

Typeform

Free

No published plan breakdown. See the Typeform review.

Which should you pick?

Choose Metricool if

  • You need content planner.
  • You want to start without paying.
  • You work on web, ios, android, api.
  • You also want analytics & competitor analysis.
Metricool review

Choose Typeform if

  • You need conversational forms.
  • You want to start without paying.
  • You also want logic jumps.
Typeform review

Questions people ask

Is Metricool or Typeform better?
Neither clearly leads. Metricool starts at Free and Typeform at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Metricool or Typeform?
Metricool starts at Free and Typeform at Free.
Does Metricool or Typeform run on more platforms?
Metricool runs on web, ios, android, api. Typeform runs on Web.
Can I use Metricool for free?
Both have a free tier, so you can try either at no cost before committing.
What is Metricool best used for?
Metricool is most often used for scheduling posts across multiple social networks, tracking competitor social performance, automating client and team reports, managing paid social ad campaigns. Of those, scheduling posts across multiple social networks and tracking competitor social performance are not what Typeform is typically brought in for.
What can Metricool do that Typeform cannot?
Metricool covers Content Planner, Analytics & Competitor Analysis, Automated Reporting, Unified Inbox. Typeform covers Conversational forms, Logic jumps, Calculator fields, Payment collection.

Answered from the vendors’ own pages

Metricool: Is there a free plan, and what are its limits?

Metricool's Free plan supports 1 brand, up to 20 posts per month, 5 competitor profiles, and 30 days of analytics history.

Source
Typeform: What are Typeform's pricing tiers?

Typeform offers a free plan (10 responses/month), Basic at $28/month billed annually (100 responses/month, 1 user), Plus at $56/month billed annually (1,000 responses/month, 3 users, branding removed), and Business at $91/month billed annually (10,000 responses/month, 5 users).

Source
Metricool: What does Metricool cost?

Starter runs from about $20/month and Advanced from about $53/month (billed annually, with monthly billing also available); a Custom tier is available on request.

Source
Typeform: Does Typeform have a free tier?

Yes. Typeform offers a free plan limited to 10 form responses per month with Typeform branding.

Source
Metricool: How is usage metered?

Plans limit the number of connected brands and competitor profiles; scheduling is unlimited on paid plans but subject to a fair use policy.

Source
Typeform: What integrations does Typeform support?

Typeform integrates with ActiveCampaign, Calendly, CallRail, Intercom, Klaviyo, Slack, Stripe, Webflow, and Zapier for workflow automation.

Source
Typeform: Can users export data from Typeform?

Yes. Typeform provides API access for data export. Users can retrieve form data and responses through the API using the GET /forms/:formId endpoint and export to CSV through integrations like Zapier or Airbyte.

Source
Typeform: Does Typeform offer self-hosting options?

No. Typeform is a cloud-based SaaS platform only. Self-hosted alternatives exist in the open-source form builder category, but Typeform itself does not offer on-premise deployment.

Source
Typeform: When is branding removed from Typeform?

Typeform branding is automatically removed only on the Plus plan ($56/month billed annually) and higher. The free and Basic plans display Typeform branding on forms.

Source
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