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Surveys · head to head

Medallia vs Typeform

Medallia logo

Medallia

Surveys

Enterprise experience management platform for customer, employee and contact centre feedback

From
On request
Free plan
No
Full reviewWebsite
Typeform logo

Typeform

Marketing

People-friendly forms and surveys

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Only Typeform has a free tier, so it costs nothing to try first.
  • Each has a real cost: Medallia there is no published pricing and no self-serve tier, so evaluating cost requires a sales process before any real budgeting can happen.; Typeform free plan limited to 10 responses per month; Basic plan capped at 100/month
  • They diverge on capability: Medallia covers Multi-channel feedback capture, Typeform covers Conversational forms.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Medallia and Typeform actually diverge.

Attributes where Medallia and Typeform differ
AttributeMedalliaTypeform
Starting priceOn requestFree
Pricing modelquoteUnknown
Free tierNoYes
PlatformsWeb, iOS, AndroidWeb
CategorySurveysMarketing
FoundedUnknown2012

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Medallia

  • Multi-channel feedback capture
  • AI text and sentiment analysis
  • Role-based reporting
  • Contact centre analytics
  • Experience orchestration
  • Market research tools

Only in Typeform

  • Conversational forms
  • Logic jumps
  • Calculator fields
  • Payment collection
  • File uploads
  • Multi-language forms
  • Mobile responsive
  • Real-time analytics

What people use each for

The jobs each tool is most often brought in to do.

Medallia

  • A retail or hospitality chain that wants customer feedback, digital behaviour and call transcripts unified in one platformnot Typeform
  • An enterprise with a dedicated CX team needing role-based dashboards from frontline staff to the executive teamnot Typeform
  • A contact centre wanting agent coaching and quality management driven by the same data as customer satisfaction scoresnot Typeform
  • A company running employee and customer experience programmes and wanting one vendor across bothnot Typeform

Typeform

  • Customer feedback surveysnot Medallia
  • Lead generation formsnot Medallia
  • Event registrationsnot Medallia
  • Job applicationsnot Medallia
  • Market researchnot Medallia

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Medallia

  • There is no published pricing and no self-serve tier, so evaluating cost requires a sales process before any real budgeting can happen.
  • Implementation is a project, not a signup, and typically involves data integration and consulting work before the platform produces usable dashboards.
  • The breadth of modules means a buyer who only needs a simple survey tool is paying for enterprise infrastructure they will not use.
  • Switching away later means re-architecting how feedback is collected across the organisation, which creates real vendor lock-in once rolled out.
  • Smaller teams and mid-market companies are effectively priced out, since the platform and its go-to-market are built for large enterprise accounts.

Typeform

  • Free plan limited to 10 responses per month; Basic plan capped at 100/month
  • Branding removal only available on Plus plan ($56/month) and above
  • No self-hosting or on-premise deployment options

Pricing, plan by plan

Medallia

On request
  • Medallia Experience Cloud$undefined/year
    • No published pricing, sold as a multi-year enterprise contract
    • Pricing depends on modules (CX, EX, contact centre, market research)
    • Implementation and integration typically charged separately

Typeform

Free

No published plan breakdown. See the Typeform review.

Which should you pick?

Choose Medallia if

  • You need multi-channel feedback capture.
  • You work on Web, iOS, Android.
  • You also want ai text and sentiment analysis.
Medallia review

Choose Typeform if

  • You need conversational forms.
  • You want to start without paying.
  • You also want logic jumps.
Typeform review

Questions people ask

Is Medallia or Typeform better?
Neither clearly leads. Medallia starts at On request and Typeform at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Medallia or Typeform?
Typeform has a free tier; the other does not. Paid plans start at On request for Medallia and Free for Typeform.
Does Medallia or Typeform run on more platforms?
Medallia runs on Web, iOS, Android. Typeform runs on Web.
Can I use Typeform for free?
Yes. Typeform has a free tier, so you can try it without paying. Medallia starts at On request.
What is Medallia best used for?
Medallia is most often used for a retail or hospitality chain that wants customer feedback, digital behaviour and call transcripts unified in one platform, an enterprise with a dedicated cx team needing role-based dashboards from frontline staff to the executive team, a contact centre wanting agent coaching and quality management driven by the same data as customer satisfaction scores, a company running employee and customer experience programmes and wanting one vendor across both. Of those, a retail or hospitality chain that wants customer feedback, digital behaviour and call transcripts unified in one platform and an enterprise with a dedicated cx team needing role-based dashboards from frontline staff to the executive team are not what Typeform is typically brought in for.
What can Medallia do that Typeform cannot?
Medallia covers Multi-channel feedback capture, AI text and sentiment analysis, Role-based reporting, Contact centre analytics. Typeform covers Conversational forms, Logic jumps, Calculator fields, Payment collection.

Answered from the vendors’ own pages

Medallia: Is there a self-serve or free version?

No. Medallia sells only through direct sales with quoted enterprise contracts; there is no published price list.

Typeform: What are Typeform's pricing tiers?

Typeform offers a free plan (10 responses/month), Basic at $28/month billed annually (100 responses/month, 1 user), Plus at $56/month billed annually (1,000 responses/month, 3 users, branding removed), and Business at $91/month billed annually (10,000 responses/month, 5 users).

Source
Medallia: Can a mid-sized company buy Medallia?

Technically yes, but the sales motion, implementation cost and contract structure are built for large enterprise deployments, not smaller teams.

Typeform: Does Typeform have a free tier?

Yes. Typeform offers a free plan limited to 10 form responses per month with Typeform branding.

Source
Medallia: Does it replace a standalone survey tool?

It can collect surveys, but its value is in unifying multiple feedback channels; a company only needing surveys is better served by a cheaper dedicated tool.

Typeform: What integrations does Typeform support?

Typeform integrates with ActiveCampaign, Calendly, CallRail, Intercom, Klaviyo, Slack, Stripe, Webflow, and Zapier for workflow automation.

Source
Typeform: Can users export data from Typeform?

Yes. Typeform provides API access for data export. Users can retrieve form data and responses through the API using the GET /forms/:formId endpoint and export to CSV through integrations like Zapier or Airbyte.

Source
Typeform: Does Typeform offer self-hosting options?

No. Typeform is a cloud-based SaaS platform only. Self-hosted alternatives exist in the open-source form builder category, but Typeform itself does not offer on-premise deployment.

Source
Typeform: When is branding removed from Typeform?

Typeform branding is automatically removed only on the Plus plan ($56/month billed annually) and higher. The free and Basic plans display Typeform branding on forms.

Source
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