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Surveys · head to head

Medallia vs Postmark

Medallia logo

Medallia

Surveys

Enterprise experience management platform for customer, employee and contact centre feedback

From
On request
Free plan
No
Full reviewWebsite
Postmark logo

Postmark

Marketing

No hidden fees, no guesswork. Just the features you need, at a price that makes sense

From
On request
Free plan
No
Full reviewWebsite

The short version

  • Each has a real cost: Medallia there is no published pricing and no self-serve tier, so evaluating cost requires a sales process before any real budgeting can happen.; Postmark free tier caps at 100 emails per month with no overages allowed
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Medallia and Postmark actually diverge.

Attributes where Medallia and Postmark differ
AttributeMedalliaPostmark
Pricing modelquoteUnknown
PlatformsWeb, iOS, AndroidWeb
CategorySurveysMarketing

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Medallia

  • Multi-channel feedback capture
  • AI text and sentiment analysis
  • Role-based reporting
  • Contact centre analytics
  • Experience orchestration
  • Market research tools

Only in Postmark

Nothing recorded that Medallia does not also cover.

What people use each for

The jobs each tool is most often brought in to do.

Medallia

  • A retail or hospitality chain that wants customer feedback, digital behaviour and call transcripts unified in one platformnot Postmark
  • An enterprise with a dedicated CX team needing role-based dashboards from frontline staff to the executive teamnot Postmark
  • A contact centre wanting agent coaching and quality management driven by the same data as customer satisfaction scoresnot Postmark
  • A company running employee and customer experience programmes and wanting one vendor across bothnot Postmark

Postmark

  • Sending password reset emails with industry-leading delivery speednot Medallia
  • Processing inbound email replies into JSON objects for applicationsnot Medallia
  • Tracking failed email deliveries and suppressing invalid addressesnot Medallia
  • Separating transactional emails from marketing emails with message streamsnot Medallia

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Medallia

  • There is no published pricing and no self-serve tier, so evaluating cost requires a sales process before any real budgeting can happen.
  • Implementation is a project, not a signup, and typically involves data integration and consulting work before the platform produces usable dashboards.
  • The breadth of modules means a buyer who only needs a simple survey tool is paying for enterprise infrastructure they will not use.
  • Switching away later means re-architecting how feedback is collected across the organisation, which creates real vendor lock-in once rolled out.
  • Smaller teams and mid-market companies are effectively priced out, since the platform and its go-to-market are built for large enterprise accounts.

Postmark

  • Free tier caps at 100 emails per month with no overages allowed
  • Basic plan ($15/mo) includes 10,000 emails then charges $1.80 per 1,000 extra; Pro and Platform tiers have their own lower per-1,000 overage rates ($1.30 and $1.20), so cost scales per email beyond the included volume
  • Custom high-volume pricing above the published tiers requires contacting sales

Pricing, plan by plan

Medallia

On request
  • Medallia Experience Cloud$undefined/year
    • No published pricing, sold as a multi-year enterprise contract
    • Pricing depends on modules (CX, EX, contact centre, market research)
    • Implementation and integration typically charged separately

Postmark

On request

No published plan breakdown. See the Postmark review.

Which should you pick?

Choose Medallia if

  • You need multi-channel feedback capture.
  • You work on Web, iOS, Android.
  • You also want ai text and sentiment analysis.
Medallia review

Choose Postmark if

Nothing in the data separates Postmark from Medallia on the points above - pick on price and on how each one feels to use.

Postmark review

Questions people ask

Is Medallia or Postmark better?
Neither clearly leads. Medallia starts at On request and Postmark at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Medallia or Postmark?
Medallia starts at On request and Postmark at On request.
Does Medallia or Postmark run on more platforms?
Medallia runs on Web, iOS, Android. Postmark runs on Web.
What is Medallia best used for?
Medallia is most often used for a retail or hospitality chain that wants customer feedback, digital behaviour and call transcripts unified in one platform, an enterprise with a dedicated cx team needing role-based dashboards from frontline staff to the executive team, a contact centre wanting agent coaching and quality management driven by the same data as customer satisfaction scores, a company running employee and customer experience programmes and wanting one vendor across both. Of those, a retail or hospitality chain that wants customer feedback, digital behaviour and call transcripts unified in one platform and an enterprise with a dedicated cx team needing role-based dashboards from frontline staff to the executive team are not what Postmark is typically brought in for.
What can Medallia do that Postmark cannot?
Medallia covers Multi-channel feedback capture, AI text and sentiment analysis, Role-based reporting, Contact centre analytics.

Answered from the vendors’ own pages

Medallia: Is there a self-serve or free version?

No. Medallia sells only through direct sales with quoted enterprise contracts; there is no published price list.

Postmark: What is the cheapest paid plan for Postmark email sending?

Postmark Basic plan is $15/month for 10,000 emails, with overages at $1.80 per 1,000 additional emails. Free tier limited to 100/month. No annual billing discount available. Source: https://www.postmarkapp.com/pricing

Source
Medallia: Can a mid-sized company buy Medallia?

Technically yes, but the sales motion, implementation cost and contract structure are built for large enterprise deployments, not smaller teams.

Postmark: How are Postmark email overages calculated?

Overages are calculated at month-end and billed with your next plan cost. Basic tier overages: $1.80 per 1,000; Pro: $1.30 per 1,000; Platform: $1.20 per 1,000. Unused monthly emails do not carry over. Source: https://www.postmarkapp.com/pricing

Source
Medallia: Does it replace a standalone survey tool?

It can collect surveys, but its value is in unifying multiple feedback channels; a company only needing surveys is better served by a cheaper dedicated tool.

Postmark: What payment methods does Postmark accept?

Postmark accepts Visa, MasterCard, American Express, Diners Club, and JCB. No PayPal or purchase orders accepted. Bootstrapped startups can request a $75 account credit. Source: https://www.postmarkapp.com/pricing

Source
Postmark: Can I get a dedicated IP on Postmark without high volume?

No. Postmark dedicated IPs require minimum 300,000 emails per month and start at $50/month. Alternative: use Postmark's shared infrastructure included in all tiers. Source: https://www.postmarkapp.com/pricing

Source
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