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E-Commerce · head to head

Mailchimp vs Volusion

Mailchimp logo

Mailchimp

E-Commerce

Turn emails into revenue

From
Free
Rated
-
Full reviewWebsite
Volusion logo

Volusion

E-Commerce

Ecommerce platform for growing online businesses

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Mailchimp the free plan allows 250 contacts and 500 sends a month, with a 250 daily cap; Volusion pricing details not shown on main website
  • They diverge on capability: Mailchimp covers Email campaigns, Volusion covers Website builder.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Mailchimp and Volusion actually diverge.

Attributes where Mailchimp and Volusion differ
AttributeMailchimpVolusion
Pricing modelUnknownsubscription
PlatformsWeb, iOS, AndroidWeb
Founded20011999

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Mailchimp

  • Email campaigns
  • Marketing automation
  • Landing pages
  • Forms & popups
  • Audience management
  • Content studio
  • Analytics
  • Social media

Only in Volusion

  • Website builder
  • Product catalog
  • Shopping cart
  • Payment processing
  • Inventory tracking
  • Order management
  • Email marketing
  • SEO tools

What people use each for

The jobs each tool is most often brought in to do.

Mailchimp

  • Email newslettersnot Volusion
  • E-commerce marketingnot Volusion
  • Lead generationnot Volusion
  • Customer engagementnot Volusion
  • Marketing automationnot Volusion

Volusion

  • Small to medium business e-commerce storefrontsnot Mailchimp
  • Inventory and product managementnot Mailchimp
  • Omnichannel selling across platformsnot Mailchimp
  • Email marketing and customer engagementnot Mailchimp

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Mailchimp

  • The free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
  • Price is driven by contact count, so the list growing raises the bill regardless of how much you send
  • Send allowances are a multiple of contacts, 10x on Essentials and 12x on Standard, so a large list with heavy sending forces a tier change
  • Essentials allows 3 seats and Standard 5; unlimited seats need Premium at $350 a month
  • The headline $13 and $20 prices are for 500 contacts, not a flat rate

Volusion

  • Pricing details not shown on main website
  • Requires migration effort for existing stores

Pricing, plan by plan

Mailchimp

Free
  • FreeFree
    • 250 contacts
    • 500 sends per month
    • Basic email campaigns
  • Essentials$13/month
    • 500+ contacts
    • Email campaigns
    • Basic automation
  • Standard$20/month
    • Advanced automation
    • Segmentation
    • Landing pages

Volusion

Free
  • Free TrialFree
    • Store builder
    • Product management
    • Basic analytics
  • Professional$35/month
    • All free features
    • Advanced tools
    • Email marketing

Which should you pick?

Choose Mailchimp if

  • You need email campaigns.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want marketing automation.
Mailchimp review

Choose Volusion if

  • You need website builder.
  • You want to start without paying.
  • You also want product catalog.
Volusion review

Questions people ask

Is Mailchimp or Volusion better?
Neither clearly leads. Mailchimp starts at Free and Volusion at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Mailchimp or Volusion?
Mailchimp starts at Free and Volusion at Free.
Does Mailchimp or Volusion run on more platforms?
Mailchimp runs on Web, iOS, Android. Volusion runs on Web.
Can I use Mailchimp for free?
Both have a free tier, so you can try either at no cost before committing.
What is Mailchimp best used for?
Mailchimp is most often used for email newsletters, e-commerce marketing, lead generation, customer engagement. Of those, email newsletters and e-commerce marketing are not what Volusion is typically brought in for.
What can Mailchimp do that Volusion cannot?
Mailchimp covers Email campaigns, Marketing automation, Landing pages, Forms & popups. Volusion covers Website builder, Product catalog, Shopping cart, Payment processing.

Answered from the vendors’ own pages

Mailchimp: Does Mailchimp offer a free plan?

Yes, Mailchimp's free plan supports up to 250 contacts and 500 sends per month with a 250-per-day cap.

Source
Volusion: What payment methods does Volusion accept?

Volusion supports multiple payment options including Stripe, PayPal, Venmo, and Amazon Pay through integrations with certified technology partners.

Source
Mailchimp: What email features does Mailchimp include?

Mailchimp provides email campaign builder, automation sequences, segmentation, contact management, and A/B testing for email marketing.

Source
Volusion: Is there a contract requirement to use Volusion?

No contract is needed. Volusion offers a 14-day free trial with no credit card required, and you can cancel anytime.

Source
Mailchimp: Can Mailchimp integrate with e-commerce platforms?

Yes, Mailchimp integrates with Shopify, WooCommerce, Squarespace, and other e-commerce platforms for customer sync and abandoned cart automation.

Source
Volusion: What support is available to Volusion users?

Volusion provides free 24/7 customer support. Users also have access to a help center and can connect with SEO specialists, web designers, and marketing professionals through Marketing 360.

Source
Volusion: What features are included with a Volusion store?

Core features include inventory management, unlimited product options, responsive themes, site builder, SEO management, newsletters, CRM system, and payment processing capabilities.

Source
Volusion: Can I integrate third-party applications with my Volusion store?

Yes, Volusion offers "dozens of powerful apps and integrations created by our certified technology partners" to add advanced functionality to your site.

Source
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