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Software · head to head

BigCommerce vs Mailchimp

BigCommerce logo

BigCommerce

Software

Enterprise ecommerce platform for ambitious merchants

From
$29.95/month
Rated
-
Mailchimp logo

Mailchimp

Software

Turn emails into revenue

From
Free
Rated
-

The short version

  • Only Mailchimp has a free tier, so it costs nothing to try first.
  • Each has a real cost: BigCommerce listed on G-Cloud 14 by reseller CTI Digital Limited at £14,000 per instance for a managed BigCommerce implementation; Mailchimp the free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
  • They diverge on capability: BigCommerce covers Multi-channel selling, Mailchimp covers Email campaigns.

Where they differ

Only the attributes on which BigCommerce and Mailchimp actually diverge.

Attributes where BigCommerce and Mailchimp differ
AttributeBigCommerceMailchimp
Starting price$29.95/monthFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWebWeb, iOS, Android
Founded20092001

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in BigCommerce

  • Multi-channel selling
  • Built-in SEO
  • Abandoned cart recovery
  • Customer segmentation
  • B2B functionality
  • API access
  • Advanced security

Only in Mailchimp

  • Email campaigns
  • Landing pages
  • Forms & popups
  • Audience management
  • Content studio
  • Analytics
  • Social media
  • Shopify

Both cover

  • Marketing automation

What people use each for

The jobs each tool is most often brought in to do.

BigCommerce

No use cases recorded yet. See the BigCommerce review.

Mailchimp

  • Email newslettersnot BigCommerce
  • E-commerce marketingnot BigCommerce
  • Lead generationnot BigCommerce
  • Customer engagementnot BigCommerce
  • Marketing automationnot BigCommerce

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

BigCommerce

  • Listed on G-Cloud 14 by reseller CTI Digital Limited at £14,000 per instance for a managed BigCommerce implementation

Mailchimp

  • The free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
  • Price is driven by contact count, so the list growing raises the bill regardless of how much you send
  • Send allowances are a multiple of contacts, 10x on Essentials and 12x on Standard, so a large list with heavy sending forces a tier change
  • Essentials allows 3 seats and Standard 5; unlimited seats need Premium at $350 a month
  • The headline $13 and $20 prices are for 500 contacts, not a flat rate

Pricing, plan by plan

BigCommerce

$29.95/month
  • Standard$29.95/month
    • Unlimited products
    • 2 staff accounts
    • Basic reports
  • Plus$79.95/month
    • All Standard features
    • Up to 5 staff accounts
    • Advanced reports

Mailchimp

Free
  • FreeFree
    • 250 contacts
    • 500 sends per month
    • Basic email campaigns
  • Essentials$13/month
    • 500+ contacts
    • Email campaigns
    • Basic automation
  • Standard$20/month
    • Advanced automation
    • Segmentation
    • Landing pages

Which should you pick?

Choose BigCommerce if

  • You need multi-channel selling.
  • You also want built-in seo.

Choose Mailchimp if

  • You need email campaigns.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want landing pages.

Questions people ask

Is BigCommerce or Mailchimp better?
Neither clearly leads. BigCommerce starts at $29.95/month and Mailchimp at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, BigCommerce or Mailchimp?
Mailchimp has a free tier; the other does not. Paid plans start at $29.95/month for BigCommerce and Free for Mailchimp.
Does BigCommerce or Mailchimp run on more platforms?
BigCommerce runs on Web. Mailchimp runs on Web, iOS, Android.
Can I use Mailchimp for free?
Yes. Mailchimp has a free tier, so you can try it without paying. BigCommerce starts at $29.95/month.
What can BigCommerce do that Mailchimp cannot?
BigCommerce covers Multi-channel selling, Built-in SEO, Abandoned cart recovery, Customer segmentation. Mailchimp covers Email campaigns, Landing pages, Forms & popups, Audience management. Both handle Marketing automation.

Answered from the vendors’ own pages

Mailchimp: Does Mailchimp offer a free plan?

Yes, Mailchimp's free plan supports up to 250 contacts and 500 sends per month with a 250-per-day cap.

Source
Mailchimp: What email features does Mailchimp include?

Mailchimp provides email campaign builder, automation sequences, segmentation, contact management, and A/B testing for email marketing.

Source
Mailchimp: Can Mailchimp integrate with e-commerce platforms?

Yes, Mailchimp integrates with Shopify, WooCommerce, Squarespace, and other e-commerce platforms for customer sync and abandoned cart automation.

Source

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