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Software · head to head

Mailchimp vs Pleo

Mailchimp logo

Mailchimp

Software

Turn emails into revenue

From
Free
Rated
-
Full reviewWebsite
Pleo logo

Pleo

Software

Smart company cards for forward-thinking teams

From
£9.5/month
Rated
-
Full reviewWebsite

The short version

  • Only Mailchimp has a free tier, so it costs nothing to try first.
  • Each has a real cost: Mailchimp the free plan allows 250 contacts and 500 sends a month, with a 250 daily cap; Pleo card delays and transaction limits impact usability, with limited regional acceptance in some areas
  • They diverge on capability: Mailchimp covers Email campaigns, Pleo covers Company cards.

Where they differ

Only the attributes on which Mailchimp and Pleo actually diverge.

Attributes where Mailchimp and Pleo differ
AttributeMailchimpPleo
Starting priceFree£9.5/month
Free tierYesNo
PlatformsWeb, iOS, AndroidiOS, Android, Web
Founded20012015

Identical on both: pricing model (Unknown), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Mailchimp

  • Email campaigns
  • Marketing automation
  • Landing pages
  • Forms & popups
  • Audience management
  • Content studio
  • Analytics
  • Social media

Only in Pleo

  • Company cards
  • Receipt capture
  • Expense categorization
  • Spend limits
  • Accounting sync
  • Xero
  • QuickBooks
  • Sage

Both cover

  • PCI DSS

What people use each for

The jobs each tool is most often brought in to do.

Mailchimp

  • Email newslettersnot Pleo
  • E-commerce marketingnot Pleo
  • Lead generationnot Pleo
  • Customer engagementnot Pleo
  • Marketing automationnot Pleo

Pleo

  • Employee expensesnot Mailchimp
  • Spending autonomynot Mailchimp
  • Expense automationnot Mailchimp

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Mailchimp

  • The free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
  • Price is driven by contact count, so the list growing raises the bill regardless of how much you send
  • Send allowances are a multiple of contacts, 10x on Essentials and 12x on Standard, so a large list with heavy sending forces a tier change
  • Essentials allows 3 seats and Standard 5; unlimited seats need Premium at $350 a month
  • The headline $13 and $20 prices are for 500 contacts, not a flat rate

Pleo

  • Card delays and transaction limits impact usability, with limited regional acceptance in some areas
  • Receipt capture OCR inaccuracies and upload lag/glitches complicate expense categorization
  • Limited expense categories and tags reduce flexibility for complex accounting structures
  • Transaction approval workflows have minimal customization options
  • Lacks in-built forecasting tools and reporting is basic, providing limited insights into trends

Pricing, plan by plan

Mailchimp

Free
  • FreeFree
    • 250 contacts
    • 500 sends per month
    • Basic email campaigns
  • Essentials$13/month
    • 500+ contacts
    • Email campaigns
    • Basic automation
  • Standard$20/month
    • Advanced automation
    • Segmentation
    • Landing pages

Pleo

£9.5/month
  • Starter$9.5/month
    • Company cards
    • Real-time expense tracking
    • Automated reports
  • Essential$39/month
    • Reimbursements
    • Mileage and per diem
    • Vendor cards
  • Advanced$89/month
    • Cashback
    • Budgets
    • Multi-entity management
  • Beyond$179/month
    • Spending insights
    • Sub-wallets
    • Dedicated success manager

Which should you pick?

Choose Mailchimp if

  • You need email campaigns.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want marketing automation.
Mailchimp review

Choose Pleo if

  • You need company cards.
  • You work on iOS, Android, Web.
  • You also want receipt capture.
Pleo review

Questions people ask

Is Mailchimp or Pleo better?
Neither clearly leads. Mailchimp starts at Free and Pleo at £9.5/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Mailchimp or Pleo?
Mailchimp has a free tier; the other does not. Paid plans start at Free for Mailchimp and £9.5/month for Pleo.
Does Mailchimp or Pleo run on more platforms?
Mailchimp runs on Web, iOS, Android. Pleo runs on iOS, Android, Web.
Can I use Mailchimp for free?
Yes. Mailchimp has a free tier, so you can try it without paying. Pleo starts at £9.5/month.
What is Mailchimp best used for?
Mailchimp is most often used for email newsletters, e-commerce marketing, lead generation, customer engagement. Of those, email newsletters and e-commerce marketing are not what Pleo is typically brought in for.
What can Mailchimp do that Pleo cannot?
Mailchimp covers Email campaigns, Marketing automation, Landing pages, Forms & popups. Pleo covers Company cards, Receipt capture, Expense categorization, Spend limits. Both handle PCI DSS.

Answered from the vendors’ own pages

Mailchimp: Does Mailchimp offer a free plan?

Yes, Mailchimp's free plan supports up to 250 contacts and 500 sends per month with a 250-per-day cap.

Source
Pleo: What are Pleo's pricing tiers?

Pleo offers four pricing tiers: Starter (GBP 9.50/month), Essential (GBP 39.00/month), Advanced (GBP 89.00/month), and Beyond (GBP 179.00/month). Annual billing provides equivalent of two free months.

Source
Mailchimp: What email features does Mailchimp include?

Mailchimp provides email campaign builder, automation sequences, segmentation, contact management, and A/B testing for email marketing.

Source
Pleo: Does Pleo have a free tier?

No, Pleo does not offer a free tier or permanent free plan. All plans require payment with a free trial available for evaluation.

Source
Mailchimp: Can Mailchimp integrate with e-commerce platforms?

Yes, Mailchimp integrates with Shopify, WooCommerce, Squarespace, and other e-commerce platforms for customer sync and abandoned cart automation.

Source
Pleo: What integrations does Pleo support for accounting?

Pleo integrates directly with Xero and QuickBooks, plus Sage 200, Sage 50, Microsoft Dynamics 365 Business Central, Datev, and Visma e-conomic. Zapier integrations are also available.

Source
Pleo: What platforms can access Pleo?

Pleo is accessible via iOS and Android mobile apps, and through a web interface. Physical and virtual cards are issued for spending.

Source
Pleo: Does Pleo support multiple currencies?

Yes, Pleo supports multi-currency spending and transactions. The platform is particularly strong for European teams with local payment methods.

Source
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