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Software · head to head

Mailchimp vs Ramp

Mailchimp logo

Mailchimp

Software

Turn emails into revenue

From
Free
Rated
-
Ramp logo

Ramp

Software

The corporate card that helps you spend less

From
Free
Rated
-

The short version

  • Each has a real cost: Mailchimp the free plan allows 250 contacts and 500 sends a month, with a 250 daily cap; Ramp procurement module unavailable on Free plan; available as add-on on Plus
  • They diverge on capability: Mailchimp covers Email campaigns, Ramp covers Corporate cards.

Where they differ

Only the attributes on which Mailchimp and Ramp actually diverge.

Attributes where Mailchimp and Ramp differ
AttributeMailchimpRamp
PlatformsWeb, iOS, AndroidWeb, Mobile apps
Founded20012019

Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Mailchimp

  • Email campaigns
  • Marketing automation
  • Landing pages
  • Forms & popups
  • Audience management
  • Content studio
  • Analytics
  • Social media

Only in Ramp

  • Corporate cards
  • Expense management
  • Bill pay
  • Accounting automation
  • Spend insights
  • QuickBooks
  • NetSuite
  • Xero

Both cover

  • PCI DSS

What people use each for

The jobs each tool is most often brought in to do.

Mailchimp

  • Email newslettersnot Ramp
  • E-commerce marketingnot Ramp
  • Lead generationnot Ramp
  • Customer engagementnot Ramp
  • Marketing automationnot Ramp

Ramp

  • Corporate expense management and automationnot Mailchimp
  • Accounts payable automation with AI invoice processingnot Mailchimp
  • Multi-currency travel and policy managementnot Mailchimp

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Mailchimp

  • The free plan allows 250 contacts and 500 sends a month, with a 250 daily cap
  • Price is driven by contact count, so the list growing raises the bill regardless of how much you send
  • Send allowances are a multiple of contacts, 10x on Essentials and 12x on Standard, so a large list with heavy sending forces a tier change
  • Essentials allows 3 seats and Standard 5; unlimited seats need Premium at $350 a month
  • The headline $13 and $20 prices are for 500 contacts, not a flat rate

Ramp

  • Procurement module unavailable on Free plan; available as add-on on Plus
  • Workday and Oracle Fusion integrations limited to Enterprise tier only
  • Multi-entity functionality requires Plus tier or higher
  • Local card issuance in 30+ countries limited to Enterprise tier
  • Advanced ERP integrations require higher tier selection

Pricing, plan by plan

Mailchimp

Free
  • FreeFree
    • 250 contacts
    • 500 sends per month
    • Basic email campaigns
  • Essentials$13/month
    • 500+ contacts
    • Email campaigns
    • Basic automation
  • Standard$20/month
    • Advanced automation
    • Segmentation
    • Landing pages

Ramp

Free

No published plan breakdown. See the Ramp review.

Which should you pick?

Choose Mailchimp if

  • You need email campaigns.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want marketing automation.

Choose Ramp if

  • You need corporate cards.
  • You want to start without paying.
  • You work on Web, Mobile apps.
  • You also want expense management.

Questions people ask

Is Mailchimp or Ramp better?
Neither clearly leads. Mailchimp starts at Free and Ramp at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Mailchimp or Ramp?
Mailchimp starts at Free and Ramp at Free.
Does Mailchimp or Ramp run on more platforms?
Mailchimp runs on Web, iOS, Android. Ramp runs on Web, Mobile apps.
Can I use Mailchimp for free?
Both have a free tier, so you can try either at no cost before committing.
What is Mailchimp best used for?
Mailchimp is most often used for email newsletters, e-commerce marketing, lead generation, customer engagement. Of those, email newsletters and e-commerce marketing are not what Ramp is typically brought in for.
What can Mailchimp do that Ramp cannot?
Mailchimp covers Email campaigns, Marketing automation, Landing pages, Forms & popups. Ramp covers Corporate cards, Expense management, Bill pay, Accounting automation. Both handle PCI DSS.

Answered from the vendors’ own pages

Mailchimp: Does Mailchimp offer a free plan?

Yes, Mailchimp's free plan supports up to 250 contacts and 500 sends per month with a 250-per-day cap.

Source
Mailchimp: What email features does Mailchimp include?

Mailchimp provides email campaign builder, automation sequences, segmentation, contact management, and A/B testing for email marketing.

Source
Mailchimp: Can Mailchimp integrate with e-commerce platforms?

Yes, Mailchimp integrates with Shopify, WooCommerce, Squarespace, and other e-commerce platforms for customer sync and abandoned cart automation.

Source

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