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Podcasting · head to head

Buzzsprout vs Whatagraph

Buzzsprout logo

Buzzsprout

Podcasting

Simple and powerful podcast hosting made easy

From
Free
Rated
-
Full reviewWebsite
Whatagraph logo

Whatagraph

Marketing

Automated marketing reporting and analytics

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Buzzsprout upload hours do not roll over monthly; overage fees apply at hourly rates; Whatagraph the entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • They diverge on capability: Buzzsprout covers Audio optimization, Whatagraph covers Automated reporting.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Buzzsprout and Whatagraph actually diverge.

Attributes where Buzzsprout and Whatagraph differ
AttributeBuzzsproutWhatagraph
PlatformsWeb, MobileWeb, Mobile, Api
CategoryPodcastingMarketing
Founded20092016

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Buzzsprout

  • Audio optimization
  • Automatic distribution
  • Episode transcription
  • Custom podcast website
  • Analytics dashboard
  • Magic Mastering
  • Apple Podcasts
  • Spotify

Only in Whatagraph

  • Automated reporting
  • Multi-channel integration
  • Custom dashboards
  • Data visualization
  • PDF reports
  • Real-time updates
  • Historical tracking
  • Anomaly detection

What people use each for

The jobs each tool is most often brought in to do.

Buzzsprout

  • Podcast hostingnot Whatagraph
  • Audio and video podcast distributionnot Whatagraph
  • Transcription and show notes generationnot Whatagraph
  • Podcast analytics and monetisationnot Whatagraph

Whatagraph

  • Automated client marketing reports for agenciesnot Buzzsprout
  • Blending data from multiple ad platforms into one dashboardnot Buzzsprout
  • White-labelled reporting under an agency's own brandingnot Buzzsprout

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Buzzsprout

  • Upload hours do not roll over monthly; overage fees apply at hourly rates
  • Free tier limited to 2 hours monthly uploads
  • Video features only on paid tiers, minimum $25/month

Whatagraph

  • The entry Max plan starts at 699 EUR per month and is billed annually, with no monthly billing option shown
  • Only two plans exist and the Prime plan is custom priced with no published rate
  • Public API access, transfer to BigQuery and Looker, a custom report domain and premium integrations all require the Prime plan
  • Data sources are metered as credits at 1 credit per connected data account, so each additional ad account consumes quota
  • Extra credits can be bought only up to the next plan threshold, after which an upgrade is required
  • Moving to either the Max or Prime plan requires booking a call with sales rather than self-serve upgrade
  • The free trial is 14 days

Pricing, plan by plan

Buzzsprout

Free
  • FreeFree
    • 2 hours monthly uploads
    • 90-day episode hosting
    • No video distribution
  • Audio Podcast$15/month
    • 72 hours annual uploads
    • Unlimited episodes
    • Single podcast
  • Audio + Video$25/month
    • 72 hours annual uploads
    • Video publishing to Apple Podcasts, Spotify, YouTube
    • 1080p video quality
  • Multi-Podcast$30/month
    • 180 hours annual uploads
    • 5-10 podcasts
    • Audio, video, or mixed media

Whatagraph

Free
  • FreeFree
    • Up to 3 data sources
    • Basic dashboards
    • Daily updates
  • Starter$99/month
    • Up to 10 data sources
    • Advanced dashboards
    • Hourly updates
  • Professional$299/month
    • Unlimited data sources
    • Real-time updates
    • White-label

Which should you pick?

Choose Buzzsprout if

  • You need audio optimization.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want automatic distribution.
Buzzsprout review

Choose Whatagraph if

  • You need automated reporting.
  • You want to start without paying.
  • You work on Web, Mobile, Api.
  • You also want multi-channel integration.
Whatagraph review

Questions people ask

Is Buzzsprout or Whatagraph better?
Neither clearly leads. Buzzsprout starts at Free and Whatagraph at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Buzzsprout or Whatagraph?
Buzzsprout starts at Free and Whatagraph at Free.
Does Buzzsprout or Whatagraph run on more platforms?
Buzzsprout runs on Web, Mobile. Whatagraph runs on Web, Mobile, Api.
Can I use Buzzsprout for free?
Both have a free tier, so you can try either at no cost before committing.
What is Buzzsprout best used for?
Buzzsprout is most often used for podcast hosting, audio and video podcast distribution, transcription and show notes generation, podcast analytics and monetisation. Of those, podcast hosting and audio and video podcast distribution are not what Whatagraph is typically brought in for.
What can Buzzsprout do that Whatagraph cannot?
Buzzsprout covers Audio optimization, Automatic distribution, Episode transcription, Custom podcast website. Whatagraph covers Automated reporting, Multi-channel integration, Custom dashboards, Data visualization.

Answered from the vendors’ own pages

Buzzsprout: Does Buzzsprout offer a free tier?

Yes, Buzzsprout's free plan includes 2 hours of monthly uploads with 90-day episode hosting. Video distribution and advanced features require a paid subscription starting at $15/month.

Source
Whatagraph: What is the starting price for Whatagraph's Max plan?

The Max plan starts at 699 euros per month when billed annually.

Source
Buzzsprout: What happens if I exceed my monthly upload limit?

Upload hours do not roll over each month. If you exceed your plan's upload allocation, overage fees apply at hourly rates.

Source
Whatagraph: Do Whatagraph plans limit the number of users or reports?

No, both the Max and Prime plans include unlimited users and unlimited reports.

Source
Buzzsprout: How many podcasts can I host on different plans?

The Free and Audio Podcast plans support a single podcast. The Multi-Podcast plan at $30/month supports 5-10 podcasts depending on configuration.

Source
Whatagraph: What is a 'source credit' in Whatagraph pricing?

One source credit equals one connected data account. The Max plan starts with 50 source credits, and the Prime plan includes a custom amount based on needs.

Source
Buzzsprout: Is video publishing included on all paid plans?

No. Video publishing to Apple Podcasts, Spotify, and YouTube (1080p) requires the Audio + Video plan at $25/month or higher.

Source
Whatagraph: What's included in both Whatagraph plans?

Both Max and Prime plans include Whatagraph IQ with automated report creation, live chat support, EU data center access, and version history.

Source
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