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Marketing · head to head

Leadpages vs QuestionPro

Leadpages logo

Leadpages

Marketing

AI-powered landing page builder with lead capture and A/B testing.

From
Free
Free plan
Yes
Full reviewWebsite
QuestionPro logo

QuestionPro

Surveys

Survey and experience management platform with a permanently free tier capped at 200 responses

From
Free
Free plan
Yes
Full reviewWebsite

The short version

  • Each has a real cost: Leadpages hTML Pub tiers (Starter to Business, $10–$49/month) limited to 5–50 pages without optimisation features; QuestionPro team Edition has a five-seat minimum, so a small team that only needs two or three licences still pays for five.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Leadpages and QuestionPro actually diverge.

Attributes where Leadpages and QuestionPro differ
AttributeLeadpagesQuestionPro
Pricing modelsubscriptionPer user per month
PlatformsWeb, Mobile, APIWeb, iOS, Android
CategoryMarketingSurveys

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Leadpages

Nothing recorded that QuestionPro does not also cover.

Only in QuestionPro

  • Survey builder
  • QuestionPro CX
  • QuestionPro Workforce
  • Research Suite
  • Offline data collection
  • White label reporting

What people use each for

The jobs each tool is most often brought in to do.

Leadpages

  • Small business owners and entrepreneurs seeking budget-friendly landing page creationnot QuestionPro
  • Agencies and freelancers managing multiple client campaigns with AI-assisted page generationnot QuestionPro
  • SaaS companies optimising customer acquisition with A/B testing and Smart Trafficnot QuestionPro
  • E-commerce businesses running promotional campaigns with Stripe checkout integrationnot QuestionPro
  • Sales teams requiring lead enrichment and automated lead qualification via Lead Agent AInot QuestionPro

QuestionPro

  • A researcher or student who needs unlimited surveys but stays under 200 responses and wants to pay nothingnot Leadpages
  • A single analyst who needs advanced logic and unlimited responses and can justify one Advanced seatnot Leadpages
  • A CX team that wants closed-loop case management bundled with survey distributionnot Leadpages
  • A market research agency needing MaxDiff and conjoint analysis that SurveyMonkey does not offernot Leadpages

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Leadpages

  • HTML Pub tiers (Starter to Business, $10–$49/month) limited to 5–50 pages without optimisation features
  • Full optimisation features (A/B testing, Smart Traffic, heatmaps) only available in Grow tier ($99/month) and above
  • AI credits vary by plan, with Starter limited to 4,000 credits (insufficient for heavy AI usage)
  • All plans include unlimited traffic, but AI credit limitations may restrict heavy use of page generation features
  • 20% savings only apply with annual billing; monthly billing charges full price

QuestionPro

  • Team Edition has a five-seat minimum, so a small team that only needs two or three licences still pays for five.
  • CX, Workforce and Research Suite are effectively separate products with their own pricing and onboarding, not tiers of the same subscription, which complicates a multi-department rollout.
  • The free Essentials plan caps at 200 responses per survey, which a single moderately popular customer survey can exceed in days.
  • The interface is denser than Typeform or SurveyMonkey, and teams that want a fast, visually simple survey builder often find QuestionPro slower to set up.
  • Enterprise CX and Research Suite pricing is never published, so budgeting for a programme rollout requires a sales conversation before any commitment is possible.

Pricing, plan by plan

Leadpages

Free
  • HTML Pub - Starter$10/month
    • 5 pages
    • 1 custom domain
    • 4,000 AI credits
  • HTML Pub - Pro$29/month
    • 25 pages
    • 1 custom domain
    • 5 GB storage
  • HTML Pub - Business$49/month
    • 50 pages
    • 2 custom domains
    • 2 blogs
  • Leadpages - Grow$99/month
    • Unlimited pages
    • 4 custom domains
    • Manual A/B testing

QuestionPro

Free
  • EssentialsFree
    • 1 user
    • 200 responses per survey
    • Unlimited surveys and questions
  • Advanced$99/month
    • 1 user
    • Unlimited responses
    • Advanced logic and reporting
  • Team Edition$83/month
    • Minimum 5 users, billed per seat
    • Collaboration and role permissions
    • Advanced analysis tools
  • CX, Workforce, Research Suite$undefined/year
    • Sold as separate products with separate quotes
    • Volume and module dependent

Which should you pick?

Choose Leadpages if

  • You want to start without paying.
  • You work on Web, Mobile, API.
Leadpages review

Choose QuestionPro if

  • You need survey builder.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want questionpro cx.
QuestionPro review

Questions people ask

Is Leadpages or QuestionPro better?
Neither clearly leads. Leadpages starts at Free and QuestionPro at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Leadpages or QuestionPro?
Leadpages starts at Free and QuestionPro at Free.
Does Leadpages or QuestionPro run on more platforms?
Leadpages runs on Web, Mobile, API. QuestionPro runs on Web, iOS, Android.
Can I use Leadpages for free?
Both have a free tier, so you can try either at no cost before committing.
What is Leadpages best used for?
Leadpages is most often used for small business owners and entrepreneurs seeking budget-friendly landing page creation, agencies and freelancers managing multiple client campaigns with ai-assisted page generation, saas companies optimising customer acquisition with a/b testing and smart traffic, e-commerce businesses running promotional campaigns with stripe checkout integration. Of those, small business owners and entrepreneurs seeking budget-friendly landing page creation and agencies and freelancers managing multiple client campaigns with ai-assisted page generation are not what QuestionPro is typically brought in for.
What can Leadpages do that QuestionPro cannot?
QuestionPro covers Survey builder, QuestionPro CX, QuestionPro Workforce, Research Suite.

Answered from the vendors’ own pages

Leadpages: How quickly can I create a landing page with Leadpages?

Leadpages' AI engine generates a complete landing page in approximately 60 seconds based on your description. You can then customise it using the drag-and-drop editor.

Source
QuestionPro: Is the free plan actually usable long-term?

Yes. Essentials has no time limit, but it caps at 200 responses per survey and one user, which rules it out for anything with meaningful reach.

Leadpages: Does Leadpages include unlimited traffic?

Yes. All Leadpages plans include unlimited traffic with no overage fees.

Source
QuestionPro: Is QuestionPro CX the same product as the survey builder?

No. CX is a separate product built for closed-loop customer experience programmes, priced and sold on its own.

Leadpages: What is Lead Agent?

Lead Agent is an AI sales assistant that qualifies and routes leads automatically based on criteria you define, reducing manual lead qualification work.

Source
QuestionPro: Does Team Edition have a minimum seat count?

Yes, five seats at roughly $83 per user per month billed annually, so the minimum monthly spend is around $415.

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