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Insurance · head to head

Insurity Suite vs Novidea

Insurity Suite logo

Insurity Suite

Insurance

End-to-end insurance software for modern carriers

From
On request
Rated
-
Full reviewWebsite
Novidea logo

Novidea

Insurance

Broker and MGA management platform built natively on Salesforce

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Insurity Suite subscription pricing based on modules and users with no transparent public pricing; Novidea salesforce licences are a separate recurring cost on top of the Novidea subscription, and for a broker with many occasional users that second bill changes the comparison against standalone systems entirely.
  • They diverge on capability: Insurity Suite covers Policy lifecycle management, Novidea covers Native Salesforce architecture.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Insurity Suite and Novidea actually diverge.

Attributes where Insurity Suite and Novidea differ
AttributeInsurity SuiteNovidea
Pricing modelsubscriptionquote
PlatformsWeb, Api, MobileWeb, iOS, Android, API
Founded2015Unknown

Identical on both: starting price (On request), free tier (No), user rating (Not yet rated), category (Insurance).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Insurity Suite

  • Policy lifecycle management
  • Claims automation
  • Billing and payments
  • Document management
  • Underwriting workbench
  • Reinsurance management
  • Regulatory compliance
  • Analytics dashboard

Only in Novidea

  • Native Salesforce architecture
  • Placement and submission tracking
  • Multi-currency and multi-entity
  • Commission and revenue management
  • Analytics
  • Client and broker portals

What people use each for

The jobs each tool is most often brought in to do.

Insurity Suite

  • Policy administrationnot Novidea
  • Claims processingnot Novidea
  • Digital transformationnot Novidea
  • Legacy modernizationnot Novidea

Novidea

  • An international broker consolidating offices that each run a different local agency systemnot Insurity Suite
  • A speciality wholesaler placing non-admitted and Lloyd's business that national agency systems handle poorlynot Insurity Suite
  • An MGA that needs binder, bordereaux and commission tracking in the same place as the client recordnot Insurity Suite
  • A broker group that already standardised on Salesforce and does not want a second client databasenot Insurity Suite

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Insurity Suite

  • Subscription pricing based on modules and users with no transparent public pricing
  • Requires significant implementation and configuration to launch new products
  • Targeted primarily at MGAs and specialty carriers, not small independent agents

Novidea

  • Salesforce licences are a separate recurring cost on top of the Novidea subscription, and for a broker with many occasional users that second bill changes the comparison against standalone systems entirely.
  • It is not built around United States personal lines carrier download, so an agency whose daily work depends on automated policy download from dozens of carriers will find the connectivity thin.
  • Because it inherits Salesforce, it also inherits Salesforce administration; you need someone who knows the platform, and that skill is priced by the Salesforce market rather than the insurance market.
  • Implementations involve mapping an existing book with its history into Salesforce objects, and brokers consistently underestimate how much data cleansing that exposes.
  • Salesforce platform changes and release cycles are outside the vendor control, so an upgrade that alters behaviour you depend on arrives on someone else calendar.

Pricing, plan by plan

Insurity Suite

On request
  • Core$undefined/month
    • Policy administration
    • Claims processing
    • Billing management
  • Enterprise$undefined/month
    • All Core features
    • Advanced analytics
    • Custom integrations

Novidea

On request
  • Novidea Platform$undefined/year
    • Broker management on Salesforce
    • Placement and revenue tracking
    • Analytics dashboards

Which should you pick?

Choose Insurity Suite if

  • You need policy lifecycle management.
  • You work on Web, Api, Mobile.
  • You also want claims automation.
Insurity Suite review

Choose Novidea if

  • You need native salesforce architecture.
  • You work on Web, iOS, Android, API.
  • You also want placement and submission tracking.
Novidea review

Questions people ask

Is Insurity Suite or Novidea better?
Neither clearly leads. Insurity Suite starts at On request and Novidea at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Insurity Suite or Novidea?
Insurity Suite starts at On request and Novidea at On request.
Does Insurity Suite or Novidea run on more platforms?
Insurity Suite runs on Web, Api, Mobile. Novidea runs on Web, iOS, Android, API.
What is Insurity Suite best used for?
Insurity Suite is most often used for policy administration, claims processing, digital transformation, legacy modernization. Of those, policy administration and claims processing are not what Novidea is typically brought in for.
What can Insurity Suite do that Novidea cannot?
Insurity Suite covers Policy lifecycle management, Claims automation, Billing and payments, Document management. Novidea covers Native Salesforce architecture, Placement and submission tracking, Multi-currency and multi-entity, Commission and revenue management.

Answered from the vendors’ own pages

Insurity Suite: What does Insurity Pro Suite provide?

Insurity Pro Suite is a modular core platform for growing carriers and MGAs, providing enterprise-grade policy administration, integrated billing and accounting, and end-to-end claims management. It supports 20+ commercial and personal lines, E&S, and Lloyd's products.

Source
Novidea: Do we need to buy Salesforce as well?

Yes. Novidea runs on Salesforce and the underlying platform licences are purchased separately. Include them in every cost comparison.

Insurity Suite: What is Insurity's Sure Personal Suite?

Insurity Sure Personal Suite provides cost-effective policy, billing, and claims solutions specifically designed for personal lines property and casualty carriers.

Source
Novidea: Is it suitable for a United States retail agency?

Only if your book is commercial or speciality. If you depend on personal lines carrier download, an established agency management system is the better fit.

Insurity Suite: Does Insurity use AI for underwriting?

Yes. Insurity Pro Suite includes an AI-powered risk assistant that identifies profitable submissions through risk scoring, evaluates submission data using artificial intelligence, and provides instant profitability scores to prioritize high-value risks.

Source
Novidea: What does it replace?

The broker management system and usually a separate CRM, plus the spreadsheets used for commission and receivables tracking.

Insurity Suite: What claims processing speed does Insurity deliver?

Insurity enables digital claims payments that issue claim settlements in under thirty seconds via integrated ACH, virtual cards, or real-time payment processing rails.

Source
Insurity Suite: Does Insurity offer workflow configuration without coding?

Yes. Insurity provides workflow configuration that allows business users to modify underwriting and claims workflows through a visual interface without requiring software code or IT involvement.

Source
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