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Influencer Marketing · head to head

Influencity vs Insense

Influencity logo

Influencity

Influencer Marketing

Complete influencer marketing management

From
Free
Rated
-
Full reviewWebsite
Insense logo

Insense

Influencer Marketing

Get UGC and influencer content that converts

From
$400/month
Rated
-
Full reviewWebsite

The short version

  • Only Influencity has a free tier, so it costs nothing to try first.
  • Each has a real cost: Influencity influencity discloses no plan names or prices on its pricing page; access is gated behind a 7 day free trial after which buyers must book a call or request a demo, with plan selection itself handled through a sales consultation rather than a self-serve comparison chart; Insense the entry Trial plan costs $650 for one month, is limited to 1 campaign and up to 10 creators, and auto-upgrades to the $500 per month Brand plan unless cancelled 48 hours in advance
  • They diverge on capability: Influencity covers AI-powered discovery, Insense covers UGC creation.

Where they differ

Only the attributes on which Influencity and Insense actually diverge.

Attributes where Influencity and Insense differ
AttributeInfluencityInsense
Starting priceFree$400/month
Free tierYesNo
PlatformsWeb, ApiWeb
Founded20142016

Identical on both: pricing model (subscription), user rating (Not yet rated), category (Influencer Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Influencity

  • AI-powered discovery
  • 200M+ profiles
  • Audience analysis
  • Campaign management
  • Competitor benchmarking
  • Custom workflows
  • Team collaboration
  • YouTube

Only in Insense

  • UGC creation
  • Creator matching
  • Content licensing
  • Spark ads whitelisting
  • Brief templates
  • Content moderation
  • Payment processing
  • Facebook Ads

Both cover

  • Performance analytics
  • Instagram
  • TikTok
  • Shopify
  • GDPR
  • Data encryption
  • Cloud deployment
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Influencity

  • Influencer discoverynot Insense
  • Campaign managementnot Insense
  • Audience analysisnot Insense
  • Competitor researchnot Insense
  • ROI measurementnot Insense

Insense

  • Sourcing UGC video creators for paid social adsnot Influencity
  • Running Meta Partnership Ads with creator handlesnot Influencity
  • Managing creator briefs, contracts and payments for ecommerce brandsnot Influencity

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Influencity

  • Influencity discloses no plan names or prices on its pricing page; access is gated behind a 7 day free trial after which buyers must book a call or request a demo, with plan selection itself handled through a sales consultation rather than a self-serve comparison chart

Insense

  • The entry Trial plan costs $650 for one month, is limited to 1 campaign and up to 10 creators, and auto-upgrades to the $500 per month Brand plan unless cancelled 48 hours in advance
  • A marketplace fee is charged on top of the subscription: 20% on Trial, 10% on Brand and 7% on Agency
  • Brand plan includes only 2 user seats and 1 brand; extra seats cost $30 per month and extra brands $100 per month
  • Creator payments are not included in the subscription and are billed separately
  • Brand plan caps Meta Partnership Ads connections at 10

Pricing, plan by plan

Influencity

Free
  • FreeFree
    • Limited searches
    • Basic profiles
    • 5 lists
  • Basic$168/month
    • 5,000 searches
    • Full profiles
    • Campaign management
  • Professional$348/month
    • 15,000 searches
    • Advanced analytics
    • Team collaboration
  • Business$698/month
    • Unlimited searches
    • API access
    • Custom workflows

Insense

$400/month
  • UGC$400/month
    • Access to creators
    • Brief creation
    • Content delivery
  • UGC + Ads$1500/month
    • Creator whitelisting
    • Spark ads
    • Performance tracking
  • Enterprise$undefined/month
    • Custom solutions
    • Managed service
    • API access

Which should you pick?

Choose Influencity if

  • You need ai-powered discovery.
  • You want to start without paying.
  • You work on Web, Api.
  • You also want 200m+ profiles.
Influencity review

Choose Insense if

  • You need ugc creation.
  • You also want creator matching.
Insense review

Questions people ask

Is Influencity or Insense better?
Neither clearly leads. Influencity starts at Free and Insense at $400/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Influencity or Insense?
Influencity has a free tier; the other does not. Paid plans start at Free for Influencity and $400/month for Insense.
Does Influencity or Insense run on more platforms?
Influencity runs on Web, Api. Insense runs on Web.
Can I use Influencity for free?
Yes. Influencity has a free tier, so you can try it without paying. Insense starts at $400/month.
What is Influencity best used for?
Influencity is most often used for influencer discovery, campaign management, audience analysis, competitor research. Of those, influencer discovery and campaign management are not what Insense is typically brought in for.
What can Influencity do that Insense cannot?
Influencity covers AI-powered discovery, 200M+ profiles, Audience analysis, Campaign management. Insense covers UGC creation, Creator matching, Content licensing, Spark ads whitelisting. Both handle Performance analytics, Instagram, TikTok, Shopify.
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Related pages

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